Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Find opportunities for authentic engagement. Try it free today.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Writtent Blog

JULY 17, 2013

Major companies may leverage focus groups to determine consumer reactions to their marketing messages, and spend significant time and budget compiling demographic insights. Great marketers rely on demographics and consumer insights to target their marketing.

Sample 99

Sample Samples Research Company 99

ProBlogger

AUGUST 30, 2015

Community Management: Credit: Mick Russell. What small actions can you take to love and delight your community? Thanks to Tonya Grant from our Facebook community for that idea. Invite people from your email list to an informal focus group on the phone. Ask around in your community for find your design team.

Training 20

Training Eventful Tips Analytics 20

Writtent Blog

OCTOBER 1, 2013

As HubSpot blogger Dan Lyons points out, it’s not like the situation is going to improve next quarter, either. We’re specifically referring to focus groups, scheduled panels of carefully-selected consumers who would provide feedback over the course of a few hours on a potential marketing campaign. Know Your Audience.

Advertising 96

Advertising Content Marketing Press Release 96