Remove Communities Remove Flickr Remove Message Boards Remove YouTube
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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

YouTube metrics (total videos uploaded, subscribers, video views, recency of last update). Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). The next step is to identify the influential voices in your community that you’ll want to reach out to, connect with, and begin building relationships with.

Vocus 183
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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

They also used The Office TV show to create a Public Service Announcement (PSA) and got a 60% conversion rate because of that program off of YouTube. They added celebrity ambassadors like Ellen DeGeneres and allow folks to connect with their ambassadors.

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Book Review: Social Media Marketing

Webbiquity SMM

You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Social Sharing (YouTube, Flickr, SlideShare, etc.). Instead, they want to connect. Social Events (e.g.,

Review 150
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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. The Facebook page has a not-too-shabby 13,000+ fans, but most of the YouTube videos have just a few dozen views. Your Web site.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. I just think that the *active* cruise community is definitely a bit disappointed.

Brands 133
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. Using Flickr’s advanced search, you can browse photos that are specifically made available under a Creative Commons license , allowing you to use them with attribution in blog posts, etc. Thanks for the Radian6 shout-out!

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. And now there are Community Pages! Who the heck needs it?

Facebook 277