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Sprout on Sprout: How to create your own social media video template

Sprout Social

To source ideas for these videos, we look at new and existing campaigns, upcoming feature launches and other high-priority business updates. For example, when we launched the Sprout Community Hub , many of our teams came together to create the announcement video. Film videos in a flash. Filming and editing.

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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. One approach is to leverage multiple content formats in your storytelling campaign, like the National Film Board of Canada does in our following example. Image source.

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3 Pride Campaigns We Loved in 2021

Likeable

However, the rapid commercialization of Pride has led to “performative activism” as well as ingenuine attempts by brands to profit off of rainbow, Pride-themed products while not actually supporting the LGBTQ+ community in a meaningful way. . So, what makes a great social media Pride campaign? TUSHY: America’s Most Bottom-Friendly Bar.

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How brands can build inclusive campaigns year-round

Sprout Social

In 2021, following a year of social unrest and hyper-focus on racial inequality, consumers began calling on brands to put their money where their mouth is and invest in Black talent and programs to uplift Black communities. We are committing $200 million over the next five years to support the Black community.?Learn

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What You Need To Know About Building A Career In Social Media (No Toxicity, Expert Advice Edition)

Buffer Social

Coming up with ideas for ways to promote upcoming content pieces, product launches, and any other announcements ensuring content resonates with the customer and the brand. Planning, managing, and coordinating the content calendar, researching upcoming relevant news, events, or holidays. Own community management.

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4 Small Businesses on How They’re Changing Their Social Media Strategy in 2023

Buffer Social

YouTube is accomplishing two goals for Janet this year – bringing in sales and allowing her to build community with her customers. We've been trying out a new way to promote our blog posts on Instagram Stories I’ve recently been filming videos for our Instagram stories where I highlight the key points of an article.

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

A strategy that made a brand successful years ago may be obsolete in the future, that’s why building brand awareness remains critical for established and upcoming businesses alike. They also take advantage of nurturing niche communities online like gardeners and DIY aficionados.

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