Sherrilynne Starkie

article thumbnail

Canada’s most trusted magazine

Sherrilynne Starkie

Canadian Living Publisher, Jacqueline Howe says, “Our Tested-Till-Perfect recipes have been key to building trust in our community – when our readers know they can rely on Canadian Living recipes to succeed each and every time. million readers.

Badge 150
article thumbnail

Influencer marketing goes mainstream

Sherrilynne Starkie

No longer reserved for journalists, media personalities, industry analysts and community leaders, the word influencer is used to describe anyone who has a large and loyal (mostly) online following. Fashion and beauty are the biggest categories by far, but food, travel, consumer electronics and automotive also feature.