Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. Related articles.

Blogger 389

Blogger Brands Technorati comScore 389

Sherrilynne Starkie

JUNE 8, 2012

The social network boasts a community of 20 million users, but never really seemed to go mainstream. Also there are new ‘like’ and comment features á la Facebook. The social networks says that the discovery features are customised to each user based on his or her check in history and those of friends.

Foursquare 294

Foursquare Compete Social Networking Newsletter 294

Sherrilynne Starkie

AUGUST 4, 2013

The sad events that took place last month in Lac-Mégantic proved that social media can easily escape the official communications channels during a crisis situation. They needed to know what was happening, minute-to-minute, and we had to be the social media that was verifiable.”.

Social Media 334

Social Media Case Study Communities Social Media Management 334

Sherrilynne Starkie

FEBRUARY 13, 2012

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network. Could this the start of a new trend in corporate social dashboards? Related articles.

Wireless 292

Wireless Klout Module Directory 292

Sherrilynne Starkie

APRIL 20, 2012

Here’s a round up of some recent facts and figures about one of the world’s most popular social networks from the folks at Infographics Archive. Email marketing goes social. VISIT MY FACEBOOK PAGE. Which Social Network is the Best Plaform to Promote Your Business [Infographic] (saleschase.com).

Twitter 326

Twitter Social Networking Newsletter Instagram 326

Sherrilynne Starkie

OCTOBER 15, 2018

How Canadians use Social Media. Canadians love social media. Eighty-four per cent of Canadians are on Facebook and almost 80 per cent use it daily. Almost 38 per cent of Canadians is on Pinterest, an image-based social network. A balanced communications strategy is going to maximize the return on investment.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

MARCH 14, 2015

Social network Twitter has introduced a new feature: Private Conversations and it just might be a game changer. PLEASE LIKE MY FACEBOOK PAGE. Featured Headline Social Media Twitter Online Communities' Recognize these models? unfinishedbusiness. Related posts: How many Twitter users actually tweet?

Conversation 150

Conversation Twitter Instant Messaging Compete 150

Sherrilynne Starkie

MAY 11, 2013

In addition, approximately half of boomers and a quarter of over 65s use social networking sites, mostly Facebook but some use Twitter too. But, communicating with zoomers can be complex. Brands use social media for PR. PLEASE LIKE MY FACEBOOK PAGE. This article was originally published on Thornley Fallis.

Travel 295

Travel Mobile Newsletter Project 295

Sherrilynne Starkie

MAY 6, 2014

The Communicator of the Year (COTY) Award recognizes the outstanding achievements of an Ottawa-based organizational leader who shows excellence in the field of communications. The recipient is a well-known figure in his/her community, a role model and trusted mentor to his/her peers. PLEASE LIKE MY FACEBOOK PAGE.

Wikipedia 186

Wikipedia Eventful Hosting Communities 186

Sherrilynne Starkie

MARCH 8, 2015

Twitter has almost 284 million users however nearly 24 million of them never issue updates via the social networking platform, according to data filed by Twitter with the US Securities and Exchange Commission (SEC). Where does content fit into the online discussions and communities that are key to success? Twitter for companies.

Twitter 150

Twitter Metrics ROI Social Networking 150

Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Social media is key PR driver.

Groups 337

Groups Groups Sports Notification 337

Sherrilynne Starkie

MAY 4, 2012

If you had to quit one social network, which would it be? This is my most-answered Facebook question ever posed with 57 people taking the time to register a vote. Perhaps surprising, Facebook! Six people would leave the most popular of social networks. Related posts : Social Media Informer.

Social Networking 334

Social Networking Exercises LinkedIn ROI 334

Sherrilynne Starkie

DECEMBER 30, 2012

PLEASE LIKE MY FACEBOOK PAGE. Related posts: Octobers most popular posts. Ottawa’s Twitter top 20 March 2010. Search plus your world. Click here to start to receive my newsletter. Related articles. How to use List.ly as a Marketing tool. How to Find Your People on Twitter.

Twitter 351

Twitter List Newsletter Features 351

Sherrilynne Starkie

NOVEMBER 20, 2012

Social media consultants beware! Facebook and other social networks can affect your brain! Related posts: Psychology of social networking. Are professional communicators normal? PLEASE LIKE MY FACEBOOK PAGE. INFOGRAPHIC: Facebook Psychology – Is Addiction Affecting Our Minds?

Facebook 393

Facebook Consultant Social Networking Newsletter 393

Sherrilynne Starkie

JANUARY 8, 2018

Video Production Social networks are increasingly optimised for video content. Facebook users spend 3x more time watching live video than traditional video. Facebook, Twitter, LinkedIn, Google Ads, native ads, Outbrain and more. Community Management. Social Media Essential channels to reach target audiences.

Skills 334

Skills Social Media Sysomos Diagrams 334

Sherrilynne Starkie

APRIL 26, 2015

I use it to communicate with reporters and other news professionals too; it’s often their preferred social network. Managing a community of thousands can be a bit overwhelming but Twitter Lists really help. PLEASE LIKE MY FACEBOOK PAGE. A version of this article was originally published on ThornleyFallis.com.

Twitter 150

Twitter HootSuite Tweetdeck Aggregator 150

Sherrilynne Starkie

FEBRUARY 17, 2012

The report focuses on how technology users connect to family and friends and includes a survey that 58 per cent of Canadians cannot imagine life without the modern conveniences of texting, email and social networking, while 39 per cent feel that staying connected with loved ones is equally as important as eating and sleeping.

Report 308

Report Survey Social Networking Newsletter 308

Sherrilynne Starkie

JANUARY 7, 2012

Related posts: Women in social media. Social media boosts campaigns. VISIT MY FACEBOOK PAGE. It’s probably an accurate reflection of users’interests; interesting that there are no major brands mentioned (other than sport). Betty White flogs insurance via YouTube. Click here to start to receive my newsletter.

Trends 299

Trends Twitter Insurance Sports 299

Sherrilynne Starkie

SEPTEMBER 12, 2018

The move away from national economies towards a global one forcing the adjustment to a world of interdependent communities. A handful of companies, such as Facebook and Google, dominate global markets. Eroding hierarchies give way to social networks as a way of solving community problems. It still is!).

Hotels 342

Hotels Communities Industry Social Media 342