Mindjumpers

JUNE 25, 2012

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report called “The Power of Like 2 – How Social Marketing Works” was made in a research collaboration with Facebook in order to deliver unique insights on social media marketing.

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Report comScore Marketing Groups 277

Mindjumpers

AUGUST 8, 2011

No publishing routine: Along with the right content, it also helps if a regular publishing calendar is followed. Focus on quantity instead of quality: Here we have reached a point where we have a publishing routine with a lot of different topics to write about. Can Communities Serve As Perfect Add-On For Your Blog?

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Guidelines Publishing Applications Conversation 253

Mindjumpers

JULY 16, 2012

This means than when a company ends up in a crisis, the comments shared about a company on e.g. a brand’s Facebook Timeline will often dominantly be by people with negative experiences. You should never leave a question on Facebook or Twitter unanswered – whether it’s a negative or positive sentiment you must always reply.

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How To Sentiment Issues Social Media 255

Mindjumpers

JULY 2, 2012

Interacting with your Instagram community by following, commenting and liking photos will draw attention to your account and make you gain more followers. You must plan and manage your content, listen to your users and engage with them in order to maintain the community. 2012 Is The Year of Visual Communication. Monitoring.

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Instagram How To Hashtag Communities 279

Mindjumpers

AUGUST 23, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Goes Live with New Video Channel Companies Embrace Social Media » Twitter Tales – A Bunch of Twitter Cases Posted by Anne Herngaard Aug 23rd, 2010 Tweet Do you need inspiration for how to use Twitter?

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Twitter Disqus Fashion Policies 205

Mindjumpers

AUGUST 23, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Goes Live with New Video Channel Companies Embrace Social Media » Twitter Tales – A Bunch of Twitter Cases Posted by Anne Herngaard Aug 23rd, 2010 Tweet Do you need inspiration for how to use Twitter?

Twitter 202

Twitter Disqus Fashion Policies 202

Mindjumpers

NOVEMBER 17, 2015

This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. Social channels like Facebook, twitter, Instagram, Google Plus, LinkedIn, Youtube and some others come to mind as platforms that we use to make even the silliest thing go viral in a matter of minutes.

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Activities Social Media Hashtag Campaign 0

Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. It takes time and effort both maintaining a Facebook page, a Twitter profile and then also a blog, and is it all worth it? HubSpot). >

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Company Hubspot eBook Diagrams 206

Mindjumpers

DECEMBER 28, 2010

Tweet A t Mindjumpers.com, we publish blog posts everyday. Here is what you can learn from the company to achieve a more engaging and growing community. With a Facebook Page with more than 800,000 people connected to it, they chose to use it for launching the DEWmocrazy campaign. Read Full Post ». Read Full Post ».

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Social Media Fashion Technorati Campaign 218

Mindjumpers

SEPTEMBER 17, 2012

As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. Another interesting fact is that over 65% of respondents indicate that in addition to social platforms such as Facebook and Twitter, they are using community plat­forms.

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Survey Report Social Media ROI 225

Mindjumpers

JUNE 8, 2011

If you on a daily business update your Facebook and Twitter profiles with relevant news, you might be familiar with how much time it actually takes to go through all the different news sources that you find the most useful. Think about what you publish and write from a perspective that can be appealing to the media.

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Netvibes Social Media Tips Delicious 218

Mindjumpers

NOVEMBER 22, 2012

The Community Managers (CM). I’ll try to give you an introduction to the benefits of having a CM – and what you should look for in a Community Manager. The corner stones of community management. 1: Organise and publish. Getting a community involved and engaged needs a lot of planning. 2: Be one with your brand.

Communities 274

Communities Groups Groups Social Networking 274

Mindjumpers

DECEMBER 9, 2015

Social networks such as Twitter and Facebook, and e-commerce brands like Amazon, Flipkart and Snapdeal are blending their assets across platforms to tap into customer preferences. To reach the under-penetrated areas, Facebook has initiated the Internet.org project with a vision to provide basic mobile Internet services for free.

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Social Media Trends Mobile Social Networking 100

Mindjumpers

MARCH 7, 2012

But still, many companies have a hard time to know what content they should share with their community on social media platforms such as Facebook. “Do Define your community. Defining your brand identity helps align all communication around the core essence of the brand. What words do and don’t you use?

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Facebook Marketing Communities Conversation 231

Mindjumpers

NOVEMBER 5, 2010

Two days ago, Facebook announced how they are going to use Facebook as a platform for communication between users and franchises. Facebook is offering people deals from different places they check into (coffee shops, clothing stores, restaurants etc) by checking into Places on Facebook. Social Services and Me.

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Foursquare Facebook Social Graph Technorati 208

Mindjumpers

SEPTEMBER 4, 2012

Last week Marlene wrote a blog post about ad opportunities on different social networks, where you can read more about Sponsored Stories and Promoted Posts on Facebook. Now the Facebook marketing team has published an interesting infographic about the power of advertising on the platform. Facebook ads statistics.

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Advertising Facebook Comparison Sample 260

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. According to Facebook, 95% of users use the “Top News” exclusively.

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Feed Feedly News comScore 234

Mindjumpers

NOVEMBER 4, 2014

My thesis, with the title ‘Digital Glocalization – Strategic Communication on Social Media’, investigates how global brands communicate locally on social media and which challenges glocalization on social media causes. How do you organize and manage glocal communication? How do you control the local and global communication?

Social Media 277

Social Media How To Guidelines Blogger 277

Mindjumpers

JANUARY 28, 2013

So, today is the day when Community Managers all over the world should feel a bit more appreciated. In this post, I’ll list some great articles on the topic and point out a trend that you as a Community Manager can’t overlook. The role of a Community Manager. 10 Qualities of an Effective Community Manager.

Communities 252

Communities Trends Guidelines Hashtag 252

Mindjumpers

OCTOBER 4, 2011

Tweet When running a community on Facebook, there’s a great reason to be careful while posting updates. For Nikon, a well meaning Facebook update was greatly misunderstood by a large number of fans. Do any of our facebook fans use any of the NIKKOR lenses? 1 update – 3,000 comments.

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Communities Sentiment Social Media Travel 220

Mindjumpers

SEPTEMBER 6, 2010

Are your employees in charge of company communities ie: Facebook, LinkedIn, Twitter? If yes, then your policy will need to include a section on community management and moderation – when to respond to issues and when to take a step back. Do the majority of your employees have existing social media profiles?

Policies 235

Policies Social Media Guidelines Privacy 235

Mindjumpers

AUGUST 25, 2010

Are your employees in charge of company communities ie: Facebook, LinkedIn, Twitter? If yes, then your policy will need to include a section on community management and moderation – when to respond to issues and when to take a step back. Do the majority of your employees have existing social media profiles?

Policies 230

Policies Social Media Guidelines Privacy 230

Mindjumpers

JANUARY 7, 2013

Additionally, mobility is not only just a trend, but a way of life and community management: Brands are using mobile devices to publish tweets, with community managers tweeting from outside the office at events and elsewhere. Following, Hootsuite and Speedfast are the biggest in terms of tool usage.

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Twitter Brands Nielsen HootSuite 262

Mindjumpers

JULY 4, 2012

This is probably also why Facebook has just added mobile reach data to their insights, and you can read more about this in tomorrow’s post on our blog. Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community.

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Statistics Hubspot Marketing Mobile 229

Mindjumpers

SEPTEMBER 10, 2012

People are connecting to their social networks through their mobile phones , and last week Socialbakers announced that the majority of Facebook users (57%) access Facebook through mobile; a fact that convincingly underlines the mobile revolution. Though not recently published it’s far from outdated.

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Mobile Foursquare Instagram Applications 255

Mindjumpers

FEBRUARY 18, 2015

It represents up to three times the social sharing activity of Facebook alone. With the right link shortener, advertisers and publishers can turn long links into short and measurable links (or short URLs). Similar Posts: How to advertise and optimise posts on Facebook. What is Dark Social? Short URLs.

Social Media 100

Social Media Instant Messaging Tips URL 100

Mindjumpers

FEBRUARY 18, 2015

It represents up to three times the social sharing activity of Facebook alone. With the right link shortener, advertisers and publishers can turn long links into short and measurable links (or short URLs). Similar Posts: How to advertise and optimise posts on Facebook. What is Dark Social? Short URLs.

Social Media 100

Social Media Instant Messaging Tips URL 100

Mindjumpers

FEBRUARY 26, 2015

Every single day, an endless amount of content is being published and consumed by the masses – but a whole lot of it is being ignored and here’s why: Consumers are spoilt for choice and are therefore getting picky. We say Facebook is global, but social is local. Customised Content is Targeted Your Audience.

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Content ROI Advertising Engagement 100

Mindjumpers

JUNE 28, 2012

Further, several cases (respectively based on both earned and paid media) were included in the report in order to demonstrate how successful management of a community contributes to the brand increasing its sales figures. How to Actively Use Facebook Post Insights to Improve Your Community Management. Social media personas.

Social Media 274

Social Media Influencer Report Groups 274