Webbiquity SMM

JANUARY 24, 2023

Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish. In 2023, TikTok will likely remain the benefactor of other platforms’ shortcomings. TikTok continues to gain traction even as concerns grow about it being Chinese spyware.

Advertising 238

Advertising Social Media Strategy Authentication 238

Webbiquity SMM

SEPTEMBER 28, 2021

Facebook alone had banned over 1.3 It doesn’t only happen on Twitter or Facebook. Yes, it’s happened to me on Twitter, Facebook, and Minds over the past few years. If you don’t the rules on Facebook, for example, they will lock you out of your account. And you will not be able to manage any Facebook pages.

Social Networking 265

Social Networking Guidelines How To Policies 265

Webbiquity SMM

FEBRUARY 27, 2018

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Two-thirds of Facebook users (66%) get news on the site.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Webbiquity SMM

MAY 9, 2023

For example, if your goal is to build community engagement, you need to identify them first and then encourage conversations with them. This will not only solidify your brand voice but build community engagement as well. In addition, identifying your target audience and developing a bond with them go hand in hand.

Social Media 267

Social Media Tips Marketing HootSuite 267

Webbiquity SMM

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Clubhouse may never have three billion users like Facebook , or even 300 million like Twitter. Facebook long ago lost its cool factor.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total. Many of this year’s best posts about Google’s newest social platform were written early in the year.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. In addition, brands often spread efforts across multiple platforms for each of their campaigns. Social media platforms and practices evolve constantly. First things first.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

NOVEMBER 27, 2018

The platform needs to make changes to attract new users, and re-activate dormant accounts, in order to maintain its long-term viability. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. And it’s still the place to go for breaking news. So, there’s hope.

Team 160

Team Marketing B2B Airlines 160

Webbiquity SMM

APRIL 30, 2020

For example, LinkedIn is a platform for professionals, employees, and companies. Many students, job seekers, employers, and other experts are active on it to reach out to their communities. Other platforms are more general, with a vast audience reach. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

Webbiquity SMM

MAY 3, 2012

57% of Facebook users “like” a business because they want to receive special offers and promotions, according to Mashable.com. Consumers are engaging with their favorite companies on Facebook, says Mashable.com. Consumers are engaging with their favorite companies on Facebook, says Mashable.com. Cross-Platform Is a Must.

Mobile 180

Mobile iPhone iPad Training 180

Webbiquity SMM

MAY 3, 2011

Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Amber Buhl. Becky Denniston.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? From its founding, Myspace took off like a rocket ship while Facebook had a much slower ascension from launch. My answer is certainly–yes!

B2B 190

B2B MySpace Startup Social Networking 190

Webbiquity SMM

OCTOBER 20, 2010

Now virtually every blogger and business user on Twitter tweets their own content, and there’s absolutely nothing wrong with that—it’s one of the strengths of the platform. Share this on Facebook. But Twitter is a social tool, not a broadcasting medium. It generates more retweets for you. People want to be retweeted.

Twitter 190

Twitter Technorati StumbleUpon Digg 190

Webbiquity SMM

FEBRUARY 2, 2012

But you often do want to socialize and share daily which is what you can do on Twitter or Facebook” and “There are better niche communities where you can get your questions answered, for example specialist communities or LinkedIn groups.” ” A Marketer’s Guide to Quora by HubSpot Blog.

SEO 146

SEO MySpace Hubspot Patterns 146

Webbiquity SMM

FEBRUARY 28, 2011

. • Stephanie Gaspary – Director, Social Strategy and Creative Services, CareerBuilder.com. • Niall Cook – Worldwide Director of Marketing Technology at Hill & Knowlton. • Yianni Garcia – Digital Marketing & Community Manager, The McGraw-Hill Companies. Honigman – Social Media Manager at Sears Holdings Corporation.

List 155

List Twitter Microsoft Brands 155

Webbiquity SMM

FEBRUARY 16, 2016

Asked to identify their “top social media platforms for product launch,” 81% of B2B technology marketers cited LinkedIn. 71% said Twitter, while 54% each mentioned Facebook and YouTube. 81% of B2B decision makers use online communities and blogs to help make purchasing decisions. MarketingProfs ). Marketing Think ).

B2B 110

B2B Social Media Marketing Survey 110

Webbiquity SMM

FEBRUARY 4, 2013

As noted in the introduction, “Every contemporary marketing book is dedicated to the topic of social media, whether it be Facebook, return on investment, content, or customer relations. To succeed in social media, relationships need to be built within online communities.

Review 186

Review Marketing Metrics Meeting 186

Webbiquity SMM

JANUARY 12, 2011

Share this on Facebook. Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Interactive PR Guides, Tips and Tools. Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Good advice even if you do use a PR agency. Related Post. Share this on Bebo.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Guest post by Val Razo. But the situation is changing. Moreover, one report says that Instagram advertising has potential reach of 1.63

B2B 170

B2B Company Instagram Cost 170

Webbiquity SMM

JANUARY 10, 2011

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. So how does a marketer capitalize on this unruly and ever-changing platform to drive business results?

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. It’s now exceeded one billion users, and as noted below, 80% of all businesses maintain an active Facebook presence. Will Facebook lose ground to Google+?

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

DECEMBER 9, 2014

Although Reddit is dwarfed by the likes of Facebook and Twitter, its influence on the internet is huge, and its potential for marketers as a way to reach customers is incredible. Reddit users can also build up karma by getting involved with the community through sharing and commenting on content. Reaching Your Potential Customers.

Reddit 188

Reddit Marketing Curation How To 188

Webbiquity SMM

JULY 30, 2019

The trend in user growth is a bit more difficult to parse, since the company switched to using a metric called “monetizable daily active users” (mDAUs) rather than the more common active user metrics reported by other social platforms. and Facebook are far more sophisticated than the limited targeting options on Twitter.

Report 122

Report Twitter B2B MySpace 122

Webbiquity SMM

JUNE 10, 2014

” Grant Tilus and Katy Katz of Collegis discussed the virtual demise of organic reach on Facebook, and what to do about it. For example, “This Facebook contest will drive 100 new leads in 90 days.”. • Facebook work best over lunch). Separate the results from different platforms, but use consistent lamguage.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 6 social media network updates that you missed by iMedia Connection.

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

MAY 23, 2017

Share your expertise: Online communities and forums. They effectively use content to establish subject matter expertise in this area and to build a community of like-minded people who can share and add to the conversation in order to become a thought leader in this space. Talk about turning a negative into a positive!

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. The platform is popular not only with consumers, celebrities, and business professionals, but also critically with journalists and influencers. 1) TwitterCounter. 7) TweetReach.

Tools 100

Tools Twitter Sample Samples 100

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Liz Bonilla.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

FEBRUARY 25, 2014

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. Until now, that content was locked up in the platform, however. 9 Tips for Getting Started on Google+ by NewRayCom. by Relevanza.

Google 198

Google Yammer Social Networking SEO 198

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. What type of posts generate the most engagement on Facebook? Among “prestige” consumer brands, over the past four years, less than 0.25% of new customers were acquired through Facebook and less than.01% 12. ( Business 2 Community ). Do consumers actually listen to brands?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

OCTOBER 27, 2010

As the authors note later in the report, “Unlike conventional campaigns, community marketing lacks a specific beginning and end to the activity.&# a particular platform loses favor; MySpace comes to mind). The top five social media platforms being utilized by B2B tech marketers according to the report are, in order: • Blogs.

B2B 175

B2B Social Media Marketing Microblogging 175

Webbiquity SMM

OCTOBER 8, 2013

500 companies use at least one major social media platform. Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. ” phase.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

DECEMBER 8, 2015

Ask yourself and your team how it is you communicate with your target audience through Twitter, Facebook and other social media platforms —have you appointed anyone to dedicate their energy to this task? John was also awarded the Bob Newman Award for Outstanding Contribution to the Community by the CTA in 2011.

Small Business 100

Small Business Tips Marketing Education 100

Webbiquity SMM

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. Most valuable is his dissection of the best way to use the popular social sites, YouTube and blogging in an integrated manner that capitalizes on the strengths of each platform. Adoption soared. 85% of Inc.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

SEPTEMBER 12, 2011

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. Cohen describes how GE found success with a private social media community.

Social Media 257

Social Media Trendrr SM2 ROI 257

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

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LinkedIn B2B Social Networking Groups 200