Ignite Social Media

DECEMBER 10, 2020

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and engage with others in their communities. The Importance of Community Management.

Communities 176

Communities Social Media Tips B2B 176

Ignite Social Media

OCTOBER 12, 2021

The week of October 4, 2021, Facebook’s week went from bad to worse when the company’s entire family of apps were inaccessible to users with no warning. The massive outage, which impacted Facebook, Instagram, WhatsApp, Messenger, and Oculus, lasted over 5 hours. Check in on comments/engagement from the community.

Facebook 161

Facebook Marketing Eventful Social Media 161

Awario

SEPTEMBER 8, 2022

Facebook remains the most popular social media platform. The network understands its value for brands and businesses and offers a large number of tools to help you promote, advertise, and sell on Facebook. That doesn’t mean that they don’t matter!

List 139

List Features Facebook Marketing 139

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367

Marketing Syndication Adwords News 367

Harp Interactive

APRIL 30, 2012

Does your Facebook Page have Rules or is it a free-for-all? A Facebook Page is an excellent venue for community building among brand advocates and customers (or potential customers) seeking more information, discounts, insight or customer assistance.

Guidelines 352

Guidelines Communities Facebook Discount 352

Waxing UnLyrical

DECEMBER 20, 2012

This post will depress all the Facebook Ninjas who’ve drunk the Facebook Koolaid. One that could have a vibrant Facebook community, if they could just get to that point. But their Facebook Page has just 23 fans so far. Three of those are my two Facebook accounts, and the third is that of my partner.

Communities 234

Communities Facebook How To Consultant 234

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. These are among the key questions for marketers to ask when determining how best to reach their goals.

Social Media 267

Social Media Tips HootSuite Marketing 267

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 242

Marketing Education Forums LinkedIn 242

Waxing UnLyrical

FEBRUARY 5, 2013

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Build an Active Facebook Wall.

B2B 230

B2B Communities Facebook How To 230

Webbiquity SMM

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 306

B2B Influencer Platform SMS 306

Social Media Strategies Summit

NOVEMBER 28, 2022

Facebook has a whopping 2.9 Just because everyone is hanging out there doesn’t mean posting for free will help you achieve your marketing goals. Nor will blowing your marketing budget on driving traffic to your FB page. Nor will blowing your marketing budget on driving traffic to your FB page.

Examples 246

Examples Facebook B2B Instant Messaging 246

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. You can schedule posts, interact with your community and even monetize your content. What is the difference between Facebook and Instagram Creator Studio?

Instagram 102

Instagram Facebook Marketing Features 102

Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

Communities 163

Communities Process Brands How To 163

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. Its marketing potential is immensely high, given the number of active users it has. What is Facebook marketing? Out of those 8.1

Strategy 52

Strategy Facebook Marketing Groups 52

Later

APRIL 24, 2020

Facebook is launching a brand new way to connect with your community — Messenger Rooms! . Here’s everything we know about Facebook’s newest feature, Messenger Rooms: . Here’s everything we know about Facebook’s newest feature, Messenger Rooms: . What is Facebook’s Messenger Rooms? . Like This Post?

Groups 113

Groups Groups Communities Facebook 113

Ignite Social Media

OCTOBER 20, 2021

Have you been looking for a new way to reach potential buyers, outside of traditional marketing tactics and social networks? Nextdoor works to connect neighbors, businesses, and public services together within their communities. Do brands need to have an organic presence (similar to a Facebook page) to run ads? About Nextdoor.

Advertising 155

Advertising Communities Real Estate Price 155

Social Media Strategies Summit

JANUARY 5, 2023

Facebook has plateaued since 2021, adding fewer than 50 million new users throughout 2023 (vs. To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. 93% of marketers agree consumers trust UGC more than content created by brands.

Trends 301

Trends Social Media UGC Marketing 301

Waxing UnLyrical

APRIL 18, 2019

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? I am just like anyone else – a normal person.

Communities 174

Communities Influencer Brands Class 174

Amy Porterfield

JANUARY 12, 2023

Your A-Z Guide For Creating A Highly Engaged Paid Online Community Listen on… My Paid Facebook Bootcamp had a 66% engagement rate – here’s what we did As my dear listener, I wanted to share something I’m incredibly proud of with you — and it’s that one of my recent Paid Bootcamps, Course […].

Communities 111

Communities Engagement Course Facebook 111

agora pulse

JANUARY 25, 2021

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved. Pre-Internet.

Communities 112

Communities Forums Disqus Social Media Management 112

Jon Loomer

NOVEMBER 6, 2023

Meta advertisers have long asked for the ability to promote Facebook groups with ads. Meta is rolling out built-in solutions for promoting Facebook groups within Ads Manager. Here’s an overview of how it works… Create a Campaign to Promote a Facebook Group Start by using the Engagement objective. That is changing.

Groups 184

Groups Groups Facebook Metrics 184

Firebelly

NOVEMBER 4, 2011

Many brands now opt to put “Find us on Facebook” next to or even in place of their own web address as they hope to build a community around their brand. Of course, as long as the Facebook page is managed properly –. For one, effort should be taken to make the Facebook page effective as a community tool.

Communities 194

Communities Company Facebook Web 2.0 194

Jon Loomer

JANUARY 16, 2023

The recent introduction of ChatGPT and AI to the marketing mainstream has been exciting, scary, and certainly impactful. So, I jumped into ChatGPT with the goal of having it develop a Facebook ads strategy for me. ChatGPT is almost apologetic that shorter headlines may not convey all of the details and benefits of my community.

Strategy 208

Strategy How To Facebook Training 208

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 122

B2B Communities Brands How To 122

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. With over 3 billion monthly active users, Facebook provides a vast pool of potential customers for businesses and brands. Why Facebook Marketing?

Brands 52

Brands Facebook Marketing Advertising 52

Webbiquity SMM

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

B2B 348

B2B Platform Social Media Twitter 348

Jon Loomer

FEBRUARY 7, 2022

Back in November, Meta announced that they would be removing detailed Facebook ads targeting options. Based on reports we’ve been seeing in my communities, there are a ton of detailed targeting options that were caught up in this. Digital Marketing. Social Media Marketing. Digital Marketing Strategist.

Facebook 212

Facebook Course Advertising Groups 212

SocMed Sean

NOVEMBER 19, 2018

Having worked in online community management for the last 15 years, I have had the privilege of putting together some amazing teams. The roles on a digital community team varied, ranging from digital strategists, to graphic designers…and everything in-between. Community management is not easy. is for Attention to Detail.

Communities 198

Communities Social Media Resources Reddit 198

Mindjumpers

APRIL 26, 2012

Facebook Insights is a treasure box of information for community managers who want to see the effect of their brands’ wall posts, and optimize on future content. In this blog post I will look into the post level data that community managers can export to Excel sheets via Facebook Insights. Photo views. Other clicks.

Communities 262

Communities Activities Facebook Patterns 262

Ignite Social Media

DECEMBER 7, 2020

Since early last year, Facebook has been putting more emphasis on groups within its platform. This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. We will dive into why Facebook groups are important for brands and new opportunities for brands within those groups. .

Groups 200

Groups Groups Tips Facebook 200

Waxing UnLyrical

JUNE 3, 2013

Having a strong community is one of the most important aspects of business. This week’s roundup includes seven posts that are good reads on both maintaining as well as building your business community. How To Be A Better Facebook Community Manager. So You Think You Want to be a Community Manager?

Communities 249

Communities Community building Consultant Social Media Management 249

Jon Loomer

MARCH 25, 2021

If you’re like most Facebook advertisers, you have lots of questions related to iOS 14 and the related changes impacting Facebook ads. Needless to say, we get a lot of questions about Facebook ads changes related to iOS 14. Here they are: Facebook Ads and the Impact of iOS 14. Facebook Ads Attribution and iOS 14.

Advertising 216

Advertising Resources Facebook FAQ 216

Hootsuite

APRIL 27, 2022

Looking for a direct communication channel to potential and current customers? A marketing solution that drives community and commerce? There’s a lot to be said about Facebook Messenger. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130

Brands Facebook Influencer Campaign 130

Ignite Social Media

OCTOBER 23, 2023

But marketers still need to adopt the right approach. According to Ryan, a key is still focusing on brand awareness and reaching TikTok’s niche communities. TikTok’s algorithm also rewards relevant ads shown to engaged user communities. When it comes to efficiency, TikTok is competitive with other platforms.

Conversation 110

Conversation Marketing API Analytics 110

Hootsuite

JANUARY 6, 2020

We probably don’t need to tell you that mastering Facebook marketing is a must for any brand that hopes to succeed in 2020. You already know that Facebook has a huge audience. But maybe you didn’t know how often people are using Facebook to interact with businesses of all sizes. Types of Facebook posts.

Facebook 145

Facebook How To Marketing HootSuite 145

Mindjumpers

MARCH 7, 2012

We have all heard that “Content is King” According to a 2011 study by the Content Marketing Institute , content marketing is one of the top growing fields with an increasing number of marketers relying on content strategy for overall success. Define your community. Monitor your community.

Facebook 231

Facebook Marketing Communities Conversation 231