Remove Communities Remove Facebook Remove Groups Remove Jive
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Community management and content creation

Janet Fouts

Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. That just shows how little respect they have for the community.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Most people wrongly assume social enterprise networks are simply Facebook for business. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. If that were the case, Microsoft wouldn’t have dropped $1.2

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Generated 32% more ideas.

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5 ways to use social media for solution marketing

Buzz Marketing for Technology

2) Leverage your brand advocates – If you already have fans and followers on Facebook and Twitter, why not energize their word of mouth about your solution? B2B marketers often host advisory board and user group meetings, and these forums are hungry to stay connected via a tool like an online community.

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Do you need to own your community?

Jeff Esposito

A little while back I was catching up with my friend Jim Storer of the Community Roundtable before we shared a panel about social customer support. In our prep, Jim and I continued our on-going disagreement on whether a company needs to own the platform that they are keeping a community on.

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How to easily find customers on social media

Absolute PA

You’ve narrowed down your ideal client or group of people you would love to work with. It’s the people who post updates in groups this way that get ignored. From your ideal customer’s point of view this feels like you have no interest in who you’re communicating with. Research and find 2-3 active communities online.

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Best Social Media Monitoring Tools

Bill Hartzer

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.

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