SocMed Sean

NOVEMBER 14, 2011

Social networking is not about sending messages to like-minded groups of people. It’s about building one-on-one relationships and communicating with individuals and then empowering those individuals to (hopefully) sing the praises of your organization, products, and services to their friends and family.

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SocMed Sean

DECEMBER 1, 2018

I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. Regardless of whether you have a team of 25 or are a team of one, these resources might include: 1) Time allocated to social media listening, community engagement, content creation, and customer service.

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SocMed Sean

JANUARY 21, 2019

Think of your internal knowledge base as the “Facebook for your company” and create an environment where employees are encouraged to connect and share. DON’T try to use Facebook as a company intranet. Choose a platform that is secure and is easy to use.

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SocMed Sean

MARCH 6, 2012

So what I do is call in a group of my smart, talented (and often very nerdy) friends and colleagues and then talk through the challenge. Bring together a group of smart, talented individuals to help the diabetes community in their fight against this disease. Share this on Facebook Tweet This! I DARE YOU!

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SocMed Sean

DECEMBER 18, 2018

Engagement with your community should be the ultimate goal. Sometimes, adding a comedic twist to your otherwise boring content can help make it more interesting to your online community. If you're going to inject humor into your marketing, be sure it doesn't offend your community. Does it always work, not necessarily.

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SocMed Sean

JULY 29, 2012

Social media companies, like Facebook, who choose to trade on the exchanges are going to have to walk a fine line between serving their members and their shareholders. Heck, Bono was a huge pre-IPO investor in Facebook but still isn’t an active participant in the social space. With a share price hovering around $25.00

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