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How to Build and Maintain an Engaged Facebook Community Group

Social Media Strategies Summit

Facebook Pages used to be a lucrative way for brands to connect with customers on Facebook. However, pages have seen a decline in organic reach in recent years, with the average organic Facebook Page post now seeing an engagement rate of just 0.07%. What Is a Facebook Community Group (& Why Should You Care)?

Groups 238
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Facebook Removes Rooms from Groups

Jon Loomer

Facebook is removing Rooms from Groups. We received the following message when starting a Room in my private Facebook group: “Rooms in groups will be removed on November 16. Starting November 10, new group rooms can’t be created. Rooms is technically a Messenger product that’s been folded into Groups.

Groups 147
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Promote Facebook Groups with Ads in Meta Ads Manager

Jon Loomer

Meta advertisers have long asked for the ability to promote Facebook groups with ads. Meta is rolling out built-in solutions for promoting Facebook groups within Ads Manager. Here’s an overview of how it works… Create a Campaign to Promote a Facebook Group Start by using the Engagement objective.

Groups 184
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Facebook Tests New 'Community Awards' to Encourage Engagement in Groups

Social Media Today

Facebook's looking to encourage more positive group interactions, while also modeling ideal engagement behavior.

Groups 192
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The Power of Facebook Groups: Tips for Strengthening Your Business

Ignite Social Media

Since early last year, Facebook has been putting more emphasis on groups within its platform. This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. We will dive into why Facebook groups are important for brands and new opportunities for brands within those groups. .

Groups 200
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Facebook Announces New Groups Tools at its 2021 Communities Summit

Social Media Today

New engagement tools, paid subgroups, merchandise shops - Facebook's adding a range of new groups tools.

Groups 189
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Facebook Announces 2021 Community Accelerator Grant Program to Assist Facebook Community Leaders

Social Media Today

Facebook has announced the 2021 iteration of its Community Accelerator Program, which is designed to help group admins maximize their communities.