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Promote Facebook Groups with Ads in Meta Ads Manager

Jon Loomer

Meta advertisers have long asked for the ability to promote Facebook groups with ads. Meta is rolling out built-in solutions for promoting Facebook groups within Ads Manager. Here’s an overview of how it works… Create a Campaign to Promote a Facebook Group Start by using the Engagement objective.

Groups 184
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Facebook Removes Rooms from Groups

Jon Loomer

Facebook is removing Rooms from Groups. We received the following message when starting a Room in my private Facebook group: “Rooms in groups will be removed on November 16. Starting November 10, new group rooms can’t be created. Rooms is technically a Messenger product that’s been folded into Groups.

Groups 148
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Facebook Tests New 'Community Awards' to Encourage Engagement in Groups

Social Media Today

Facebook's looking to encourage more positive group interactions, while also modeling ideal engagement behavior.

Groups 195
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Facebook Announces New Groups Tools at its 2021 Communities Summit

Social Media Today

New engagement tools, paid subgroups, merchandise shops - Facebook's adding a range of new groups tools.

Groups 193
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Facebook Announces 2021 Community Accelerator Grant Program to Assist Facebook Community Leaders

Social Media Today

Facebook has announced the 2021 iteration of its Community Accelerator Program, which is designed to help group admins maximize their communities.

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Facebook is Running New Workshops to Help Group Admins Manage Their Communities Amid COVID-19

Social Media Today

Facebook is running a series of online workshops to help group admins in managing their communities amid the COVID-19 pandemic.

Groups 218
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Facebook Announces 2021 Communities Summit, Launches New, $350k Community Awards Program

Social Media Today

The summit will give community leaders a chance to learn more from Facebook about how to build their groups.