Direct Marketing Observations

MAY 13, 2022

It’s not just Twitter and Facebook anymore either. Strategy and tactics will take a back seat to community and conversation in 2022. This isn’t as much a prediction as it is an acknowledgment that people search whether it’s via Google or via Facebook. Social and search are inextricably joined at the hip.

B2B 112

B2B Social Media Conversation Platform 112

Direct Marketing Observations

APRIL 4, 2011

In the larger picture of the social web though-there is Facebook, Twitter, Linkedin, YouTube and blogs. “Come join our community and learn more about us&#. “Come see our Facebook page and fan/like us&#. Recently I read where, First it was AOL, then it was Microsoft, then it was Google and now it’s Facebook.

Patterns 162

Patterns Hashtag Microsoft YouTube 162

Direct Marketing Observations

SEPTEMBER 8, 2010

Facebook -500 million users and still growing? Facebook continues to astound the doubters and envelope the adopters. To have a Facebook account is akin to having a cell phone-it raises eyebrows when you declare that you do not have either one. Enter the age of hyper connectivity and hyper communicating.

Social Media 180

Social Media Smart Phone Apple Video 180

Direct Marketing Observations

SEPTEMBER 8, 2011

2) It’s funny, but I was talking to someone the other day about the difference between communities and social media, and lo and behold I came across this article, Is social networking community building? 5) Wanna see a cool video about the power of Google analytics ? Here are 10 of my most recent favorites. Check it out.

Community building 202

Community building ROI Cost Analytics 202