Remove Communities Remove Facebook Remove Fashion Remove ROI
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. You’ve got Community , which just raised $40 million.

B2B 306
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Ultimate Twitter Marketing Guide With Tips & Strategies

Keyhole.co

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? It’s like having your niche club, similar to Discord or Facebook Groups, but on Twitter. Twitter lists Create Twitter Lists to read tweets in an ordered fashion.

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Five Marketing Metrics that are Definitely NOT “Worthless”

Webbiquity SMM

Simply because a specific metric doesn’t appear on a P&L statement or in an ROI calculation doesn’t make it unimportant. Facebook “Likes” The article argues in his post that “the vast majority of people who click the ‘like’ button will never return to the site of their own accord.

Metrics 195
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PR Tips and Hacks for a Small Business

Proactive Report

How to make more sales, be more productive, cut costs and increase the ROI. You can create your own groups on social media and build a community of engaged followers. Or you could leverage other people’s groups on LinkedIn and Facebook. Read this article about leveraging Facebook Groups. Education on a topic.

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Brand awareness: What it is and strategies to improve it

Sprout Social

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Connecting brand awareness to ROI can feel like trying to explain how to get from Chicago to San Francisco by foot. Fans beget more fans. Website traffic.

Strategy 131
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Don’t Get Caught Up In Tactics – Keep the Customer in Mind

Convince & Convert

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. Social Media Stat of the Week: Teens share more on Facebook when they have more friends. Perhaps most surprising about this data is how few teens share their phone numbers on Facebook.