Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Communities 100

Communities Tips Metrics Community building 100

Waxing UnLyrical

FEBRUARY 4, 2013

Disclosures: In addition to speaking, I’m also working with Geoff Livingston and Patrick Ashamalla on promoting the event, which means I have a vested interest in getting people there. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below!

Communities 199

Communities Influencer List Consultant 199

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

JUNE 27, 2019

says “influence” is the “ability to build meaningful communities around us.” Building a global network like this requires a tremendous amount of community building, fueled by Joi’s purpose and commitment to helping women gain confidence and clarity so they can succeed in life. There was the beautiful Carnival Victory cruise ship.

Project 236

Project Influencer Communities Groups 236

Waxing UnLyrical

MAY 23, 2019

This is true both for long-term planning and for one-off events. For example, on an event day, be sure that they know where they have to be when, that they have all of the tools they need for the day, that they know their individual assignment, know where to find you at all times, know where to go to rest, etc. And it’s easy today.

Ensembli 149

Ensembli Training Eventful Communities 149

Waxing UnLyrical

JUNE 4, 2014

It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online.

Content 253

Content UGC Community building Hotels 253

Waxing UnLyrical

MAY 12, 2014

Shelly Kramer reminds us why offering your audience fresh, relevant, high quality original content is still the best way to sustain your community. Extend the Life of Your Event with Post-Event Planning. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Community building 198

Community building Consultant Communities Eventful 198

Waxing UnLyrical

MARCH 31, 2020

And more such events to come. If you’re already a part of my community and belong to the group, you can click here to join if you’d like to/can? << << direct link to event. Heather and I will go live (Alex will moderate again) on Wednesday, April 1 (no April Fools here!)

Consultant 174

Consultant Training Eventful Groups 174

Waxing UnLyrical

MAY 1, 2020

And relationship building begins with consistent communications that puts community building at its core , well before an organization is in crisis mode. Note: this event that will only be live-streamed in the Social PR Posse group, which is completely free to join, but which is only accessible via request.

Consultant 205

Consultant Communities Community building Groups 205

Waxing UnLyrical

MAY 2, 2019

Since 2009, the Harmony Project has connected thousands of people in Columbus, Ohio across social divides through the arts, education and volunteer community service. However, as the organization has evolved, Harmony Project struggled to evolve its messaging to accurately convey its current role in the community. Social purpose.” ?

Case Study 125

Case Study Study Project Creative Commons 125

Waxing UnLyrical

MARCH 1, 2012

There’s an interesting white paper out today, issued jointly by the Case Foundation and Razoo Foundation, and authored by Geoff Livingston (disclosure: he’s a friend), titled How Giving Contests can Strengthen Nonprofits and Communities. Donor acquisition and building community. Time and training are critical.

Eventful 154

Eventful Training Survey Communities 154

Waxing UnLyrical

JANUARY 11, 2012

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Get your community on board before the tweetathon. Decide your hashtag.

Organization 267

Organization Tips Hashtag URL 267

Waxing UnLyrical

OCTOBER 2, 2012

Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. The event had people from across the country and even some expats who pitched their ideas, shared their vision and built teams to execute their ideas.

Social Entrepreneurship 253

Social Entrepreneurship Startup Eventful Mobile 253

Waxing UnLyrical

NOVEMBER 21, 2016

In December, #measurePR gets into the holiday spirit with a chat focused on and around measuring community. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Engagement 100

Engagement Banking Eventful Communities 100

Waxing UnLyrical

SEPTEMBER 11, 2013

A couple of weeks ago, I attended one of the most interesting and poignant events in recent memory. That too, it was a client event. What was so riveting about this event was how much it taught me about community, survival, and the communication thereof. The event itself. SBCI’s involvement.

Eventful 193

Eventful Authentication Consultant Communities 193

Waxing UnLyrical

JUNE 24, 2016

You know what’s awesome about a digital event? Doing it live from a REAL event! CEO and founding partner of byBrick Insight, a communication strategy agency, Annsi Krol. Digital events by their nature are really frenetic online, yet can feel absolutely sloth-like offline. Someone pinch me!

Eventful 105

Eventful Analysis Banking Curation 105

Waxing UnLyrical

JUNE 13, 2011

conference about 10 days ago, and it was a really great event; kudos to Geoff Livingston , Allyson Kapin and Shireen Mitchell for putting together not just a standing-room-only event, but one that was inclusive, highly interactive and chockfull of great ideas and takeaways for all. I attended the Nonprofit 2.0

Embedding 200

Embedding Eventful Flickr Meeting 200

Waxing UnLyrical

OCTOBER 31, 2014

It is still a blog community with many regular contributors (one-time contributors welcomed too) from all over the world. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Events Personal Shonali Burke blogging' And can you see what we’ve been up to?

Consultant 242

Consultant Eventful Team Communities 242

Waxing UnLyrical

MARCH 4, 2013

Joanna Pineda did a wonderful video interview of Geoff at the event, Tinu Abayomi-Paul Storify’d it beautifully, and Mike Schaffer , Jamie Notter , Jay Daughtry , KiKi L’Italien , and Sohini Baliga have all provided extremely interesting and thought-provoking POVs. Civility builds community. What made it different.

Conference 196

Conference Storify Eventful Consultant 196

Waxing UnLyrical

AUGUST 20, 2014

Here’s some of what we talked about: On the biggest changes Heidi’s seen in PR thus far: A2:#1: End of news as an event: News is now real-time, customized to us. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. How do PR people get their content out?

Vocus 198

Vocus Metrics Eventful Consultant 198

Waxing UnLyrical

OCTOBER 1, 2014

We’ll do a community chat, so bring yourselves and your questions! area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Events Personal #prsaicon blogging groove' Please save the date of Tuesday, Oct. 7, 12-1 pm ET, for this month’s #measurePR.

Consultant 165

Consultant Conference Eventful Meeting 165

Waxing UnLyrical

SEPTEMBER 19, 2012

But to the world at large, it’s not just about Facebook (or the related movie), but a community that has been built over the years around a common interest or topic. So I’m using this post to showcase such a community that has been actively working around sustainability. Readers: what you think about this community?

Social Media 209

Social Media Collaboration Meeting Communities 209

Waxing UnLyrical

FEBRUARY 7, 2014

Yes, the chat which has become somewhat of an institution as far as industry-wide digital PR events go (and I am thrilled about that), has been going strong for four whole years. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Do you know what Feb.

Metrics 223

Metrics ROI Consultant Eventful 223

Waxing UnLyrical

MARCH 25, 2013

And the company has used a lot of the techniques I discussed recently, right here on WUL, on growing your Facebook community. Here is a short Q&A with Ashley Butler , Chobani’s Community Coordinator, who is based in NYC (the center of their marketing operations): WUL : I am curious: how many cups of yogurt do you guys sell in a day?

Travel 254

Travel Price Consultant B2B 254

Waxing UnLyrical

OCTOBER 28, 2016

If no engagement from the community, numbers mean nothing #measurepr. It was a fast-paced and fun event that was full of useful information. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Content 100

Content Comparison Banking Consultant 100

Waxing UnLyrical

JULY 18, 2019

Influencers are a critical component of an effective communications campaign. Your community, your influencers and your customers define your brand. manual social media searching, local news, niche publications, community events, etc., Influencers and brand.

Influencer 211

Influencer Engagement Fashion Retail 211

Waxing UnLyrical

OCTOBER 9, 2012

But last week, I had the opportunity to attend (completely by accident) a World Food Programme event at the State Department , where Hillary Clinton, Christina Aguilera and David Novak (Yum! It was a terrific event; it was the first time I’d been to the State Department, or seen H.C. Jokes aside, the issue is a very real one.

Flickr 251

Flickr Upcoming Eventful Campaign 251

Waxing UnLyrical

JANUARY 3, 2017

About all that was lost, people who passed away, political events that may or may not have gone in our favor (depending on our point of view)… and so on and so forth. Personally, I had multiple “events of significance” hit me, not the least of which were my mother and Suzy Q. being critically ill. As you know, Suzy Q.

Consultant 176

Consultant Training Banking Eventful 176

Waxing UnLyrical

SEPTEMBER 5, 2017

So, mark your calendars for September 14th from 12-1pm ET and RSVP to our Facebook event. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Hope to “see” you there!

Strategy 209

Strategy Banking Metrics Travel 209

Waxing UnLyrical

MAY 7, 2012

Campaigns like Twestival and America’s Giving Challenge were the first giving events that laid the foundation to promote more social good action—spreading the word, donating, signing petitions, etc.—online. Just like when 58% of local nonprofits reported new donors when they participated in a similar event last fall.

Loyalty 211

Loyalty Communities Eventful Social Media 211

Waxing UnLyrical

JUNE 21, 2017

So mark your calendars for July 13th from 12-1pm ET; and RSVP + drop your questions for Jon & Dave in the FB event comment stream here. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Research 183

Research Sentiment Banking Upcoming 183

Waxing UnLyrical

MAY 2, 2011

Most busy entrepreneurs are prone to asking, “Are my community building efforts on Facebook driving sales?” They might also ask slightly less obvious questions like, “Have I met new suppliers who reduce my costs, via this Facebook community I am building?”. That’s a pretty good, if obvious, question. Also reasonable.

Training 156

Training ROI Eventful Cost 156

Waxing UnLyrical

OCTOBER 21, 2016

So when I’m pulling together my outfits for the road, I’m also cognizant that, thanks to social media, many more people might see me in them than those at a specific event… and I don’t want to look as if I’m wearing the same thing every night for a week. TONS of opps to meet up here AND a special, private event, if you can make it: Sat.,

Eventful 100

Eventful Conference Consultant Hosting 100

Waxing UnLyrical

MAY 2, 2017

The best sales people in the world will tell you that “networking” isn’t just about gathering business cards at an event and then adding those contacts to your email list, which is essentially what one is doing when blanket-connecting on LinkedIn (or any social network). That is not a network.

LinkedIn 279

LinkedIn Banking Social Networking Questions 279

Waxing UnLyrical

FEBRUARY 29, 2016

Campaigns and events take a lot of planning and effort. Extend the Life of Your Event with Post-Event Planning . How Data Can Extend the Life of Your Event. 4 Event Planning Tips to Extend the Life and Hype of Your Event. 4 Event Planning Tips to Extend the Life and Hype of Your Event.

Campaign 100

Campaign Adwords Consultant Eventful 100

Waxing UnLyrical

MARCH 15, 2011

About three weeks ago, I took a short-term gig as the Media Coordinator for the program, and have helped garner attention from DC’s media and blogger community. We used social media and leveraged the triple-bottom line of the organization to promote the program and event. How did we gain so much traction so quickly? We need your help.

Social Media 195

Social Media Project Flickr Eventful 195

Waxing UnLyrical

NOVEMBER 13, 2015

My free, LIVE, online mini-training event, The Social PR Launchpad: Unleash your Inner Social PR Superhero starts TODAY and continues on November 14 & 15 from 2-3 pm ET every day (with a 24-hour replay for all registrants). It’s online, it’s free, AND there’s a replay… what’s to lose?

Training 100

Training Eventful Consultant Education 100