Social Media Strategies Summit

APRIL 11, 2024

84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. Reddit is the 8th-ranking website worldwide.

Social Media 226

Social Media Tips Marketing UGC 226

Social Media Strategies Summit

MAY 25, 2021

Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook Pages also gives you access to tools specifically designed for businesses and organizations, such as the ability to run ads. Sometimes a simple graphic is most effective at communicating its message clearly.

Communities 130

Communities Engagement Facebook Authentication 130

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

Social Media Strategies Summit

JULY 14, 2022

A number of these businesses are in the Education, Higher Education, or EdTech sectors, but I work across various industries. I also sit on the board of a music education charity in the UK called The Voices Foundation , which is hugely rewarding. Leveraging your community of students or employees can be very powerful!

Education 205

Education Case Study Overview Upcoming 205

Mindjumpers

APRIL 2, 2012

BigMarker.com is a social network for communities. By offering unlimited web conferencing and key project management tools, it hopes to empower communities to make a difference. A BigMarker.com Community equips anyone with the tools they need to make a difference. said Zhu-Song Mei, Founder and CEO.

Social Networking 221

Social Networking Communities Telecommunications Collaboration 221

Waxing UnLyrical

APRIL 29, 2015

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts. Guest Post by Kari Kiel.

Communities 100

Communities Eventful Case Study Groups 100

Convince & Convert

APRIL 12, 2024

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. So if we know how important social media is to connect with consumers and bring them along the social media marketing funnel, why do we find it difficult to prove ROI to leadership within an organization?

ROI 135

ROI Team Social Media Metrics 135

SocialFish

OCTOBER 27, 2010

I’d go into the organization and learn about ALL the issues they were facing, but was only “allowed&# to work on diversity issues (since that was what they were paying us to do). Which brings us to the social organization. A new way to design organizations to actually work in this digital age.

Organization 177

Organization Consultant Meeting Issues 177

Sprout Social

JUNE 2, 2020

This commitment means we work to build a diverse team, foster an inclusive culture and invest in equity—defined as system-level change—across our organization. It also means that in times like these, we want to use our platform to share our beliefs and encourage allyship within our community. The impact on our community.

Communities 104

Communities Resources Team System 104

Pam Moore

MARCH 30, 2020

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 78

Organization Content How To Marketing 78

Convince & Convert

FEBRUARY 21, 2024

College-educated workers and young professionals (64% of users are 18-35 ) are the biggest users of ChatGPT ( source ). These are powerful tools that can help your organization. It may take your organization months to cement more specific and in-depth AI-use policies and guidance. It’s not as simple as “do this, don’t do that.”

Training 152

Training Policies Team Guidelines 152

SocialFish

NOVEMBER 12, 2010

Due to a large number of associations and other organizations using social media such as YouTube, Facebook, and Twitter for marketing campaigns and public relations, employers are increasingly seeking those who have social media knowledge and skills. This is a guest post by Brian Jenkins, who writes about Careers in Computer Science.

Organization 229

Organization Social Media Social Media Management Skills 229

Convince & Convert

DECEMBER 15, 2023

While some marketers complain about the bureaucracy of a frustrating approval process, the Glossier marketing team celebrates the relationships they hold across the organization, and the way everyone (even legal) hustles to get timely content through internal processes and out into the world. How do they do this?

Brands 148

Brands Marketing Real Estate Collaboration 148

SocialFish

FEBRUARY 22, 2011

We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 237

Case Study Banking Study Communities 237

Bill Hartzer

DECEMBER 18, 2023

At the heart of /Reach’s transformative mission lies a groundbreaking integration between Discord, the nucleus of closed crypto communities, and Twitter/X. Against this backdrop, the emergence of /Reach offers a glimmer of hope for the crypto community, presenting a viable solution to the problems that have long plagued Crypto Twitter.

Twitter 94

Twitter Project Fashion Education 94

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 180

Case Study Study Communities Joomla 180

Freelance Social Media

MAY 26, 2009

Non-profits see online social media as an inexpensive way to build relationships, increase involvement, and help out with publicity and education efforts. Non-profits see online social media as an inexpensive way to build relationships, increase involvement, and help out with publicity and education efforts.

Social Networking 225

Social Networking Organization Foursquare Survey 225

Webbiquity SMM

NOVEMBER 15, 2022

By practicing your writing skills regularly and encouraging your team to do the same, you’ll be able to communicate your brand’s messaging effectively and motivate your audience to take purposeful action. Focus on community engagement. Create a team-centered environment.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Convince & Convert

AUGUST 15, 2012

Here are five brands that do an exceptional job of educating their audience, which then drives purchase. Whole Foods has the upper hand simply because of the nature of its product, and the interests of its shoppers, but the healthy organic food it offers isn’t enough to make Whole Foods unique. Whole Foods.

Education 126

Education Engagement Brands Delicious 126

SocialFish

MARCH 10, 2011

This is the second in a series of interviews we are conducting with CEO’s and senior executives about their take on the concepts in Open Community. We started our conversation with this one question: How do you think the concepts in Open Community will shape associations in the future? ’ That’s the fundamental premise.

Communities 182

Communities Issues Organization Mobile 182

Social Media Strategery

MARCH 3, 2011

That’s why when I saw that the Bill and Melinda Gates Foundation recently invested $2 million in a Facebook app to improve post-secondary education, I knew that I had to find out more about this app and how it might help further the SMCEDU mission. Students self organize on Facebook all the time. Created by Inigral Inc. ,

Education 130

Education Class Groups Groups 130

Mindjumpers

SEPTEMBER 20, 2010

Thus, when wanting to brand an organization, for example, it can be very effective to make use of storytelling in order to create and project a certain image and identity. First of all, there are some different situations of the organization, and secondly, some important elements to think about when composing the content.

Organization 245

Organization Tools Brands CSR 245

Sprout Social

SEPTEMBER 20, 2018

Racking your brain trying to choose between an organic or paid social media strategy? The recent Facebook algorithm update throttling brands’ organic reach is merely a sign of things to come. That said, you absolutely need an effective organic social strategy if you even want to succeed with ads. The reality, though?

Organization 96

Organization Social Media Strategy How To 96

SocialFish

JANUARY 17, 2011

I discovered a link between creating a social open community and a risk management community. As I read Open Community , it is also a roadmap for implementing and managing a risk management program. My Enterprise Risk Management presentation from 2005 highlights the similarities to creating an open community.

Communities 198

Communities Policies Insurance Groups 198

Ignite Social Media

JANUARY 7, 2022

The Swipe Up feature was clearly designed so that with Instagram stories, business organizations and communities could leverage it to drive traffic, engage with their community and advertise their businesses more efficiently. One-third of Instagram’s most viewed stories are created by brands and/or verified accounts.

Posterous 155

Posterous Instagram Newsletter Features 155

Sprout Social

FEBRUARY 5, 2024

She explains there’s a proven business case around concerted DEI efforts and the value add it brings to an organization. When you think about the commitments that were made to individual communities and people altogether, taking that away is bad from a business perspective,” she says.

Social Media 108

Social Media Authentication Communities Campaign 108

Social Media Strategies Summit

JUNE 3, 2022

At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education.

Newsletter 219

Newsletter Project Aggregator Team 219

Sprout Social

OCTOBER 11, 2022

More than two-thirds (68%) of marketers report their organization already has an advocacy program. To fuel your employee advocacy program and build your content repository, make sure your content checks all the essential boxes: Educational resources. Share educational resources that will inform, engage and spark conversation.

Strategy 130

Strategy Content Curation Press Release 130

Pixlee

JANUARY 12, 2022

Instead of shouting into the void why their product is the best, leading brands now build a brand identity and community through the creativity of their customers. With the consumer shift toward values like transparency, social responsibility, and customer focus, the rise of community-driven brands makes sense.

Communities 52

Communities UGC Marketing Newsletter 52

Hootsuite

MARCH 18, 2020

We’re giving away Hootsuite Professional to small businesses and nonprofits : organizations impacted by the crisis can get free access to our professional tools until July 1st, 2020, helping them stay connected to their customers and communities. Protecting employees and supporting our local communities.

HootSuite 143

HootSuite Health Care Module Training 143

Convince & Convert

MAY 10, 2016

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. A commitment to moving beyond the hegemony of rented social community.

Communities 60

Communities Aggregator Social Networking Organization 60

Webbiquity SMM

MAY 25, 2021

Now you’ve got “social media 2.0,” which tends to be more community-oriented. You and I might love fishing, or arts and crafts, or photography, or yoga—for anything that we have a passion or an interest in, you can create siloed Discord communities. You’ve got Community , which just raised $40 million.

B2B 306

B2B Influencer Platform SMS 306

Pam Moore

APRIL 9, 2019

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 60

Organization Content Marketing Template 60

Sprout Social

DECEMBER 6, 2023

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. Social media should be part of healthcare organizations’ strategy. But one critical nuance many organizations miss is that you should also refrain from validating PHI.

Social Media 102

Social Media Privacy Insurance Guidelines 102

Sprout Social

AUGUST 21, 2023

We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization. Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. What are AI ethics?

Marketing 88

Marketing Privacy Policies Issues 88

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60