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2023 Average Engagement Rates for 13 Industries [STATS]

Hootsuite

average performance stats for a social platform or industry), it’s difficult to make sense of raw data. In this post, we’ve rounded up average social media engagement rates from 13 top industries to give you a better understanding of where you stand. You can create engaging social content even if your industry has a boring reputation.

Industry 124
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How 4 Wellness Brands Use Instagram to Build Community for Women

Ignite Social Media

In the marketing industry we often hear the phrase “consumer-first” marketing, which is an approach that businesses use to keep their customers top of mind and at the center of everything they do. Once social media marketing came around, we began hearing phrases like “community-first” social media marketing. Mielle Organics.

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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Fortunately, plenty of smart folks can provide the answers: higher ed thought leaders who regularly post about what’s happening in the industry (and what it means for people like you).

Marketing 244
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Industry certification a must for social media career success

Sherrilynne Starkie

I tend to shortlist candidates who possess a degree from a ‘good’ university, including communications, journalism, or business graduates (although I’ve seen some degrees in English and linguistics, too). The more desirable candidates will also have a PR or marketing diploma, or a certificate from a community college.

Industry 170
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Making waves: Unexpected industries innovating on social

Sprout Social

Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. But if you work in a technical or niche industry, it might seem like you don’t belong on social. No matter your industry, you can make waves on social media. That’s an understandable feeling.

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LinkedIn for colleges: Best practices for higher education

Sprout Social

Known for establishing business connections, LinkedIn expanded into the education space by creating University Pages in 2013. LinkedIn has been used as another outlet to communicate these changes to all of the colleges’ students and alumni alike. Setting up LinkedIn Pages for schools. School employee count. Know your audience.

Education 100
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Metaverse examples: The brands to watch across industries

Sprout Social

In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. We’ll also give you a list of metaverse examples across industries to help inspire your strategy. Industries making strides in the metaverse . Metaverse examples: Expanding across industry lines.

Industry 105