Jeff Esposito

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Getting to the bottom of community management

Jeff Esposito

This post originally ran on the Community Roundtable. . If you read business publications, blogs or websites to any extent, you have probably heard about community management. Next to social media management, community management might be the hottest buzzword or buzzcareerpath (I think we just made up a new buzzword).

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Taking social business from buzz word to business function

Jeff Esposito

As mentioned in the video, you can download the MIT Sloan Management Review & Deloitte joint research study here. Thinking Strategic About Social Business – The Community Roundtable. With that said, it will be exciting to see what comes of the next few years. 86% noted that it will be important in three years from now.

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Arguing is innovation, expelled for cursing & pirate duel on your phone

Jeff Esposito

Does your community have lurkers? But this new app from the Captain is pretty bad ass and I just may have to download it and blow some stuff up. What Should You Do With Your Lurkers? If so, you might want to peep out this post.

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Making heads and tails of the new Facebook Insights

Jeff Esposito

However if you want to go under the hood and pull up some custom reports simply plug a date range into the export box and download page or post-level data. While it doesn’t tie to specific users opting out of your page, you can still take a look at the percentage of users churning out of your community compared to those opting in.

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Jimmy Fund Helps You Social Media for Social Good

Jeff Esposito

As the Assistant Director of Social Media at the Jimmy Fund, I’m constantly keeping my eye out for new interesting ways to spread awareness of the Jimmy Fund’s mission, to grow our online community, and of course, for new ways to raise additional funds for cancer care and research. That of course can be a good or bad thing.