Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Viper Chill

SEPTEMBER 1, 2010

You are here: ViperChill » ViperChill » ViperChill Monthly Report 11 ViperChill Monthly Report 11 Written by Glen, this post has 77 Comments We’re getting close to the point where there will be no more monthly reports. Excuse my naivety but are you no longer reporting after next month?

Report 70

Report Software Case Study Directory 70

Convince & Convert

JULY 20, 2012

Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. Listen Now. Why did it fail?

Digg 113

Digg Communities MySpace YouTube 113

Buzz Marketing for Technology

JULY 21, 2010

How about your partner community and the leads you have given over to them. Are they reporting back to you in real time? In my last post I talked about the shadow pipeline created by sales teams who don’t act in real time. The software may be real time but the sales people aren’t. That’s on the business impact side. Tweet This!

Marketing 197

Marketing StumbleUpon Digg System 197

Bill Hartzer

MARCH 27, 2009

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. This is the first public report of online usage in Singapore. One of the most notable aspects of the report is that people in Singapore spend more time sending instant messages.

comScore 90

comScore Report Wikimedia Instant Messaging 90

Idaconcpts

MARCH 5, 2011

of its search queries, dropping the search engine results page (SERP) rankings of sites that “copy content from other sites or sites that are just not very useful,” while providing better SERP rankings for “sites with original content and information such as research, in-depth reports, thoughtful analysis and so on.”. Tweet This!

Google 146

Google Content Technorati SEO 146

Bill Hartzer

FEBRUARY 18, 2010

His research interests lie in studying motivational psychology of consumers and online marketing issues such as virtual communities and online auctions. Related posts: Study Proves Facebook and Digg Visitors More Loyal; Twitter in Last Place Are you a loyal visitor? He also studies relational aspects of consumer behavior. Tweet This!

Study 155

Study Health Care Facebook Digg 155

Bill Hartzer

JANUARY 5, 2011

put together a report called “ The 2011 Unguru.me Report “ It offers an inside look as what people really think of gurus. They’ve started a website called Unguru.me Summary: It’s not pretty for the self-proclaimed gurus. Take a look at this: Here is a sampling of what Unguru.me Share this on del.icio.us.

Marketing 128

Marketing Technorati Sample Samples 128

Adam Sherk

OCTOBER 23, 2009

First, a study of 33 million unique users from Chitika’s network in September showed that visitors coming from Facebook and Digg were more loyal than those coming from the three major search engines and Twitter. Side note: Hitwise, you’re overdue for an updated version of that report!).

Hitwise 124

Hitwise Social Media Digg Survey 124

Laurel Papworth

OCTOBER 1, 2011

In this article, I’m looking at process vs product journalism, representational democracy falling over, the demise of capitalism, authoritarian aspects of traditional media AND online community hosts e.g. Twitter and the newly found power of Crowd Activism. Not bad for a Sunday morning in rainy Sydney!

Journal 111

Journal Flash Mob Communities Digg 111

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. Be sure to build trust by adding value to the community consistently over time. Please share your experiences!

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Idaconcpts

NOVEMBER 18, 2010

Bloomberg Businessweek joins the pack of critics with a July 2010 report claiming that “Gen Y lacks confidence about making financial decisions”. Consider this: There may be reporting on the demise of e-mail due to the rise of social media, however college students still see e-mail and SMS as critical mediums for online communication.

Banking 137

Banking Mobile SMS Technorati 137

Webbiquity SMM

DECEMBER 21, 2010

A more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on Bebo.

Social Media 191

Social Media Research ROI Technorati 191

Idaconcpts

FEBRUARY 24, 2011

These niche sites provide you with the ability to make a name for yourself amongst the community, which may lead to unsolicited job offers. Furthermore, you may also become privy to job opportunities during internal discussions, and can reach out to members of the community directly. #2 2 – Cold calling. Share this on Facebook.

Skills 148

Skills MySpace Technorati Social Networking 148

Bill Hartzer

JANUARY 28, 2010

Related posts: Luxury Car Brands Not Taking Full Advantage of Social Media Porsche had the highest community rating in the Community Index. Related posts: Luxury Car Brands Not Taking Full Advantage of Social Media Porsche had the highest community rating in the Community Index. Share this on del.icio.us. Tweet This!

Applications 114

Applications Social Media Widget Technorati 114

Buzz Marketing for Technology

JUNE 27, 2008

Special Reports. Site Resources. Clear Choice Tests. Newsletters. This Week in Print. White Papers. Executive Guides. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions. Get information about your IP. IP Information. 50+ On-demand DNS and network tools. Add new comment. Email this page. Read more about: MOSS 2007.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Saying It Social

JULY 22, 2010

The advice that gets the most votes by 5pm ET on July 23rd wins an iPad and more importantly to me, some pretty nice recognition in the social media community. eMarketer reports that consumers force retailers to adopt social strategy. In order to get what you want you have to be good and play nice; sharing is good, too.

ROI 128

ROI Social Media StumbleUpon Digg 128

Techipedia: Tamar Weinberg

APRIL 22, 2010

It was recently reported that there are over 50 million updates posted to Twitter every day. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Adam Sherk

APRIL 26, 2010

The Huffington Post The Huffington Post has added a “Hot on Facebook” module to its home page and in a sidebar on posts: I like this and think it will do a good job of encouraging user clicks, similar to the Digg widget that has worked well on news sites. Seeing that stories have been liked thousands of times certainly caught my interest.

News 149

News Module Widget Facebook 149

Webbiquity SMM

JANUARY 12, 2011

Maya Wasserman offers expert guidance to successfully connecting with reporters and editors on Twitter, from focusing on individual journalists rather than publications and building a relationship before pitching to using PitchEngine and being brief (which is pretty much enforced by Twitter anyway). .&# Pitching on Twitter? Related Post.

Press Release 194

Press Release Tools Tips Vocus 194

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

The Marketing Blog

MARCH 8, 2010

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180

Study Company Web 2.0 Twitter 180

Proactive Report

MARCH 19, 2010

According to an analysis of social sites by online advertising network Chikita published by Mashable, people go to Twitter for news, MySpace for games and entertainment, Facebook for news and community and digg has a mixed bag. Digg came in second place with slightly over 16%.

Social Media 68

Social Media Digg MySpace Advertising network 68

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Just do it while giving back to the community as well. Maybe the moderators of the forum you visit won’t care, but the incessant messages eventually annoy your followers and they’ll unfollow you, report/bury your submissions, or find another place to congregate that doesn’t include your spam. Want to self promote?

Social Media 272

Social Media Engagement Forums Policies 272

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Here is the version that is live on the website. Then you need to set tracking images and generate custom code. *

Facebook 185

Facebook Web 2.0 Startup Applications 185

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Adam Sherk

OCTOBER 20, 2009

reports from its search page are not very complete or accurate (you get better data on URLs you’ve personally shortened in your history when signed into bit.ly). As Twitter is so popular with the journalism community it seems a natural choice. Unfortunately I discovered that the “total clicks” figures bit.ly

Press Release 145

Press Release Twitter URL RSS 145

Proactive Report

JULY 8, 2010

Branded content is one of the trends in my Future of PR report. This kind of content has a high trust-factor and sites like digg and foursquare are offering paid content marketing opportunities now. Ping pong matches demonstrate that weighting one tool by its actual total community and eyeball impact fails.

Social Media 61

Social Media Brands Content Foursquare 61

Proactive Report

JULY 3, 2011

In present day context, these graphs define our personal, family, or business communities on social networking websites – Jeremiah Owyang , Industry Analyst, The Altimeter Group. A colleague of his sees it and adds your video to StumbleUpon and a follower there posts it to Digg. As it travels across the graph people add comments.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Kikolani

DECEMBER 29, 2010

Thus, the marketing coordinators of such projects strive for creating a community of existing fellow users or project contributors and attracting more new visitors to the company or creative group website. Be it a forum – look at the views/replies rate, be it a blog – check for the average number of Diggs, Tweets, Facebook shares, etc.

Forums 126

Forums Proposal Project Activities 126

Laurel Papworth

APRIL 22, 2010

Mashable reported this morning that, after the Hitler Downfall meme had done it’s work and made tonnes of money for Constantine Films, that Constantine Films was forcing the parody videos to be removed. YouTube are learning… just like Digg did. Take me to the dispute form. then follow the YouTube instructions above.

Film 63

Film Domain Name Web 2.0 Fair Use 63

Techipedia: Tamar Weinberg

MARCH 31, 2008

As a PI, I researched trademarks and products that may have had conflicting names with existing trademarks and I reported on the findings. Building my first online community 4. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Hiring some help 3.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Diva Marketing Blog

MAY 12, 2013

Just Once Crowd Sourced Question is a Diva Marketing series where the community shares their insights on a specific social media issue. This could be the new Digg (something I’ve said for years). Plus it has reached 100,000,000 users—and staff can still send personal replies, responding to bug reports and other enquiries.

Social Media 83

Social Media Tweetdeck Authentication Blogosphere 83

Saying It Social

JUNE 22, 2010

Computer Explorers – provides technology education to children ages 3 and up at childcare centers, preschools, private and public schools and community centers. eMarketer reports that consumers force retailers to adopt social strategy. Does your business implement Foursquare deals? If so, please share! if yes, please explain.

Foursquare 137

Foursquare Badge Privacy Social Networking 137

Webbiquity SMM

JULY 12, 2010

Most of us have, through the classroom, TV shows or somewhere in life, learned about the reporter’s questions : who , w hat , when , where and why. It’s a challenging exercise, but one that can made easier by thinking differently—such as like a reporter. Share this on Bebo. Subscribe to the comments for this post?

Report 191

Report Social Media Strategy Policies 191

Bill Hartzer

MAY 26, 2010

Luxury Car Brands Not Taking Full Advantage of Social Media Porsche had the highest community rating in the Community Index. Report Ranks Reputation and Exposure of Brands Across News and Social Media Across the Internet, in news, blogs, tweets and other social. Subscribe to the comments for this post? Share this on del.icio.us.

Cymfony 152

Cymfony Social Media Tools SM2 152

Techipedia: Tamar Weinberg

AUGUST 27, 2008

At first glance it appears that StumbleUpon holds the upper hand, with a lower bounce reported on both Online Marketing Banter and Van SEO Design. And if this post isn’t proof enough for you, check out Steven’s post relating to the quality of forum traffic , which often have even tighter knit communities than Sphinn.

Social Media 100

Social Media StumbleUpon SEO ROI 100