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B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

If you ask the members of my leadership team – they will tell you I keep talking about how I think we have B2B Marketing backward. We focus a lot of energy on the acquisition part of marketing looking for new customers and getting them up the awareness to consideration to purchase cycle. Share it on StumbleUpon. Tweet This!

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B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer. This is actually good news for the B2B Marketer. Share it on StumbleUpon. Share this on del.icio.us.

B2B 178
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5 Great Social Media & Community Job Resources

Jason Yormark

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. Can you come up with a better Inbound Marketing Haiku ?). ” isn’t going to happen without a comprehensive and coordinated internet marketing strategy.

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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

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Social Media – is it really mainstream in B2B Marketing?

Buzz Marketing for Technology

So I ran across some interesting stats last week when I picked up a tweet from Jeff Bullas on the 15 essential social media facts and figures for B2B Marketing. I guess we head back to the core of what we do as B2B Marketers and take these lessons learned in Social Media back with us and see if we can innovate. Share it on StumbleUpon.

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Digg: Your Privacy is an Illusion

Techipedia: Tamar Weinberg

As Digg becomes more of a social network and less of a social news network (or a hybrid that incorporates both elements), it has a lot of obstacles it needs to face. As Digg becomes more of a social network and less of a social news network (or a hybrid that incorporates both elements), it has a lot of obstacles it needs to face.

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