Sprout Social

MARCH 12, 2020

Social ROI often comes down to the data you collect and how you use it. Customers, competitors, campaigns, cultural events—today’s marketers have real-time data on it all and still, 39% say they struggle to demonstrate the value of social across their organizations. Building a data-driven marketing culture. Getting started .

Data 101

Data Skills Meme Social Media Management 101

Sprout Social

MARCH 12, 2024

According to Sprout Social Listening data , from January 1 to March 6, 2024 there were almost 7.6 When doing research for this article, no brands were willing to speak about their approach to this year’s election—suggesting brands are tired of being burnt by the harsh political limelight.

Social Media 114

Social Media Marketing Sentiment Influencer 114

Sprout Social

FEBRUARY 1, 2024

This qualitative social data reveals customer sentiments, preferences and experiences. Dutch Coffee Bros may notice a growing interest in unique flavor profiles and can use this data to innovate their product line and build a strong connection with existing and potential new market segments.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

Buffer Social

DECEMBER 14, 2023

And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 It creates a sense of community and shows that the company values its employees. In this post, Thinkific promotes a webinar featuring Jon Youshaei, a top creator and educator. 

Examples 101

Examples LinkedIn Collaboration Case Study 101

Pam Moore

DECEMBER 19, 2017

The key is that they must research and understand their audience and ultimately continuously learn and optimize how they can leverage Facebook to find, inspire, connect with and help grow the lives and businesses of their dream customers. Facebook Marketing in 2018 Webinar: Trends + How to Conduct a 10-Point Audit. Need more help?

Facebook 166

Facebook Marketing Training Template 166

Ignite Social Media

MAY 31, 2016

If you missed our webinar last week on the 7 surprising differences between millennial men and women and their social media usage, we’re here to give you a debrief. Using data from Global Web Index , we were able to uncover several ways in which millennials use social media differently and how that impacts brands in the space.

Yammer 60

Yammer Buy Social Networking Report 60

Pam Moore

JANUARY 30, 2018

You need to do your research and get the facts. ” However, once you do the double click on their data and justification, you find that Facebook has nothing to do with it and that they are referring to publishers buying services from bad brokers etc. I also recently hosted a Facebook in 2018 webinar that goes even deeper.

Feed 167

Feed Feedly News Facebook 167

Pam Moore

AUGUST 16, 2018

It comes in the researching, connecting, preparing, planning, and working smart, not just hard 24 hours a day. Webinar Title: Buyer Personas 101: How to Get More Leads and Sales with Social Media. Register for the free webinar now -> Sign up for Buyer Personas 101: Get More Leads and Sales with Social Media .

Social Media 132

Social Media Training ROI Meme 132

Social Media Strategies Summit

DECEMBER 7, 2023

One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff. Phillips points out.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Sprout Social

AUGUST 22, 2023

Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis. What is conversational analytics?

Analytics 84

Analytics Conversation Brands Sentiment 84

Sprout Social

FEBRUARY 14, 2023

According to our research, engaged social media users already think it’s essential for employees to post about their company and vice versa. To get the rest of #TeamVizient up to speed and ready to post, Solis and her team put together an advocacy resource hub, complete with product demos, instructional videos and on-demand webinars.

Authentication 92

Authentication Examples Class Team 92

Waxing UnLyrical

JUNE 5, 2018

By attending webinars, reading blogs & staying up on best practices, youll be armed w/ info you need #measurepr. On basic tech skills PR pros need to be competitive: A4: Learn how to do pre-release and post-release research. Let your data explain the need! You just have to start at the beginning and learn as you go.

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Convince & Convert

OCTOBER 30, 2011

Last week I did a Webinar with my friends (and Convince & Convert sponsors) Argyle Social about social media timing. The big take-away (I hope) from our Webinar is that AVERAGE PEOPLE CARE ABOUT AVERAGES. First, that data is totally bogus, and whomever propagates that crap should know better.

Facebook 156

Facebook Statistics B2B Apple 156

Pam Moore

SEPTEMBER 23, 2016

It’s easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with.

Data 60

Data Social Media Brands Authentication 60

Sprout Social

JANUARY 29, 2020

The new year is synonymous with new resolutions, with research showing three in 10 Americans have plans to make a resolution for 2020. We asked our Sprout community on Twitter and LinkedIn what they want to tackle in the upcoming year and gathered the resources they need to knock out those resolutions. Community, community, community.

Crowdsourcing 77

Crowdsourcing Marketing Social Media Management Knowledge Base 77

Keyhole.co

FEBRUARY 3, 2024

Through this monitoring and research, health brands can better understand effectiveness and potential risks. So, let’s take the next section to analyze how to do a complete 360-degree measurement of your share of voice with quantitative and qualitative data. Posting this webinar on LinkedIn (vs.

Social Media 59

Social Media How To Metrics Sentiment 59

Rebekah Radice

JULY 15, 2019

And the data backs this up: 64% of people report to have watched a live online video in the past year. A great example of live video is Jasmine Star’s, “Ask Me Anything” community videos. Webinars can be a powerful tool at any stage of the customer journey. Live Video. Talk about your latest online course.

Types 119

Types Video Content Case Study 119

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Social Media 100

Social Media Class Conference Research 100

Convince & Convert

JANUARY 3, 2024

The data shows that 42% of businesses leverage AI-powered solutions for influencer identification and research. The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. The impact of AI is top of mind for marketers.

B2B 140

B2B Research Influencer Marketing 140

Pam Moore

MARCH 8, 2018

Yes, you can use data, analytics, research and more as inputs to develop your brand, your brand promise, core messages, vision and mission. They know their Google Analytics and other website data and analytics is a gold mine. They use the data to listen and learn about their audience, not only convert the transaction to a sale.

Brands 167

Brands Training Policies Template 167

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. It provides a wealth of data and information to leverage in your pitches and client strategies.

Social Media 111

Social Media Strategy Case Study RFP 111

SocialFish

DECEMBER 23, 2010

. &# The grant will support NTEN’s work to educate technology leaders about the evolving role of technology in nonprofit work, and beyond that, to produce research and training on cloud technologies and data management, visualization, and collaboration.&#. If you are not already a member, consider joining now.

Google 174

Google Case Study Journal Collaboration 174

Waxing UnLyrical

AUGUST 14, 2015

Here’s some of what we talked about: On PR measurement best practices: A2: Don’t ignore the systems you use…look for opportunities to connect data sources and integrate into CRM #measurepr. A6: The webinar with full walk through of the dashboard is next week [link] #measurepr. Richard Bagnall of PRIME Research.

Analytics 100

Analytics Consultant Survey Reputation 100

Ignite Social Media

SEPTEMBER 13, 2016

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! And if you didn’t you can find the recorded webinar here.) One point we drove home during the webinar is that resource allocations for social media teams are constantly changing. Data Collection and Analysis.

Skills 60

Skills Team Social Media UGC 60

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. This is also a powerful tool for competitor research. Community management. Create community and brand loyalty.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Keyhole.co

AUGUST 2, 2023

Regularly research the most current and relevant keywords to ensure that your videos are discovered by the right audience. With those data, you can save time in scheduling posts while ensuring you’ll maximize a time that gets a good engagement. This means using relevant keywords in your titles, descriptions, and tags.

YouTube 52

YouTube Tips Collaboration Training 52

Oktopost

MARCH 4, 2024

The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives. Define your Ideal Customer Profile (ICP) Conduct thorough market research to define your Ideal Customer Profile (ICP).

B2B 62

B2B Strategy Marketing Case Study 62

Pam Moore

AUGUST 16, 2018

It comes in the researching, connecting, preparing, planning, and working smart, not just hard 24 hours a day. I recently hosted a training webinar with brand new content that has NEVER been shared in a public forum. I recently hosted a training webinar with brand new content that has NEVER been shared in a public forum.

Social Media 60

Social Media Training ROI Meme 60

Rebekah Radice

AUGUST 6, 2018

Over the years, I’ve had the honor to speak on over 200 stages, lead hundreds of webinars, and train thousands of business professionals. Do Your Research. The backbone of every stellar presentation is thorough research. Blindly diving into any research can be a bit overwhelming. Understanding your audience.

How To 99

How To Research Energy Social Media 99

Pam Moore

FEBRUARY 24, 2018

I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. They may like to also talk with the people who work for the brand, use the brand's products or services or are simply part of the community surrounding the brand.

Feed 167

Feed Feedly Metrics News 167

Jon Loomer

JUNE 12, 2019

The ongoing chatter of the Facebook advertiser community also reflects this schizophrenic nature. For the big, proven accounts or high spend, CBO definitely works and has been a game-changer in terms of freeing up time to run more tests, do more research, and less time spent on repetitive budget adjustments. A Quest For Truth.

Campaign 167

Campaign Guidelines Upcoming Course 167

Sprout Social

APRIL 19, 2022

Use video chats as a chance to poll your community, answer common questions and show your product or service in action. How social data can fuel your conversational marketing strategy. Turn to social data to find out. It’s also crucial to gather data about customers on an individual basis. Conversational commerce.

Conversation 100

Conversation Strategy Social Media Marketing 100

Oktopost

MARCH 20, 2021

Research has shown that only 15% of marketers evaluate their success by how many leads they get. Know when the data you’ve compiled is significant enough to prove your theories. Connect with Your Community. Creating a community is paramount to your success as a growth hacker. Use Interactive Content.

Strategy 144

Strategy Metrics Process B2B 144

Pam Moore

MARCH 9, 2020

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Why real marketers are not afraid of data and analytics.

ROI 78

ROI Strategy How To Marketing 78

Sprout Social

JUNE 23, 2021

In fact, recent research notes that a staggering 86% of customers say they’d stay loyal to a business that actively welcomes and educates them after a purchase. Zendesk acknowledges this, providing new customers with a variety of on-demand webinars to fully understand their products’ features. You’re invited. ??.

Strategy 126

Strategy Policies Resources Loyalty 126

Pixlee

APRIL 18, 2022

This is a good way to expand your brand’s online community while developing a solid relationship with a social media expert in your sector. Make use of Your Influencer’s Community. Inspire your influencers to share how being a part of your brand’s community via your email list has improved their lives.

Influencer 52

Influencer Marketing How To Collaboration 52

Keyhole.co

SEPTEMBER 20, 2023

Instead, they research how their fellow netizens perceive your brand before making a purchase. Keyhole will automatically backfill the data and generate the report in seconds. That way, you can take data-driven actions and improve your products and services according to customer needs. For that, follow these practical tips: 1.

Reputation 59

Reputation Brands Construction How To 59