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3 Ways Sports Marketers Need To Be Using Instagram Data

Audiense

This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram. All sports, athletes, and clubs have their own unique interests.

Sports 111
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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

The latest data from January 2024 shows that 93.2% Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. 84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. Source: quora.com 6.

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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media?

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How to use social data for competitive intelligence (I): identifying relevant competitors

Audiense

On innumerable occasions we’ve talked about the valuable consumer insights that can be extracted from social data. Today we begin a series of publications in which we’ll break down how to make the most of social data in the field of competitive intelligence. We focus today on the identification of competitors.

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YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. Community Tab. At only $11.99 Sounds cool, right?

YouTube 154
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. Market research.

Reddit 100
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New Research Shows How to Engage the Mommy Mind

Convince & Convert

If brands could harness that data around moms, they’d be better equipped to market to them, learning what campaigns are causing negative sentiment and what potential initiatives they could take. 40% talk about their kids’ sporting events. Many brands stop at the data but aren’t sure what’s next.