| | Communities + Conversation + Social Media |
| Page 1 of 37 | Previous | Next | CONVERSTATIONS JULY 18, 2012 What is Your Social Media Page Saying about You? A targeted social media strategy offers big opportunities for businesses of every size. Social media can be a channel for stronger customer relationships, brand awareness and promotions. But social media can be a double-edged sword, creating both positive and negative images of your company with far-reaching effects. How to Make Your Social Media Page Say ‘We Get It’. You’re doing social media right if your page: Creates conversations : Blatant promotional updates are boring. Listen to your customers. Offer them perks. | JEFF KORHAN APRIL 3, 2012 3 Essential Social Media Community Leadership Practices In an effort to to catch-up on their social media community building, businesses are overlooking the three common leadership practices that practically guarantee their success. 1 – Qualified Community Managers. Social media amplifies your characteristics, capabilities, and expertise. 3 – Adherence to Community Guidelines. | | | | | | | FRESHNETWORKS APRIL 29, 2012 To really understand social media, you must also understand online communities It is very easy to get excited by social media. But in all this excitement it can be easy to forget something that is more important than the tools, platforms and sites that you can make use of – the skills and expertise you need to identify, manage and grow a true online community. To make a success in social media we need to understand online communities. | KYLE LACY APRIL 5, 2010 25 Ways to Engage Contacts in Social Media One of the primary selling points of social media is the concept of engaging a potential customer or partner in your product or service. 25 Ways to Engage a Potential Customer Using Social Media. This should be one of the first things you think about doing when contemplating using social media as a marketing tool. If you do not have a strategy in place to lead the charge into social media you will be at a lost when it becomes overwhelming. strategy allows you to measure success points in your social media journey. What is it? | WAXING UNLYRICAL JUNE 3, 2011 “Community Manager” Confusion about what the difference is between “community manager and “social media manager? know I am – and I am both a community manager and a social media manager! With the explosion of social media over the past few years, more and more companies are hiring…well, someone to manage social media. | FRESHNETWORKS JANUARY 23, 2011 15 essential articles for online community managers To celebrate the second annual Community Manager Appreciation Day , we’ve brought together 15 essential articles for online community managers and social media managers. From why community managers should get involved with their online community before it is even launched, through how to manage and grow a community, to how to measure the impact you are having. | | | | | | | | | -
JUGNOO | WEDNESDAY, SEPTEMBER 12, 2012 The State of Social Media Marketing 2012 Social marketing software company Awareness has just released the second part of its bi-annual State of Social Media Marketing report for 2012, and it makes for some pretty interesting reading. Surveying 469 marketers from a variety of industries, expertise and verticals, the report looks at how businesses are using social media (or not), the key pain points, and where businesses are heading in 2013. Some of the key findings include: 44% of companies with social marketing budgets of $100,000 or more are using social CRM software, compared to 16% in general. MORE >> -
PAMORAMA | WEDNESDAY, MARCH 3, 2010 35 Great Social Media Infographics pamorama marketing, life, social media Home About Bookshelf Links Contact 35 Great Social Media Infographics by Pam Dyer on March 3, 2010 Share Here’s a collection of terrific social media infographics that might come in handy. The Social Engagement Spectrum 2. The Social Media Effect 4. Social Marketing Compass 5. Balance Your Media Diet 7. Social Media Statistics 8. Social Web Involvement 9. When Social Media Attacks 17. The Conversation Prism 19. charts media) [.] MORE >> -
VERY OFFICIAL BLOG | TUESDAY, JUNE 1, 2010 How To Develop a Social Media Strategy: A Roadmap for Integration This could be the reason we see so many social media programs that operate in a sort of silo apart from other outreach. The following list of questions and resources should provide a comprehensive roadmap for developing a strong social media strategy with clear organizational alignment. Is Your Social Media Presence an Experiment? If you’re not the kind of business that is open to experimenting with social media, skip to question #2. How Will Social Media Boost the Effectiveness of the Parent Strategy? The Foundation. MORE >> -
DANNY BROWN | MONDAY, JULY 4, 2011 Why the A-List Conversation Hurts Us The ongoing conversation about the ills of the A-List produces the opposite effect than desired. Instead of creating a correction, it builds a stratosphere of influence, and creates a perception of unworthiness for the rest of the social web. In some ways the “ A-List conversation is fostered by leaderboard systems of top bloggers (Ad Age 150, Technorati) and influencers (Klout, Empire Avenue). Here’s the truth about influence: It is highly subjective, and shifts with the topic, time, situation and community. 2) Give up trying to converse with them. MORE >> -
WAXING UNLYRICAL | THURSDAY, JULY 28, 2011 On Social Media Bullies Have you come across a social media bully lately? And I’ve thought a lot about this before deciding that, in essence, people who behave like this are social media bullies. You might quite reasonably ask, “What’s the difference between a social media bully and the right to one’s own, albeit differing, opinion?. Which is the collective voice of my community, not just one or two people. An active community is a powerful thing. Shonali Burke Social Media bullying in social media disagreement social media bullies MORE >> -
- 18 Social Media Use Cases: Conversation, Campaign and Community. GAURAVONOMICS | THURSDAY, OCTOBER 7, 2010
- How to Spot A Social Media Expert PUSHING SOCIAL | THURSDAY, MAY 26, 2011
- Social Media for Customer Service: Are you listening? MINDJUMPERS | TUESDAY, DECEMBER 20, 2011
- How brands rediscover the lost art of conversation SIMON MAINWARING | MONDAY, JANUARY 17, 2011
- 8 Social Media Questions Publishers Should Be Asking Themselves ADAM SHERK | THURSDAY, MARCH 8, 2012
- Social Media Is NOT About the Numbers!! JUGNOO | TUESDAY, MAY 22, 2012
- How Value Fuels Social Media Engagement JEFF KORHAN | THURSDAY, JULY 19, 2012
- Social Media Crisis Management: Sin & Salvation Within Your Reach JUGNOO | WEDNESDAY, JULY 18, 2012
- Personal vs Business Social Media Accounts JEFF KORHAN | SUNDAY, JANUARY 29, 2012
- Why Komen Was Destined to Clash with Social Media SOCIALFISH | MONDAY, MARCH 5, 2012
- Seven Ways Social Media is Changing PR SPIN SUCKS | MONDAY, APRIL 4, 2011
- How Important Is Trust in Social Media? ONE SOCIAL MEDIA | FRIDAY, OCTOBER 12, 2012
- The seven harsh realities of social media for any brand FRESHNETWORKS | FRIDAY, MARCH 19, 2010
- Egypt: Social media as a life or death proposition SIMON MAINWARING | FRIDAY, FEBRUARY 4, 2011
- The Ugly Side of Social Media Sharing WAXING UNLYRICAL | TUESDAY, APRIL 30, 2013
- CEOs-Roll Up Your Social Media Sleeves JANET FOUTS | WEDNESDAY, FEBRUARY 27, 2013
- Why storytelling and social media need each other to survive SIMON MAINWARING | SUNDAY, MARCH 27, 2011
- Case Study Crunch: Retail Social Media Case Studies « The Cube GEMMA WENT | THURSDAY, JULY 8, 2010
- Six important shifts for social media in 2012 DAVE FLEET | SATURDAY, DECEMBER 31, 2011
- Social media for start-ups: Connect, converse and grow! MINDJUMPERS | TUESDAY, FEBRUARY 8, 2011
- Five Ways to Create a Social Media Audit SPIN SUCKS | MONDAY, APRIL 18, 2011
- 7 Annoying Social Media Personality Disorders PUSHING SOCIAL | WEDNESDAY, FEBRUARY 23, 2011
- Understanding Social Media ROI Cycle MINDJUMPERS | THURSDAY, NOVEMBER 10, 2011
- Case Study Crunch: FMCG Social Media Case Studies « The Cube GEMMA WENT | WEDNESDAY, JUNE 23, 2010
- Best Social Media Stats, Facts and Marketing Research of 2010 WEBBIQUITY SMM | MONDAY, JANUARY 17, 2011
- Social Media Strategy from A to Z » Techipedia | Tamar Weinberg TECHIPEDIA: TAMAR WEINBERG | FRIDAY, MAY 28, 2010
- 20 Social Media speakers and experts FRESHNETWORKS | THURSDAY, MAY 13, 2010
- Top ten ways to kick start your community after summer SIMON MAINWARING | TUESDAY, SEPTEMBER 6, 2011
- Interview with Community Manager: Philip Wride at Zmags SOCIAL MEDIA CITIZENS | THURSDAY, JANUARY 26, 2012
- The Art of Questions for Engaging a Facebook Community JEFF KORHAN | SUNDAY, AUGUST 26, 2012
- The Ultimate Social Media Etiquette Handbook TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, DECEMBER 10, 2008
- Social Media Breeds PR Laziness SPIN SUCKS | MONDAY, APRIL 9, 2012
- The Metrics of Social Media - Danny Brown DANNY BROWN | WEDNESDAY, MAY 12, 2010
- How Social Media Has Changed Public Relations For Brands MINDJUMPERS | TUESDAY, JANUARY 3, 2012
- How a Single Professional Female Practices Safe Social Media SPIN SUCKS | TUESDAY, JULY 26, 2011
- Best Social Media Monitoring Tools BILL HARTZER | WEDNESDAY, MAY 26, 2010
- Social media as a crisis management tool FRESHNETWORKS | MONDAY, DECEMBER 21, 2009
- 10 Outstanding Social Media Infographics NOWSOURCING | WEDNESDAY, MARCH 17, 2010
- Six essential shifts in social media strategy DAVE FLEET | FRIDAY, JUNE 8, 2012
- Identifying, Understanding and Influencing Social Media Users [Infographic] MINDJUMPERS | THURSDAY, JUNE 28, 2012
- What Traits Define a Social Media Marketer? TECHIPEDIA: TAMAR WEINBERG | TUESDAY, JULY 8, 2008
- Twitter Chats: A Doorway Between You and Your Community SPIN SUCKS | THURSDAY, NOVEMBER 10, 2011
- How to Measure the Return On a Social Media Campaign MINDJUMPERS | TUESDAY, MAY 24, 2011
- Open Community Case Study – Food Bank SOCIALFISH | TUESDAY, FEBRUARY 22, 2011
- What happens when your appliances join the conversation SIMON MAINWARING | FRIDAY, SEPTEMBER 17, 2010
- Top ten milestones for social media success SIMON MAINWARING | SUNDAY, DECEMBER 4, 2011
- How to Measure Your Social Media ROI [Infographic] MINDJUMPERS | MONDAY, SEPTEMBER 19, 2011
- The Secret Formula To Social Media Success (shhh…don’t tell) SOCMED SEAN | SATURDAY, JANUARY 21, 2012
- Social media monitoring is easy; it’s what you do with it that counts FRESHNETWORKS | SUNDAY, NOVEMBER 29, 2009
- 52 Cool Facts About Social Media - Danny Brown DANNY BROWN | SATURDAY, JULY 3, 2010
- Conversation About vs Conversation With SCOTT GOULD | THURSDAY, FEBRUARY 11, 2010
- Social Media Community Manager's Management SOCIAL MEDIA NETWORK MARKETING | TUESDAY, SEPTEMBER 7, 2010
- The difference between an audience and a community in new media AKAMAI MARKETING | TUESDAY, SEPTEMBER 13, 2011
- Social Media Marketing: Get On Board Or Get Left Behind JUGNOO | TUESDAY, APRIL 24, 2012
- 4 Ways To Improve Your Social Media Content Strategy DAVE FLEET | WEDNESDAY, SEPTEMBER 7, 2011
- How to Spice up Your Social Media Strategy in 2011 TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, DECEMBER 15, 2010
- Convince and Convert Blog: Social Media Strategy and Social Media. CONVINCE & CONVERT | TUESDAY, SEPTEMBER 21, 2010
- Social Media U: Take a Class in Social Media - ReadWriteWeb BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- What happens when everything is social media SIMON MAINWARING | SUNDAY, DECEMBER 26, 2010
- On Crashing Weddings and Online Conversations SPIN SUCKS | MONDAY, OCTOBER 1, 2012
- 40 Social Media Blogs You Should Be Reading PAMORAMA | WEDNESDAY, DECEMBER 16, 2009
- My Yearly Social Media Douchebag Audit JASON YORMARK | TUESDAY, AUGUST 9, 2011
- Relevance, Redefined by Social Media THE SOCIAL MEDIA INCUBATOR | FRIDAY, JUNE 17, 2011
- 12 Reasons to Use Social Media to Grow Your Business PAMORAMA | TUESDAY, JUNE 1, 2010
- How to Use Social Media for Your HR Needs DANNY BROWN | TUESDAY, SEPTEMBER 13, 2011
- My Wife the Community Manager CITIZEN MARKETER 2.1 | SATURDAY, MAY 11, 2013
- iCAREweCARE: Using social media to build a better world SIMON MAINWARING | THURSDAY, MAY 19, 2011
- What To Include In a Social Media Policy MINDJUMPERS | MONDAY, SEPTEMBER 6, 2010
- Social Media – It’s Not Just for White Folks DANNY BROWN | SATURDAY, MARCH 26, 2011
- Measuring Social Media ROI & Goal Conversions with Google Analytics 5 UNBOUNCE.COM | THURSDAY, AUGUST 4, 2011
- Is Social Media Becoming Boring? TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, APRIL 14, 2010
- How Instagram Makes Communities Better SPIN SUCKS | TUESDAY, JULY 3, 2012
- Layered communications will change online communities FRESHNETWORKS | TUESDAY, APRIL 14, 2009
- That Moment When Your Social Media and Real Worlds Collide WAXING UNLYRICAL | FRIDAY, APRIL 12, 2013
- Create Brand Value Through Local Community Management MINDJUMPERS | FRIDAY, SEPTEMBER 14, 2012
- Interview with Community Manager: Robyn Tippins from ReadWriteWeb SOCIAL MEDIA CITIZENS | THURSDAY, FEBRUARY 16, 2012
- Storytelling and social media FRESHNETWORKS | SUNDAY, AUGUST 16, 2009
- The social media strategy series: Identifying goals and objectives. GEMMA WENT | THURSDAY, AUGUST 19, 2010
- 100+ Social Media Monitoring Tools PAMORAMA | TUESDAY, OCTOBER 12, 2010
- Social Media: BEYOND THUNDERDOME ONE SOCIAL MEDIA | TUESDAY, JULY 24, 2012
- Social Media: BEYOND THUNDERDOME ONE SOCIAL MEDIA | TUESDAY, JULY 24, 2012
- How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, JUNE 16, 2010
- 4 Social Elements and the Talk-nology Empowering the Web CONVERSTATIONS | WEDNESDAY, NOVEMBER 30, 2011
- Social Media Case Study: Microsoft SOCIALNOMICS | MONDAY, SEPTEMBER 19, 2011
- The Hard Questions of Social Media AKAMAI MARKETING | THURSDAY, NOVEMBER 10, 2011
- Interview with Community Manager: Emma Gannon SOCIAL MEDIA CITIZENS | TUESDAY, SEPTEMBER 6, 2011
- Consumers use social media to tell brands: “We want to help” (Part 2) SIMON MAINWARING | WEDNESDAY, OCTOBER 10, 2012
- How to Manage Issues on Social Media MINDJUMPERS | FRIDAY, MAY 3, 2013
- Measuring Social Media ROI AKAMAI MARKETING | TUESDAY, JANUARY 15, 2013
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