Ari Herzog

AUGUST 25, 2011

Danny Brown presents a solid argument that Klout , a social influence website, should never have created a profile for my friend Naomi without Naomi authorizing its creation. Yet, because she has a Twitter account, Klout assumed she would want a Klout profile — and here it is. Klout is not alone in this backward thinking.

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Klout Review Skills Hosting 114

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

A great tool to collect this kind of data is a site called Klout. Klout allows you to sign in and link up a variety of social media platforms. Klout is a great way of measuring overall influence in your niche and on your social media sites as a whole, but overviews still aren’t quite as valuable as the actual facts.

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Strategy Klout Marketing Overview 213

Social Media Marketing

MAY 8, 2013

Salesforce has unveiled a Communities solution for the enterprise , which leverages its Chatter platform and other products to create portals that will allow external conversations to be brought into the company more seamlessly. Being a community manager is more than just posting to social networks on behalf of brands.

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Social Media Automotive Klout Flipboard 160

Firebelly

SEPTEMBER 15, 2011

Socialize unites business leaders in social gaming, virtual goods, mobile, online video advertising, marketing, media, and community for two days of all things social. Megan Berry (Klout). Because a lot can happen in two days! The list of people attending and speaking is pretty damn impressive. Todd Tweedy (Audience Machine).

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Klout Case Study Conference Mobile 178

Webbiquity SMM

MARCH 30, 2012

The next step is to identify the influential voices in your community that you’ll want to reach out to, connect with, and begin building relationships with. Your prospective buyers are likely having conversations in places well beyond the big five social networking sites. Identify the key influencers in your market.

Vocus 184

Vocus Alltop Message Boards Klout 184

Waxing UnLyrical

DECEMBER 19, 2010

In defense of Klout , by Tac Anderson at New Comm Biz. Why: Klout’s taken a lot of beating online recently. Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments.

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Klout Postrank Tourism Blogroll 105

Social Media Marketing

APRIL 22, 2011

It's a chance to connect and brainstorm with others by finding affinity groups ("Communities") within Empire Avenue. Why I think Empire Avenue is onto something Other sites such as Friendfeed, Quora or Klout all give us some information or let us interact with each other in some way, but they're each limited.

Social Media 167

Social Media Klout Flickr Radian6 167

Diva Marketing Blog

MAY 14, 2012

Based on its direct sales approach, which was built on developing relationships and sharing conversations, Avon has been called the original “Social” Brand. They have a brand community of 5.8 There are great examples of brands that put their community to work and turned their business around. KLOUT PERKS : With 5.8

Social Media 81

Social Media Klout Smart Phone Training 81

Kikolani

MARCH 22, 2013

How to Increase Twitter Engagement with Nestivity – Learn how to increase Twitter engagement and followers with Nestivity, the Twitter tool that turns your tweets into conversations. Blogging / Content. The Writer’s Author Rank Cheat Sheet – Author Rank got you confused? Business / Career. Social Media / Social Networking.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Buzzlogix

MAY 15, 2017

Klout is social media monitoring software that must be mentioned. Overall, Klout is a great Twitter tool for measuring influence through engagement. If you or a certain keyword is mentioned, you can reply directly from the dashboard, making it a great tool for managing your interaction with the community. Simply Measured.

Social Media 40

Social Media Tools Klout HootSuite 40

Razor Social

NOVEMBER 29, 0002

Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. If you’re not responsive to your community they’ll stop interacting so it’s important to measure this. changes to profile images). How does it work?

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Analytics Social Media How To Analysis 89

Janet Fouts

OCTOBER 4, 2010

How much Klout you have is one way to measure it. Did they add value to the conversation or just re-tweet it because it mentioned them? Social media is all about community and community is about sharing. Someone with 100,000 followers on Twitter re-tweeted you or responded? Cool, but does that number really matter at all?

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Social Capital Klout Social Networking Communities 134

Lucy Hall

APRIL 20, 2015

Whether you love it or hate it, scheduling your social media messages can save you bags of time and frees you up to do that all important interaction and relationship building with your community. Others include Sprout Social, Buffer App, Klout and the list goes on. Don't schedule interactions and conversations.

Social Media 60

Social Media HootSuite How To Klout 60

Waxing UnLyrical

DECEMBER 4, 2010

Someone’s Klout score is not necessarily reflective of that person’s “real&# (i.e. online + offline) influence (though, to be fair to Klout, they don’t claim that is so). To me, thats where all this hype around influence and Klout and the like fall short, because theyre not taking that into consideration.

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Class Campaign Klout Influencer 233

Akamai Marketing

FEBRUARY 3, 2011

Once you know WHO, then you can decide HOW (platform) and WHY (content) you’ll be conversing with them. Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). Be prepared to test the market, and don’t be afraid to fail. Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Since the timing of the blogs posts were different by at least 1-2 hours, we had the opportunity to view and understand the traffic patterns, conversion rates and track all our users with Google Analytics, including source of the referral, time on various pages, conversion to registration and finally usage within our product.

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Press Release Patterns Marketing Klout 142

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.

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Social CRM Influencer Klout Social Media 133

Webbiquity SMM

MAY 3, 2011

Director of Sales for @ klout. Interactive Minnesotan skilled in web strategy, conversion rate optimization (CRO), e-commerce, SEO, social media, QR codes (she knows a lot about QR codes), design, UX, analytics and inbound marketing. She’s active in local community and business organizations as well as social media. Amber Buhl.

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Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

SEPTEMBER 2, 2015

What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here. Lacking in Authentic Communication. Keep it real—and keep the conversation moving! Communication and authenticity play a huge role in influencer marketing, just as they do in any relationship.

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Influencer Brands Marketing Authentication 60

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. Pretty nifty.

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Tools Tips Marketing Social Media 277

Jeff Esposito

JULY 1, 2011

Community Management is the New Black – This is a great post on what really goes into being a community manager from Lauren Vargas. The title is very hot right now and some even state that it might be dead, I for one disagree, and think we can all learn a lot from this savvy community manager who has held the title since 2006.

Klout 26

Klout Journal Reputation Education 26

Diva Marketing Blog

NOVEMBER 16, 2011

From Klout scores to Twitter followers, many people are struggling with the idea of importance. I’m curious to understand who you believe should participate in social conversations as the voice of the brand. Communities such as this are designed to channel self-expression into forms of collaboration. As they say.

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Klout Social Media Social Networking Influencer 78

Diva Marketing Blog

MAY 9, 2016

We realized we had to move all these amazing folks out of spreadsheets and bring them into a community. That’s when we launched Everywhere Society – which is a community of influencers who work with our agency and opt in for brand campaigns. And it really is a community. If not what does Everywhere take into consideration?

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

We realized we had to move all these amazing folks out of spreadsheets and bring them into a community. That’s when we launched Everywhere Society – which is a community of influencers who work with our agency and opt in for brand campaigns. And it really is a community. If not what does Everywhere take into consideration?

Influencer 40

Influencer Marketing Fashion Campaign 40

Convince & Convert

NOVEMBER 1, 2011

That fosters community. There’s a lot of conversation these days about influence or outreach and Klout , with Klout’s new algorithm change recently. It’s quite a political conversation, as you can imagine, but when they see what the output can do, where people can align with it. Jay: Absolutely.

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Klout Social Capital Influencer Social Graph 121

Convince & Convert

JULY 6, 2012

Jim : It’s great for leads and stuff, but as a conversational tool for me to post updates, I don’t see it. But there’s not a lot of day-to-day engagement and conversations that are happening there, at least for me. Is it a community? Jim : Because it’s more of a conversation. Eric : Yeah.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense.

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Twitter Metrics Social CRM Consultant 125

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

JULY 19, 2012

I get people, just in conversation, saying “Yeah, yeah. as a really valuable method of communication. Jay: Does this infographic boom feeds into this whole culture of shortcuts that we always embrace, whether its Klout or number of Facebook fans or other things that are of somewhat murky value? Jay: Awesome, awesome.

Social Media 127

Social Media How To Consultant Data 127

Twist Image

AUGUST 8, 2014

The ability to understand the community and engage in the discourse is hitting an all time low (and high) at the same time. Here''s a truth: I truly miss the power of the community in social media. It''s not that there isn''t a community. We''re adding more opinion. I don''t think that Chris is frustrated by this. So, now what?

Comments 80

Comments Klout Disqus Startup 80

SocMed Sean

DECEMBER 9, 2011

And it’s certainly not the same as Klout. The word “viral” should be replaced in all conversations with the word “valuable” I know it sounds funny, but wouldn’t you rather have your content “go valuable on Twitter?” Feel free to leave a comment! Social can do both.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Akamai Marketing

AUGUST 29, 2011

Generally speaking though, they lend themselves to community building and time saving features. For those who track this sort of thing, I’ve noticed that in some cases using a curation service can increase the Klout Score. Particularly for multi-day events I could see Storify adding to the sense of community.

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Curation Paper.li Storify Tools 255

Webbiquity SMM

OCTOBER 23, 2012

Then he provides several tips for improvement such as participating in Tweet chats and actually conversing with people. In this way, we build a smart conversational tree that actually suggests the best statistical responses for status updates received in the future.” Paid versions add features like bit.ly One Final Twitter Stat.

Tools 203

Tools Tips Twitter Klout 203

Convince & Convert

AUGUST 24, 2012

Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. I mean, it’s not really an enjoyable conversation to have. It’s about what the company says or what the community says. Jay : Isn’t our boy Harrison Kratz the community manager for that initiative?

Social Media 115

Social Media API Training Class 115

Waxing UnLyrical

APRIL 1, 2016

There was all the drama around Klout , which has died down considerably. You’ll get to learn about how to define your brand’s relevant conversations and influencer archetypes. There was the Digital Death campaign that got a lot of attention even though it was pretty lame. And there will be more of all of this.

Influencer 100

Influencer Marketing Klout Module 100

Convince & Convert

MAY 24, 2012

I want to change the tack of the Facebook conversation just a little bit. I think we’ve had almost this exact conversation a few episodes ago, where we talked a little bit about the balance of privacy and value. Let’s bring in our super special guest, Maria Ogneva , the head of community at Yammer.com. Eric : Yes.

Yammer 114

Yammer Badge Privacy Communities 114

Waxing UnLyrical

NOVEMBER 18, 2010

Another popular technique is to only read posts/stories from a list of pre-identified influencers, since these are the people who are ultimately driving earned media conversations. « Media Bullseye – A New Media and Communications Magazine says: December 16, 2010 at 12:35 pm [.] pts Settings. Stop being lazy.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200