Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

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Communities Social Media Community building Groups 78

Pixlee

MAY 21, 2019

Online communities and the way they purchase are constantly evolving. Maybe conversions have gone stale, or perhaps your audience isn’t engaging on social media. If you’re looking for general conversion tips, you’ll want to read all about the do’s and don’ts of building a high converting landing page.

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UGC Apparel Compete Communities 71

Firebelly

JULY 24, 2013

David Spinks – Community Man. To say that David Spinks loves community is an understatement. He’s all about community – and he’s got a track record that proves it. His other enterprises include BlogDash and The Community Manager where he still actively writes. Can every company grow and maintain community?

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Communities Startup Class Forums 172

Mindjumpers

SEPTEMBER 12, 2011

Tweet Being a business running an online community as either a blog or a Facebook page, we need to think about two very important things – the content we send out and the community that we’re sending it out to. We should always ask ourselves whether our content is relevant for the community. Be up-to-date and innovative.

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Communities Content Tips Team 196

Sherrilynne Starkie

DECEMBER 20, 2020

Definition: Owned Earned Shared Paid Media. Or conversely, to keep their names out of the news. Now, in the digital context, the definition of Earned Media it is much broader. A balanced communications strategy is going to maximize the return on investment. Where are relevant conversations happening on social media?

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Webbiquity SMM

SEPTEMBER 16, 2013

Again, while it’s true as the article states that “Many performance indicators, including bounce rate, form abandonment, average order value, engagement, and conversion rate, vary from search phrase to search phrase,” telling a client or boss generically that search engine visibility doesn’t matter is certainly not advisable.

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Metrics Marketing Class ROI 195

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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Communities Collaboration Statistics Lurker 221

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Techipedia: Tamar Weinberg

JANUARY 12, 2011

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? that we manage, and conversing with colleagues, fans, and customers is something that takes up a lot of time.

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SocialFish

OCTOBER 20, 2010

Forgive us for what’s sure to be a big promo push to spread the word about our little book, Open Community , which is about to come out in less than two weeks. we want you to help us start the conversation! The book covers social media concepts that can make or break your community. Tags: Open Community.

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Waxing UnLyrical

APRIL 17, 2015

You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. But if you’re looking for sheer reach and shares, definitely check them out. And that, my friends, is the difference. Smart, active engagement.

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Convince & Convert

DECEMBER 15, 2023

Think like a creator, not a brand Canva is a great example of a global brand that is successful at tapping into engaged social communities of dedicated fans. So it’s really about connecting with those people and brands joining the conversation. Related episode: How Community, Creation and Culture Fuel Canva’s Social , Jackie Barker 5.

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The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 Conversations (themarketingblog.wordpress.com) [.] Will definitely read them. Conversations (themarketingblog.wordpress.com) [.]

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Firebelly

SEPTEMBER 28, 2011

It’s definitely not the same as the person actually being there, but it offers more options for speakers, as an hour-log web conversation is a lot easier to work into a busy schedule than a 3-day trip across the country.

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Conversation Project Hotels Hosting 154

Ari Herzog

SEPTEMBER 23, 2010

We have all known the long loneliness, and we have found the answer is community. If you have community, you have a lot. There is no better feeling than building a growing and interactive community of readers on your site. Community must be fostered. Community must be fostered. Communication fosters community.

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Communities Community building WordPress Disqus 175

Janet Fouts

JULY 13, 2020

This week Janet facilitates a conversation with 4 individuals who have their fingers on the pulse of the issues, to offer some insights into what’s been going right, as well as what we can certainly be working on as conscious, mindful, and engaged marketers. Connect with Aleya: instagram.com/aleyaharris/. linkedin.com/in/aleyaharris/.

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Social Media Strategies Summit

JANUARY 22, 2021

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. 78% of people wish they could have a text conversation with a business. Establish a Local Presence Within Your Community.

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Strategy Marketing SMS Mobile 211

Sprout Social

FEBRUARY 12, 2024

It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. This directly aligns with C-suite objectives of long-term revenue growth by enhancing brand engagement, conversions and brand recall. definitely. ? Take Pipedrive, for example. is the serotonin boost worth it?

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Sprout Social

MARCH 13, 2017

higher conversion rate on products with reviews compared to those without them. higher conversion rate than those without any reviews. While your business definitely shouldn’t rely on your number of social media followers as the ultimate measure of success, follower count can be be a form of social proof.

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Conversation How To Review Influencer 110

Convince & Convert

MAY 10, 2016

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. A commitment to moving beyond the hegemony of rented social community.

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Communities Aggregator Social Networking Organization 60

Oktopost

MARCH 25, 2024

Utilizing both can dramatically enhance engagement in advocacy programs, expanding participation and cultivating a community of passionate brand ambassadors. Strengthens community: Gamified advocacy fosters a positive work culture, promoting teamwork and collaboration among employees.

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Metrics Training iPad Meeting 75

Pam Moore

APRIL 24, 2017

Not only does influencer content and co-created content increase efficiencies in regard to cost and time savings, but it can also be more impactful and could possibly better inspire your customers, prospective customers and broader audience and community if implemented properly. In this 25 minute podcast you will learn: . Need more help?

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Social Media Strategery

OCTOBER 31, 2011

A community of practice (CoP) is, according to cognitive anthropologists Jean Lave and Etienne Wenger , a group of people who share an interest, a craft, and/or a profession. Nowhere in the definition above does it mention the words website , wiki, blog, or social network. A CoP is built around conversation.

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Communities Sharepoint Wiki Collaboration 113

Sprout Social

AUGUST 25, 2020

With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. Beyond Reddit’s front page, discussions are separated by individual communities known as “subreddits.” Because Reddit is a community, not a platform for self-promotion.”

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Reddit How To Marketing Banking 132

Convince & Convert

FEBRUARY 10, 2015

The days of the leased social community are fading, and it’s time to re-embrace owned social. Some of these online conversation venues were organized by and for hobbyists, such as KarateForums.com and many others owned and operated by my friend Patrick O’Keefe. Thus, the trend pendulum (the trendulum?) It was the best of times.

Communities 60

Communities Real Estate Forums Loyalty 60

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. It’s about conversation. It’s about having a conversation to connect with real people. Definition of a hashtag. How to leverage hashtags to nurture community.

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Hashtag Social Media Training Template 108

Pam Moore

JUNE 13, 2017

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. It’s about conversation. It’s about having a conversation to connect with real people. Definition of a hashtag. How to leverage hashtags to nurture community.

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Hashtag Social Media Training Instagram 167

Webbiquity SMM

MAY 25, 2021

Here’s the rest of that conversation. Now you’ve got “social media 2.0,” which tends to be more community-oriented. You and I might love fishing, or arts and crafts, or photography, or yoga—for anything that we have a passion or an interest in, you can create siloed Discord communities. I love LinkedIn.

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B2B Influencer Platform SMS 306

Pam Moore

APRIL 28, 2017

Influence marketing is helping brands big and small ignite their online and offline communities, increase brand awareness and nurture powerful relationships when done right. Many brands trick themselves into believing that they can skip valuing the influencers time investment in community as they lump it into “earned media.”

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Social Media Strategies Summit

MARCH 11, 2021

Those early adopters might be outliers at the moment, but they definitely won’t be for long. The campaign – which promoted Pernod Ricard’s Martell Cognac brand – saw Civil host weekly conversations with the likes of beauty mogul Supa Cent, branding expert and Girl CEO founder Ronne Brown, and fashion designer PreMadonna.

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Brands Conference Hosting Conversation 228

Sherrilynne Starkie

OCTOBER 15, 2018

Or conversely, to keep their names out of the news. Now, in the digital context, the definition of Earned Media it is much broader. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

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Marketing Syndication Adwords Social Media 199

Webbiquity SMM

APRIL 13, 2021

Real-time conversation app Clubhouse has had an incredibly fast start. For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. If you’re not there, you miss a conversation forever.” But they are definitely worth pondering.

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Apple Plaxo Microsoft Vimeo 215

Pixlee

JUNE 21, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” And I love that you’ve talked about community because it’s such a good segue into the next question I had.

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Class Authentication Newsletter Communities 95

Buzz Marketing for Technology

MAY 29, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Optimization Customer Experience Enterprise 2.0 Instead of working on intuition, or crude analytics, you could use definitive evidence to design product pages that lure your best customers directly toward the shopping cart. Conversion rates. Or More Conversions?

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Data Tips Aggregator Conversation 278

yMarketingMatters

SEPTEMBER 26, 2013

Search the web and you’ll find near endless definitions of what is meant by “social media”. pertaining to, devoted to, or characterized by friendly companionship or relations ; living or disposed to live in companionship with others or in a community. To develop your own understanding, it helps to get literal: social adjective.

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Social Media Small Business YouTube Guidelines 258

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. Communication has and always will be foundational to relationships and success in life or business. It's everywhere.

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Social Media Network Marketing

APRIL 8, 2014

Hi Folks, do you work as an Online Community Manager? Well you do not have to be a community member to receive negative feedback / response or a comment. Definitely if it is a feedback please do not get into a silence mode. Do you often receive the negative remarks of some person whom you have not known in a long time?

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