Techipedia: Tamar Weinberg

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Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? that we manage, and conversing with colleagues, fans, and customers is something that takes up a lot of time.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. An effective support community relies on members to generate much of the support. It’s Worked Before.

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When Networking Falls Short, Your [Lack of] Success Will Follow

Techipedia: Tamar Weinberg

Without an understanding of your community and an understanding of the influencers , you’re destined for failure. Further, none of the individuals making the request actually bothered to post a comment on any of my posts or participated at all in my community, which if you notice, is bustling with activity.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

In every industry, there are existing conversations going on. A social media strategy will allow you to get in on these conversations so that you can offer solutions, push buttons, and get people talking. Through social media, you can find out what online communities your existing customers belong to. What motivates them?

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Poor Social Responsiveness Risks Tarnishing a Brand’s Image

Techipedia: Tamar Weinberg

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Social marketing is conversational marketing in large part.

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How Social Media is a Lot Like Dating

Techipedia: Tamar Weinberg

Even if you started the conversation, some people can always make it about them. Remember to take your time and really build up your online community. Give it some time, remember these tips and you should end up creating a great community of followers. Don’t Just Talk About Yourself. I think most of us have. Like this post?

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How to Turn Traffic into Revenue

Techipedia: Tamar Weinberg

If you go too narrow, you might not achieve a critical mass of traffic: if your conversion rate is one out of 20 and you only get 18 visitors a month, a whole month or several months could go by with no conversions at all. For this reason, it’s important to really understand the value of a conversion.

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