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Call it what you want, Taylor Swift is a model community manager

Sprout Social

As a social media marketer and Taylor Swift stan , I’m constantly in awe of her community management mastery. She started engaging with her growing fan base on Tumblr early in her career and continues to interact with some of her most loyal fans there. Not only does Taylor follow her community, she actively listens to them.

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General Electric Hosts a Virtual Science Fair On Tumblr

Convince & Convert

Previously covered on Convince & Convert as a clever approach to content, General Electric is once again leading by example by encouraging its fans to experiment with and share their own six second science lessons. Between General Electric and user-generated Vine content, the Tumblr blog houses 60 videos and counting.

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Social Networking Stats: Tumblr Serves 20 Billion Page Views Per Month, #RLTM Scoreboard

The Realtime Report

Tumblr: 80 million blogs. via Tumblr. Tumblr Serves 20 Billion Page Views Per Month. Tumblr is now “pushing more than 20 billion page views a month” said CEO David Karp at GigaOM’s Roadmap 2012 conference. Renren: over 170 million users. via iResearch iUser Tracker. LinkedIn: 187 million active users.

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General Mills Embraces Collaborative Storytelling with “Hello, Cereal Lovers” Social Media Community

Convince & Convert

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. What’s unique about this community is that it’s inspirational, versus highly branded.

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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? You could post on community review sites or live-stream it to the masses.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Just 3% say they communicate with brands using Twitter. ( Buzzweb Community ). Buzzweb Community ). Image credit: DreamGrow.

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Show Me The Money: How Social Platforms Are Helping Their Creators Monetize

Likeable

In order to retain talent and quality content on their platforms, it’s becoming absolutely essential for the networks to become more focused on creators and helping them make money. . Community Accelerator Program. Community Accelerator Program. It seems like each week there’s a new monetization feature. Black Creator Program.

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