Every blogger wants to offer the best content to his or her audience. With Guitar Shop TV (GSTV), I set out to create an online community for passionate guitar fans and music lovers around the world. My goal was to offer the best guitar-related content to my audience. To achieve this, the GSTV team has filmed over 200 hours of original online TV content. But audiences today have a large appetite for content! Guitar news happens fast, making it difficult to churn out blog posts on everything out there. Our research led us to new social platform, ROCKZi. MORE >>

The Steve Rubel Stream Edit Delete Autopost 12 Aug 2009 Photo: Facebook Search = Social News Search Today I finally got to play with the new search capabilities in Facebook (it is a phased roll-out).  I found it fascinating that the very first question in the official FAQ positions the tool foremost as a news discovery engine. think that with a few additions like geotagging, alerts and better content discovery tools (e.g. Facebook may have a leg in here - if they can keep their community growing. The Friendfeed team I am sure will help them. Im nauseous. MORE >>

In many cases, they’re smarter and/or more entertaining than the content itself. No other community outside of 4chan can even remotely compete with the level of commenting that happens at Reddit. The Content – Many old-school Reddit users would say that the quality of the content has deteriorated over the last year. While the site is rarely the original source, it’s the jumping-off-point for some of the best content out there that otherwise would never have received mass exposure. Community Effort. Reddit is a community of effort. MORE >>

The Washington Post has implemented the Social Graph from Facebook: Use your Facebook network on the Post Web site. Note to readers: Today you will find a new home page feature, at the top right, that allows you to create a more personalized, social way to experience the news. We call it Network News. The new box highlights the washingtonpost.com articles, photos, blogs and other content most popular with Facebook users, who click a “Like&# button to indicate their interest. This is just the first phase of Network News. Want to Opt Out? Web 3.0, MORE >>

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? few nights ago, I went to the bloggers/Twitterers briefing for News.com new digital subscriptons for news hosted by Chief Executive Officer – News Digital Media and The Australian Richard Freudenstein and The Australian’s editor Clive Mathieson. Who is protecting OUR content? Fairfax? MORE >>