How to Build a Superblog: Insights from the Technorati Top 10
Viper Chill
MAY 10, 2010
A site’s authority may rapidly rise and fall depending on what the blogosphere is discussing at the moment, and how often a site produces content being referenced by other sites. The audience of politics and web news blogs are far more likely to link to content they enjoy, rather than the readers of gossip blogs.
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