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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). The next step is to identify the influential voices in your community that you’ll want to reach out to, connect with, and begin building relationships with. . • Facebook / LinkedIn / Google Plus metrics (i.e. Collecting this information is Phase I.

Vocus 184
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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

If Your Story is Inconsistent, At Least Leverage Your Content Ouch. But, it’s widely disparate content usage across social outposts that’s the real mystery. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. Why isn’t the Manifesto it’s own tab?

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Book Review: Social Media Marketing

Webbiquity SMM

Measurement: as Li notes, “Measurement comes in many different forms, from website traffic to the number of retweets your content is getting.&# Social Sharing (YouTube, Flickr, SlideShare, etc.). Forums and Message Boards (the oldest and second-most commonly used forms of social media). Social Events (e.g.,

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. I just think that the *active* cruise community is definitely a bit disappointed.

Brands 133
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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

She didn’t last long, as the community questioned her extreme statements and Jeremiah Owyang (a Forrester Analyst) contacted Exxon directly for comment. (I On the other hand, Whole Foods CEO really crossed the line by posting on stock message boards under an alias name , attempting to influence the stock price of an acquisition.

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38 Ideas For Your Pinterest Strategy

Diva Marketing Blog

Determine how graphics as linked to content can align with your brand values brand promise. Critical : determine your content direction that goes beyond your brands or company messaging. Board and Pin Creation. Build your Pinterest page as if it were a book: boards = chapters, pins = content body.

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LinkedIn Tips and Tweaks: Do More with your LinkedIn Account

Buzz Marketing for Technology

To include your blog content into LinkedIn news, go here. Flickr Photostream. The content is formatted specifically for cell phones and mobile devices. The content is copyrighted to Amit Agarwal and may not be reproduced on other websites. Communities. Message Board. Change Your LinkedIn URL.

LinkedIn 233