Bill Hartzer

MAY 26, 2010

The tools used within Buzzlogic helps customers build and optimize their advertising campaigns across the biggest collection of website content on the internet. TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry.

Cymfony 152

Cymfony Social Media Tools SM2 152

Diva Marketing Blog

FEBRUARY 23, 2009

With the rapid increase of digital conversations the importance of not only listening to consumer generated content (CGC) but the analysis of this new data set is finally taking its place at the marketing research table.   I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening. . 

Research 40

Research Social Media Cymfony Sample 40

Buzz Marketing for Technology

JUNE 27, 2008

I believe we’re going to shift back to thinking customer service and community management are the core and not the fringe. I believe we’re going to move our communications practices back in-house for lots of what is currently pushed out to agencies and organizations. Disagree with me in the comments. Dr. Wright.

Cymfony 113

Cymfony Badge Skills Comments 113