Buzz Marketing for Technology

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B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

If you can combine the element of Trust across a wide range of fans, followers and advocates then you have a community. The word community is often overused now that Social Media has come along. Its just up to you to get them the right offer in order to get them to buy! Tweet This! Share this on Facebook. Share this on Linkedin.

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B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

My suggestion would be to create a vibrant community with them – one which is both online and offline, one where you can get instant feedback, one where their ideas matter to your research and development groups, one where they co-author thought leadership with you and one that rewards them for their loyalty to your firm.

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Clearstep Business Community : Clearspace: Clearstep

Buzz Marketing for Technology

Online Communities Build, manage and measure your community successfully. Clearstep is a gathering place for Online Community and Internal Collaboration practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues. Recent Content.

Jive 100
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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Content IS your Brand

Buzz Marketing for Technology

world all you have now is your content. world – content is King. It's been a game of whoever can create the most content wins. Everyone is into thought leadership, custom content, podcasts, videocasts, community – which I think is great. But in today's Web 2.0 I used to hate hearing in the Web 1.0 It came true.

Web 2.0 100
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3 Ways Social Media can Boost Sales Success

Buzz Marketing for Technology

Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0 Content is king so being able to use it to your advantage is key. Content is the new collateral. Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0

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The Missing Link Between Media and Marketing

Buzz Marketing for Technology

The prospect marketing effort, which is predominantly driven by third-party media investments in content syndication, search and advertising, is still very fragmented and, worse, seldom measured or optimized. We are not connecting that media investment, the prospects generated, nor their data, with our marketing systems and processes.