Techipedia: Tamar Weinberg

AUGUST 14, 2012

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Videos in universal search results have a 41% higher click-through rate than plain text results. Like this post?

Airlines 210

Airlines Marketing Statistics comScore 210

Convince & Convert

SEPTEMBER 29, 2015

” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract. Comscore data, reported by BI Intelligence. The answer, consistently unsatisfying in its lack of specificity is: “it depends.”

Tumblr 60

Tumblr Social Media Real Estate Brands 60

Social Media Marketing

MARCH 29, 2013

Produce for Real People Red Vines, an early adopter of Twitter’s Vine App made headlines in the social media community in January when they dedicated a vine video to responding to a Tweet from a follower. ComScore has discovered that user-generated video content increases share of choice by over 18%.

Engagement 167

Engagement Video Brands comScore 167

Socialized

JANUARY 22, 2010

Unfortunately, the Journal didn’t say e-mail was dead, but reported on Oct. 12 in Why Email No Longer Rules , “Email has had a good run as king of communications. Guy Kawasaki once said that one measure of a company’s commitment to the Macintosh community was whether the CEO could be found in the company’s Macworld booth.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Laurel Papworth

JANUARY 17, 2010

Currency itself has no inherent value except what we, the community/nation, put on it. The company has proven to be more than adept at balancing reporting the news with growing visitors and pageviews. Which of course is just rubbish. In 2006, The Wall Street Journal wrote that TechCrunch has revenue of $120,000 a month. Related posts.

Social Media 78

Social Media comScore API Technorati 78

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Convince & Convert

MARCH 17, 2016

If someone has an opinion, you better believe that it will be accessible to the entire internet community within minutes. In fact, a whopping 84% of millennial consumers reported that UGC has an influence on what they buy. Comscore found that when paid content was combined with UGC, the conversion rate went up by went up by 28%.

Video 60

Video UGC Content comScore 60

Bill Hartzer

FEBRUARY 8, 2010

This “buzz” can be produced by product launches, ad campaigns, PR events, earnings reports, a single consumer‘s product experience, and many other triggers, even scandals and rumors. Many of the answers have been released in a new report called The General Sentiment Media Value Report™. billion in paid advertising.

News 110

News Report Social Media Reputation 110

The Realtime Report

AUGUST 28, 2012

By November 2011, comScore reported that 15.2 The Digital IQ Index®: Magazines report released in June by think tank L2 is a study that ranks magazine brands in 11 categories according to their “competence” in adapting to “the increasingly digital landscape.” Community Size: Impressive.

Google 184

Google Engagement comScore Facebook 184

Webbiquity SMM

OCTOBER 8, 2013

Mike Keating reports on how manufacturers are successfully using social media to increase awareness and sales, including blogs, YouTube, SlideShare, Quora, and most importantly, LinkedIn: “LinkedIn is the preferred social networking venue for B2B and B2G. Reporting that “while B2B social media spending increased 9.6%

Social Media 207

Social Media ROI B2B Marketing 207

Sprout Social

NOVEMBER 14, 2016

A Shopify report discovered Instagram had the second-highest average order value compared to other social media platforms. In 2015, comScore released its annual Digital Future in Focus report stating 12 billion minutes were spent on Instagram. Provide Unique Content to Each Account. That’s a drastic jump from the 6.6

Instagram 40

Instagram Brands How To Fashion 40