Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. 10-step YouTube marketing strategy. Source: YouTube.

YouTube 145

YouTube HootSuite Marketing Video 145

Buffer Social

JULY 31, 2023

One Buffer community member said, “I’ve been apprehensive about AI because it isn’t necessarily original because of what it’s referencing (at least with art).” How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Team 72

Team Examples Content Policies 72

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. It shows metrics assessments and gives you direction to grow your YouTube channel.

Metrics 52

Metrics Analytics YouTube Video 52

Ignite Social Media

JANUARY 23, 2017

Facebook may end large contracts for live video creation while YouTube adds a new way for the creator community to make money from their fans. So it seems more likely that they are shifting Live Video efforts towards that of the general user and away from media companies who are much more equipped for high-quality video content.

Communities 60

Communities YouTube Facebook Google 60

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Report 111

Report Brands Library Sentiment 111

Oktopost

NOVEMBER 22, 2023

As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117

B2B Trends Social Media UGC 117

So Influential

APRIL 20, 2022

We sat down with Nick to find out just how he is leveraging the power of social media to drive sales and clicks to his website, grow his startup, and change the game for the companies he is servicing. Then I realized that I’m trying to build a company from the ground up without really having much employee experience.

Startup 52

Startup Company Social Media Construction 52

Laurel Papworth

DECEMBER 29, 2022

List of Reasons for Car Companies to use Web3 & be in The Metaverse. McLaren ~ 2022 Purchase NFTs to join the community McLaren Special Operations (MSO Lab) also see the inworld McLaren Racing Experience centre. Let me give you the list of reasons why automotive companies are using the Metaverse and interested in investing in web3.

Automotive 59

Automotive Company Virtual World Education 59

Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. They get the reps in and make content all the time.

Social Media 110

Social Media Insurance ROI Meme 110

Sprout Social

DECEMBER 6, 2023

Every member of a procurement team is more than just a professional—they’re people. Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter).

B2B 119

B2B Influencer Brands Marketing 119

Oktopost

APRIL 10, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary In this episode of Behind the Post, host Olivia Messina sits down with Kari Anderson , Social Media Manager at Körber Supply Chain. Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Love going Behind the Post?

B2B 62

B2B Apple How To Training 62

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Form communities and discuss relevant news within them.

Types 145

Types Social Media Microblogging Overview 145

Hootsuite

DECEMBER 12, 2023

Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. But how do you know if your content is enhancing what people think about your company?

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Likeable

APRIL 26, 2021

In case you missed the big news , Likeable was recently acquired by digital transformation company 10Pearls ! Since its inception, 10Pearls has been a “double bottom line” company, created to deliver superior services and make a difference in the world. Want an incredible social media team behind your brand’s next campaign?

Sentiment 91

Sentiment Campaign Team Small Business 91

Sprout Social

JULY 28, 2022

To keep up, social teams must produce videos efficiently—without working to the point of burnout. Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals. If you decide to take the plunge, make sure to tie it back to content themes relevant to your community.

Template 98

Template Templates Social Media Video 98

Sprout Social

JANUARY 18, 2022

After a few tumultuous years, the corporate communications field has evolved dramatically. Today, it’s a critical focus for executive leadership teams as they reconsider how they want to tell their growth story to employees, media, investors and more. . It elevates the meal, taking it to new and improved heights. . Social listening.

Skills 128

Skills Sentiment Team Press Release 128

Oktopost

AUGUST 3, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Whether you are a small business or a large multi-national company operating globally, risk management and compliance need a rethink when it comes to social media. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary.

Social Media 84

Social Media B2B Apple Policies 84

Buffer Social

SEPTEMBER 5, 2023

All three now work at a senior level at companies known for their top-notch social media strategies. Here is their advice for someone looking to grow in the field. — Jen Hartmann (@jenalyson) July 29, 2021 A social media executive is someone who creates and executes the social media marketing strategy of a company.

Social Media 90

Social Media How To Skills Hubspot 90

Sherrilynne Starkie

AUGUST 20, 2012

It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. Social media is key PR driver.

Groups 337

Groups Groups Sports Notification 337

SocMed Sean

SEPTEMBER 26, 2012

I know it’s been a few weeks since I posted last, but that’s what happens when your full-time job is leading a social media team. Company also monitors competitor keywords to find prospective customers who are dissatisfied with competitor products and services using sentiment measurement.

Radian6 278

Radian6 Engagement Social Media Marketing 278

Keyhole.co

JANUARY 18, 2024

Facebook: 255K YouTube: 12.1K You can see an example of the rugged aesthetic these products had in this YouTube video celebrating Stanley’s innovations. And most importantly, the company stayed consistent with the core part of its aesthetic while taking the female consumer base seriously. Instagram: 741.7K Twitter: 10.7K

Influencer 59

Influencer Social Media Strategy Marketing 59

agora pulse

DECEMBER 23, 2020

From Facebook and Instagram to TikTok and YouTube, this entry-level book has tips for succeeding on every major channel. Although it touches on social media trends and brand-building, this book goes beyond simple Facebook and YouTube tips. As more brands adopt YouTube, it’s more important than ever to master this social channel.

Skills 195

Skills Social Media Marketing Influencer 195

Social Media Strategery

NOVEMBER 8, 2010

Welcome to the world of Community Managers, New Media Directors, Chief Community Officers, and Chief Social Media Strategists. That’s why these people MUST learn how to identify, develop, and empower their second team. What’s a “second team&# you ask?

Team 101

Team Social Media Activities Training 101

Waxing UnLyrical

JUNE 4, 2014

Gangnam Style was a concentrated publicity effort based on the work of Psy and his PR team. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. User-generated content is far better at creating that community.

Content 253

Content UGC Community building Hotels 253

The Realtime Report

FEBRUARY 17, 2022

Community Building. To accomplish so, you’ll need to cultivate and build a community of followers and lovers that goes beyond simply seeing and commenting on your content, as well as connecting with it in various ways. Another way to establish a sense of community among followers is to respond to queries posted as comments.

Brands 91

Brands How To Hashtag Influencer 91

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? The results will be not only more successful utilization of the Sprout platform, but more compelling community conversations and engagements across your social channels.

Reddit 105

Reddit Hubspot API Reputation 105

Hootsuite

JANUARY 13, 2022

Or maybe you’ve received a fancy new product, and you post an unboxing video to your YouTube channel? For example, photos of employees packing or making up orders or a video of your team talking about why they love working for your company. Helps establish brand loyalty and grows community. YouTube content.

UGC 145

UGC Content HootSuite Authentication 145

The Realtime Report

JANUARY 20, 2020

Some recent episodes include: Michael Dell: Becoming the youngest CEO at 27 of a Fortune 500 company. Nigel Eccles: Protocols for audience engagement, building podcast communities. Recent episodes include: Gather Your Community or Get Left Behind. The 5 Dysfunctions of a Team with Patrick Lencioni.

Communities 182

Communities Strategy YouTube Resources 182

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. For example, at Sprout, our content and social management is driven by our internal team members, but we contract content creation, too. Engagement and community management.

Social Media Management 125

Social Media Management Cost Social Media Price 125

Waxing UnLyrical

DECEMBER 4, 2018

Influencer marketing has been around for over a decade with the rise in popularity of YouTube. When considering influencers for your company or brand, first ask yourself the following questions: What critical business objective would this support? Dawn Buzynski leads the award-winning public relations team at Strategic America.

Influencer 193

Influencer Trends Marketing Real Estate 193

Ignite Social Media

DECEMBER 16, 2022

Bang Energy Drink was flying high on social media until copyright lawsuits brought down the entire company. While brands use various social media platforms to promote and connect with the target audience, your social media team should understand the platforms’ terms of service as they relate to commercial content. Virtual Event, YES!

Social Media 161

Social Media Brands Fair Use Marketing 161

Oktopost

NOVEMBER 18, 2021

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Over the course of his nearly 20 years of experience in marketing, Shawn believes an integrated approach to marketing plays a critical role within the revenue team. Watch the recording: Want to hear more from renowned marketing leaders? Meet Shawn Herring.

B2B 62

B2B Apple Marketing Startup 62

agora pulse

MARCH 25, 2020

Ask yourself, “Does this impact just our company or is it a national or global concern?” Consider going more into Pinterest, YouTube, and Google instead—where people are actively searching rather than being interrupted with your ad. Strengthening and building your community is a great way to show your support.

Social Media 199

Social Media Social Media Management Issues Team 199

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. Increase revenue.

Analytics 179

Analytics Social Media Tools Price 179

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge. Influencers and brand.

Influencer 211

Influencer Engagement Fashion Retail 211

Oktopost

MARCH 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Nicole Wojno Smith is the VP of Marketing at Tackle.io, a cloud marketplace platform that empowers companies to list and sell products, manage their inventory and listings, and track their sales and revenue with ease. Catch all episodes here. Episode Summary.

B2B 62

B2B Brands Apple Hosting 62