Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere.

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Guidelines Wiki Virtual World Policies 280

Hootsuite

SEPTEMBER 24, 2022

So here are some guidelines. We think those are good guidelines for everyone—individuals and businesses alike—on September 30 and, indeed, year-round. If you are a national brand, turn the spotlight back on the First Nations communities. A post shared by Native Women’s Association of Canada (@nwac_canada).

Communities 99

Communities Brands Instagram HootSuite 99

Mindjumpers

SEPTEMBER 14, 2012

The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. For international brands and companies, it can be a challenge to control and maintain product perception worldwide. Talk to your fans in their language.

Communities 234

Communities Brands Authentication Cost 234

Webbiquity SMM

SEPTEMBER 28, 2021

The Pinterest community guidelines claim: “Pinterest isn’t a place for antagonistic, explicit, false or misleading, harmful, hateful, or violent content or behavior. Pinterest goes on to put more rules into place as well in their guidelines. YouTube has a lot of community guidelines. Yelp Content Guidelines.

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Social Networking Guidelines How To Policies 265

Convince & Convert

FEBRUARY 21, 2024

More than 92% of Fortune 500 companies are using ChatGPT. If you have not already given them guidelines or training, now is the time. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations.

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Training Policies Team Guidelines 152

Waxing UnLyrical

APRIL 29, 2015

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts. Guest Post by Kari Kiel. But does it work?

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Communities Eventful Case Study Groups 100

Dave Fleet

JULY 26, 2010

As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Social Media Policies and Guidelines. Online Communications Guidelines. Editorial Guidelines. Social Media Guidelines. Online Communications Policy. Social Media Guidelines.

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Policies Resources Liveworld Social Media 419

Hootsuite

OCTOBER 11, 2022

It can happen when an account posts sensitive content or enters a gray area of the platform’s Community Guidelines. Instagram references this power in their Community Guidelines: “Overstepping these boundaries may result in deleted content, disabled accounts, or other restrictions. ”. negatively affecting reach.

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Instagram Guidelines Hashtag HootSuite 117

Hootsuite

SEPTEMBER 7, 2022

Your followers may even turn into a community of like-minded people. Whether you’re a creator or a company, here is the key info you should aim to include in all of your social media bios (adapted based on character space): Who you are. Affiliated account/job title + company]. Companies and organizations. Your website.

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Template Templates Social Media UGC 145

Ignite Social Media

NOVEMBER 18, 2020

Parler community guidelines are simple and to the point. Users who violate any guidelines, are subject to a community jury and could be removed from the app. Aka, the company could require you to pay its legal fees if they get sued over something you post. There are really only two main rules of Parler.

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Social Media Brands Guidelines Badge 172

Socialized

NOVEMBER 7, 2009

I recently posted my Brief List of 53 Twitter Rules , guidelines for how I choose to use Twitter. Some of these are legislated, and some of them simply come from community values. Some of these are legislated, and some of them simply come from community values. Rules have numerous origins. Or you could be a sociopath.

Communities 162

Communities Twitter MySpace Social Networking 162

Mindjumpers

NOVEMBER 17, 2014

Is your company considering content amplification on Facebook? Over the last years Facebook has been learning more and more about its users – something companies can benefit from. The platform’s special news feed algorithm enables companies to target a community based on the information people share on their profiles. ?

Advertising 230

Advertising Facebook How To Guidelines 230

Janet Fouts

DECEMBER 14, 2011

You’re happy in your company, so why build a personal brand through social media? Here are just a few reasons building your personal brand can support the goals of your company in any industry. What industry is your company in? Make your company look good. Who is the smartest in your community of practice?

Company 148

Company Social Media Policies Guidelines 148

agora pulse

JULY 12, 2018

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. It sounds basic but branding your channel properly is one of the most important steps you need to take to build your community.

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Community building YouTube Communities Influencer 90

Mindjumpers

MARCH 25, 2013

Almost every modern company in the world has made the big decision; should we be on Facebook or not? This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Most of them said yes, and some of them without thinking of the consequences. Drop-dead design. 3 Ways To Great Social Content.

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Guidelines How To Facebook Banking 206

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Let’s get started!

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Groups Groups Communities Organization 111

Sherrilynne Starkie

FEBRUARY 13, 2018

They are highly-qualified professionals with specific digital marketing and communications skills and experience. Companies often call a consultant in because social media is not working. LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. Here’s a look at what they bring to a job.

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Consultant Social Media Drupal Content management systems 265

Sprout Social

MAY 3, 2022

However, due to strict community guidelines from several social media platforms, and government regulations around the promotion of marijuana products, many brands are having a hard time building their communities. My model was to find creative ways to promote our products without pushing a sale. Weed For Black Women.

Social Media 88

Social Media Brands Content Guidelines 88

Oktopost

JULY 20, 2023

And just like Instagram, Threads enforces Community Guidelines on content and interactions in the app. Threads in Action: Real-World Examples While specific case studies of businesses using Threads are still emerging due to the platform’s novelty, some notable companies have already established a presence on Threads.

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Conversation B2B Community building Instagram 91

Sprout Social

JANUARY 27, 2017

More and more brands are incorporating company culture into their social strategies. This week at #SproutChat , we discussed incorporating company culture in a business’ social content strategy. This week at #SproutChat , we discussed incorporating company culture in a business’ social content strategy. SproutChat.

Company 40

Company Content UGC Authentication 40

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. Though they may not be successful at making you laugh, dad jokes seem to be a pretty effective form of marketing, as proved by appliance company HH Gregg’s Jokes From Dad campaign. Why It Works: Sometimes, the best content is that which comes from the community.

Communities 60

Communities Tips Content Authentication 60

Akamai Marketing

MARCH 23, 2011

Each element has its own chapter: F ocus, L anguage and Content, I ncentives & Motivations & Outreach, R ules Guidelines & Rituals, T ools. I particularly appreciated the process of the FLIRT model. Understanding the needs of humans, rather than computers is the essence of Wikibrand success.

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Review Company Klout Policies 142

Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Community management and customer service: Responding to comments and messages, routing customer service inquiries. Optimization : Making daily content adjustments.

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Template Templates Social Media Tips 134

Sprout Social

DECEMBER 2, 2021

We are honored to be included this year alongside other notable companies who are prioritizing the health and well-being of parents and their families. Our Parents@Sprout community resource group has been instrumental in equipping both existing and new parents with the resources needed to maintain a healthy work/life balance.

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Guidelines Team Template Templates 119

Sprout Social

DECEMBER 6, 2023

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. HIPAA regulations also mandate healthcare companies carefully manage customer interactions on social media—which includes preventing patients from sharing PHI, and deleting it if they do.

Social Media 103

Social Media Privacy Insurance Guidelines 103

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. The term was first used in 1971 when telecommunications companies introduced the # symbol to the touch-tone dialing keypad. For brands, hashtags can help social marketers reach niche audiences and build community.

Hashtag 120

Hashtag How To Guidelines Telecommunications 120

Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use.

Marketing 90

Marketing Privacy Policies Issues 90

Sprout Social

OCTOBER 11, 2022

Social and world events impact your presence and community. Peloton followers took to social media to applaud the company on its stance because the brand leaned into its company values in relation to the tragic events. Do you have any data or insights from your community to justify going quiet for a few days?

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Eventful Social Media How To Sports 113

Mindjumpers

JULY 10, 2012

Tweet The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. These local Facebook pages have grown at twice the rate of global communities and register 50% higher engagement. Not only do community managers have to consider the local languages, there is so much more than that.

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Activities Social Media Brands Guidelines 235

Buffer Social

MAY 26, 2022

In the first stage, we invite the entire team to nominate their favorite charities based on a set of guidelines provided. We have evolved our selection guidelines over time based on Buffer’s values and vision, the diversity of our global team, and the potential impact of our donation.

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Guidelines Team Survey Small Business 84

Bill Hartzer

APRIL 21, 2020

But before you even begin to look for a location, see if your small business meets these requirements: Be a for-profit company. But, if you appear to meet those guidelines, then go on to the next step: Check Your Business Location. If your business address is not in one of those cities, then you won’t qualify.

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Small Business Facebook How To Applications 179

Sprout Social

MARCH 9, 2023

What is the function of corporate communication? The functions of corporate communication vary according to the different audiences being targeted and the goals you need to achieve. As companies switch to hybrid work models, effective internal communication is essential now more than ever. Some companies, like QAD Inc.,

Skills 111

Skills Template Templates Travel 111

Hootsuite

APRIL 26, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Create clear social media guidelines It is critical for any healthcare organization using social media to have a robust social media policy. What does HIPAA say about social media?

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Social Media Health Care Tips Policies 93

Ignite Social Media

OCTOBER 7, 2016

So, we interviewed Ashlie Lanning, our Vice President of Community Management, to get the Dos and Don’ts on election content and conversation for brands targeting consumers in the US. Take our own company for example, Ignite Social Media. Tis the season for debates, politics and elections. Like the right to vote?

Brands 141

Brands Policies Guidelines Conversation 141

Hootsuite

JULY 2, 2019

Or, it can mean that employees share the company culture online. An employee advocacy program provides guidelines, resources, and rewards. It’s not just the company that benefits. Even more people (65%) trust a company technical expert. Nearly three-quarters expect the company culture to be “values-driven and inclusive.”

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Social Media HootSuite Guidelines How To 111

agora pulse

JUNE 4, 2020

Used effectively, social media can become an integral part of a university’s culture, community, and connection. Community Connection. Another important way that universities can use social media is to highlight their connections with the community. Is it involved with any community organizations or non-profits ?

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Social Media Committee How To Guidelines 112

Mindjumpers

MAY 3, 2013

People are able to find likeminded people, build communities around specific interests, and find inspiration and support within those communities. Spelling mistakes, incorrect facts, or unhappy customers can turn into a big issue, and worst of all a crises that can damage your company and it’s reputation. Prepare yourself!

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Issues Social Media How To Guidelines 196