Sherrilynne Starkie

DECEMBER 20, 2020

Today Owned Media includes digital content, and the central hub is usually the company website. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape. We also recommended Google AdWords.

Marketing 367

Marketing Syndication Adwords News 367

Waxing UnLyrical

MARCH 19, 2013

Another great resource or ally can come from working with a trusted research firm that can help you “uncover the hidden patterns of understanding that undermine citizen action,” as the Topos Partnership has done for a variety of communities in at least seven different sectors. How do you qualify your audience for each campaign?

Communities 239

Communities Case Study Patterns Study 239

Buffer Social

JULY 5, 2023

Google's newest E-E-A-T (experience, expertise, authoritativeness, trustworthiness) update emphasizes creating content by those with real-life experience in that field. Step 2: To narrow down and fasten your research, use advanced filters such as industry, recency of the content, company name, as shown in the image below.

Research 77

Research Google Newsletter Curation 77

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. As a B2B company, your customers know the angles, and they know the game. Here’s a bonus tip: Mention your company’s offline activities. Offer something of real value instead.

B2B 230

B2B Communities Facebook How To 230

Webbiquity SMM

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. Use their work desktop PC to search for more information about a product on Google. Use their smartwatch to make a payment via Google Pay.

Influencer 288

Influencer Brands Policies Privacy 288

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Communities 100

Communities Tips Metrics Community building 100

Sprout Social

FEBRUARY 28, 2019

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The company announced that it was too challenging to keep maintaining a product that could not meet consumers’ expectations. Since 2013, Google+ had been experiencing low activity.

Google 109

Google Metadata Data API 109

Mindjumpers

MARCH 23, 2012

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. And, right now, Google+ is one of the dominating social networking sites. Similar Posts: How To Create a Presence on Google+.

SEO 258

SEO Google Strategy Adwords 258

Waxing UnLyrical

MARCH 16, 2015

.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. Five companies with a human social media presence. Image: North Charleston via Flickr, CC 2.0.

Communities 100

Communities Community building Consultant Flickr 100

Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

Resources 196

Resources Communities Social Media Technorati 196

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. So what makes Google+ special? Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Additionally, knowing what types of designs are eye-catching can help you create branded images or logos that build awareness and represent your company in a memorable way. Guest post by Eva Chan.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Read Part 1 here. See [link] for a quick overview.

Communities 221

Communities Collaboration Statistics Lurker 221

Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. HubSpot). >

Company 206

Company Hubspot eBook Diagrams 206

Bill Hartzer

SEPTEMBER 29, 2023

This feature enables influencers to rapidly expand their topic-based maps and effortlessly share these valuable community insights with their social media audience. It makes it so easy to gather community knowledge. I love to use the feature when I travel, so that I have a list of options right when I arrive in a new city.

Influencer 165

Influencer Tools Travel Collaboration 165

MegaBytee

MAY 21, 2021

It also showcases that your company is trustworthy. 9 Build a Community. In the present day and age, a business should fabricate an energetic on and offline community to acquire the trust and regard of its current and future clients. Facebook and Twitter are both astounding online social handles for offline communities.

Strategy 105

Strategy Google Issues Organization 105

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Building a New Kind of Cruise Community.

Communities 100

Communities Travel Metadata Content management systems 100

Sherrilynne Starkie

DECEMBER 20, 2020

Today Owned Media includes digital content, and the central hub is usually the company website. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 195

Marketing Syndication Adwords News 195

Social Media Strategies Summit

NOVEMBER 30, 2022

Research from Google and Talk Shoppe found that virtually all consumers agree that “good content” tells a story. Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Google Humanizes Search Data. hours on social media.

Campaign 304

Campaign Brands Influencer Collaboration 304

Convince & Convert

JULY 31, 2012

Wildfire , a pioneering social media management software application that specialized in contests and promotions, announced today that it has been bought by Google for a smooth $250 million. 4 Reasons Google Bought Wildfire. Google and Facebook aren’t exactly pals. But it’s brilliant. Access to Social Signal.

Google 164

Google Adwords Software Social Media Management 164

Techipedia: Tamar Weinberg

JANUARY 12, 2011

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? How (and when) did you get to be the Community Manager for EA Sports Active?

Sports 204

Sports Communities Social Media Forums 204

Navolutions

MARCH 25, 2013

Google+ just won’t sit still. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Mobile Community Controls.

Small Business 127

Small Business Mobile Google iPhone 127

Ari Herzog

MARCH 13, 2012

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. Women are dishing it up. Guys are participating, too.

Company 152

Company Tumblr Case Study Hashtag 152

Sherrilynne Starkie

APRIL 3, 2019

Top news this week from the world of social media includes the death of Google+, Facebook’s war on hate, LinkedIn’s lookalike audiences, GMail’s 15th birthday and a primer on using TikTok. Google+ died yesterday. It’s Gmail’s 15 th birthday, so Google is launching two new features.

LinkedIn 210

LinkedIn B2B Google Newsletter 210

Bill Hartzer

FEBRUARY 2, 2024

The company is betting against the grain, rejecting the noisy landscapes of Meta, X, and TikTok, and placing its chips on fostering meaningful connections with those who truly matter. By veering away from the trend of large public communities, Noteit zeroes in on the people who matter most to you.

Social Networking 95

Social Networking Widget Privacy Authentication 95

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. My Yahoo Google Stumble Upon. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Great companies run SAP, not just great big companies.

Company 279

Company Health Care Energy Groups 279

Sherrilynne Starkie

JANUARY 22, 2019

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. 2 LinkedIn’s new ways to track companies.

Social Networking 150

Social Networking News Aggregator Journal 150

Techipedia: Tamar Weinberg

MAY 15, 2012

The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. The Old Model.

Google 193

Google Content URL SEO 193

The Realtime Report

DECEMBER 9, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Social Media News Ticker ad retargeting Apple Facebook Google mobile ads social media analytics Tailored Audiences Topsy Tumblr Twitter' Let us know in the comments below!

Apple 149

Apple News Buy Tumblr 149

The Marketing Blog

MARCH 8, 2010

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. anyways, great job Daksh.

Study 180

Study Company Web 2.0 Twitter 180

Ignite Social Media

JANUARY 23, 2017

Facebook may end large contracts for live video creation while YouTube adds a new way for the creator community to make money from their fans. Google+ surprises most and announces a few new updates, all in this week’s edition of Social You Should Know. Wait… Google+ Announced Updates?

Communities 60

Communities YouTube Facebook Google 60

Navolutions

MARCH 25, 2013

Google+ just won’t sit still. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Mobile Community Controls.

Small Business 100

Small Business Mobile Google Insurance 100

Convince & Convert

APRIL 23, 2015

I’ve said it before, and I’ll say it again: Community managers have a challenging job. They’re on the front lines of your social media and digital channels each and every day as the voice of the company. but don’t let that scare you away from showcasing the more lighthearted side of your brand with community management.

Communities 60

Communities Meme How To Focus Group 60

Idaconcpts

NOVEMBER 30, 2011

Google HQ is constantly looking for ways to improve the quality of searches. There are several issues with ranking user-generated content through social media because it depends who is the original author, to what communities the author belongs to, and whether the author is an authority on the subject of the content. Quality of Posts.

SEO 147

SEO Google Klout Fashion 147

Small Business Mavericks

APRIL 17, 2011

A media company. But what does it mean to be a media company? These include forums, blogs, community websites where industry news can be published, wikis, etc. Whatever it is, if you are a media company, then you’re a power to reckon with. About Us What’s a Maverick? Even if you’re a local business.

Company 142

Company Wiki Case Study Press Release 142

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. But what about SEO for news sites, particularly Google News?

News 274

News Google SEO Postrank 274

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178