Waxing UnLyrical

JANUARY 10, 2012

If you work as a social media manager or online community manager you see these all the time … negative comments. Most customers who complain online don’t want to hurt your company. If the comment is from a turd, your community will see them for what they are, and they will lose their credibility.

Comments 214

Comments Social Media Construction Social Media Management 214

Waxing UnLyrical

AUGUST 24, 2015

How can you track your social media efforts to ensure that your strategy is up to par? This week’s roundup introduces you to some best practices for social media metrics. 5 Social Media Metrics You Can Stop Tracking Yesterday. From likes to leads: The new metrics for B2B social selling.

Metrics 100

Metrics Social Media B2B Consultant 100

Waxing UnLyrical

NOVEMBER 10, 2011

Are you keeping company with people who are successful and learning as much as you can? Misery loves company. This is true in real life as well as in social media. What kind of company are you keeping? Image: Picture Perfect Pose via Flickr, CC 2.0. She is also a social media blogger for Melen LLC.

Company 197

Company Flickr Blogger Social Media 197

Waxing UnLyrical

OCTOBER 25, 2012

Such is the challenge I’ve been recently tasked with: not just finding out what social media people are using around the world, but how they’re using it, why and when. Image: NASA’s Marshall Space Flight Center via Flickr, CC 2.0. It turns out that some people are less than trusting of social media (for shame!)

Social Media 188

Social Media MySpace Flickr Platform 188

Direct Marketing Observations

APRIL 19, 2010

How can you protect your children from social media? “I’m on top of it, I know what this social networking thing is all about&# , “My child doesn’t really use it&# , “Does it really matter? Share images on Flickr. One might say, “Do we really need to&# ? and you know what? Share music.

Social Media 202

Social Media Social Networking Education Guidelines 202

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Build community platforms around real communities of shared interest. Check out Twitter as a way to show a company’s personality.

Social Media 232

Social Media Press Release Marketing Widget 232

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. With social media, an abundance of resources are at your fingertips. With social media, an abundance of resources are at your fingertips. Just do it while giving back to the community as well.

Social Media 272

Social Media Engagement Forums Policies 272

Waxing UnLyrical

JULY 19, 2013

So given that you have already interacted via social media, I don’t think it’s too much to say, “I’d love to learn a little more about <your company>… would you have 20-30 minutes for me to say “hello” to you in person over coffee?” Image: naunasse via Flickr, CC 2.0.

Social Media 204

Social Media How To Consultant Flickr 204

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Automotive Klout Flipboard 160

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. of tweets, tweet type, conversation type.

Study 180

Study Company Web 2.0 Twitter 180

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. That’s why social media is important. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. Access to these social media communities is free.

Communities 170

Communities Marketing MySpace Yahoo 170

Laurel Papworth

SEPTEMBER 13, 2011

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Training departments and social media. The diagrams I used are on Flickr. Note, in my experience, the over 45′s could teach the kids a thing or two about social media, but hey, what do I know?

Training 75

Training Social Media Yammer Company 75

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Social Media Marketing

JULY 18, 2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 224

Social Media Class Creative Commons Flickr 224

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. according to a study by 360i.

Social Media 162

Social Media Flipboard Journal comScore 162

Waxing UnLyrical

JUNE 4, 2014

via Flickr, CC 2.0. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Rise of the social photobooth and video jukebox. It’s been a heck of a ride! Image: mayeesherr. (in in West Bengal!)

Content 253

Content UGC Community building Hotels 253

The Marketing Blog

DECEMBER 10, 2009

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Conversations December 10, 2009.10:35

Social Media 138

Social Media Web 2.0 Startup Case Study 138

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 40

Communities Strategy Forums Project 40

The Marketing Blog

FEBRUARY 4, 2010

Home About In the Media Enterprise 2.0 53 pm Preventing Social Media Spam Jump to Comments Image by Josh Russell via Flickr Sometimes it feels really sorry to see the tactics of a select group of folks in the name of using Social media as a Conversation Medium !

Social Media 138

Social Media Web 2.0 Startup Flickr 138

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over.

Review 152

Review Social Media Marketing Handbook 152

Waxing UnLyrical

FEBRUARY 9, 2015

So I’m taking advantage of WUL to shine the social media spotlight on them. Image: photommo via Flickr, CC 2.0. I got to know Adam several years ago through social media, and then encountered him and His Lovely Wife (he doesn’t capitalize it, I do) in Orlando not long thereafter. Jodi Echakowitz.

Social Media 100

Social Media Consultant Flickr Communities 100

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Is Social Media Worth it for You? One of the most common questions in social media is – “is it worth it?”.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. Thanks to social media, anyone can make waves.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Waxing UnLyrical

MARCH 15, 2011

Turns out (when you research, beyond your first Google result) that “electronics recycling” (or ecycling , for short), isn’t as socially friendly as you’d believe. Image: Leo Reynolds via Flickr, CC 2.0. We used social media and leveraged the triple-bottom line of the organization to promote the program and event.

Social Media 195

Social Media Project Flickr Eventful 195

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Social Media 153

Social Media Postrank Energy Tourism 153

Direct Marketing Observations

JULY 6, 2010

Traipsing in and bellowing to anyone who will listen, that the tranformative nature of social media will change the way you do business for the better, is a lofty claim. What if you could only use one “social solution&# ? Let’s say you’re a consultant, which social media solution would you suggest and why?

Social Media 143

Social Media Wiki Social Bookmarking Flickr 143

Social Media Marketing

APRIL 22, 2011

When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share. But like the other sites, it's also a social network itself. For well known brands, they lock down the stock symbol or brand name in order to preserve some semblance of order.

Social Media 167

Social Media Klout Flickr Radian6 167

Waxing UnLyrical

SEPTEMBER 13, 2013

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. Image: SalFalko via Flickr, CC 2.0. Depending on your client or company, you’ll want to look for gatekeepers who have a similar focus or interest so that their readers will find an interest in your content as well.

Blogger 263

Blogger Strategy Technorati Community building 263

Proactive Report

JANUARY 24, 2011

One of the questions still being asked in C-suite offices around the globe is: What return do we get on all this conversation in social media? Perhaps the question should be, are we providing what our customers and community want in social media, so that they will do business with us? Two way communication. .

Social Media 104

Social Media Flickr Collaboration Review 104

Waxing UnLyrical

MARCH 3, 2014

Image: Aidan Jones via Flickr, CC 2.0. Ken Mueller reminds us why the same rules that apply IRL community interactions should apply online. Why: Social media has given companies the ability to become more personable through online interaction. 4 Principles of Successful Social Media.

Consultant 200

Consultant Flickr Resources Communities 200

Firebelly

JULY 22, 2010

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Posted by: Tonytellez | July 23, 2010 at 10:15 AM This reminds me of my Firestone story posted on Get Social PR. The company was arrogant -- all but the social media manager who chimed in on my post.

Social Media 188

Social Media Paid Search SMS Syndication 188

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert.

Social Media 229

Social Media Influencer MySpace Consultant 229

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Firebelly

AUGUST 30, 2013

This is a guest post from Kacy Capobres , a writer, reporter and social media manager based in New York City. In a company blog post, LinkedIn described their vision for the service, which will launch September 12th. Photo Credit: Flickr: smi23le.

Flickr 174

Flickr LinkedIn Privacy Social Media Management 174