Hootsuite

SEPTEMBER 14, 2023

Durex was one of the first companies to use social media intelligence to identify the needs of the LGBTQIA+ community — a market they had previously largely overlooked. With the insights they gathered, they were able to create more inclusive and targeted campaigns and boost sentiment among the LGBTQIA+ community from 10% up to 44%.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

FEBRUARY 24, 2023

Post to popular social media channels like Instagram, Facebook, Twitter, TikTok, LinkedIn, YouTube, Pinterest, Google My Business, WhatsApp, Tumblr, and more. This helps you grow your brand’s reach while reducing risk and making it easy for your team to blast company news, wins, and more. 18, 2024.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

APRIL 25, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Affect your stock prices Public companies understand that any major announcement has the potential to impact stock prices, either positively or negatively. What are fake social media accounts?

Social Media 88

Social Media Brands Tips HootSuite 88

ProBlogger

APRIL 7, 2015

There has been talk recently about longer-form content and the way Google ranks it as opposed to the bite-size content usually recommended for time-poor readers. Google itself came to the conclusion after a reader experiment that people are looking for both quick answers and to learn more broadly about the topics that interest them.

FAQ 20

FAQ Google Questions Analysis 20

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Community management. Create community and brand loyalty. Improve community engagement. Drive online sales.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

APRIL 26, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. They had used a patient’s full name in response to a complaint on the company’s Google business page. What does HIPAA say about social media? The original complaint used a pseudonym.

Social Media 93

Social Media Health Care Tips Policies 93

Sprout Social

AUGUST 22, 2022

To help your audience find your videos in YouTube and Google search alike, you need to use the right tools. YouTube’s powerful search capabilities have made it the world’s second-largest search engine —of course, having Google as your parent company never hurts. This is a great way to build community through interactive content.

YouTube 73

YouTube Features Engagement Hashtag 73

Hootsuite

APRIL 20, 2020

People join Nextdoor to connect with their neighbours and communities. Nosy neighbours may grab the headlines, but businesses are central to the Nextdoor community. Engage with the community. Download the app from the App Store or Google Play , or visit www.nextdoor.com and select Sign up. Share special offers.

How To 145

How To Metrics Reputation HootSuite 145

Sprout Social

APRIL 18, 2017

You still need to check in on messages and your community. When we talk about automation, we’re talking about scheduling posts, sending out company content promotion on a regular schedule and having keyword alerts set up. You’ll worry less on if you posted today on Instagram and spend important time engaging with your community.

Social Media 103

Social Media Brands Startup RSS 103

Writtent Blog

OCTOBER 28, 2013

While the lines between personal and business blogging have become increasingly blurred in recent years as companies leverage independant content creators’ audiences for brand sponsorships, there’s still plenty to learn. Google Trends. Your Competitors’ FAQs. Think about that for a moment.

Meme 93

Meme Reddit FAQ Conference 93

Kikolani

SEPTEMBER 19, 2012

We want to be great writers, be great artists, take amazing photographs and build an engaging community. Google Docs, Gmail, Hotmail, Yahoo! Have a look at the controversy that briefly raged over Google Drive’s privacy policy wording as a result of what appeared to be Google claiming to take ownership of users data.

Privacy 130

Privacy Exercises Data WordPress 130

Buzz Marketing for Technology

JUNE 27, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Peter Senge The Fifth Discipline Slide 54: Case Study: IBM Innovative communities [link] Slide 55: Knowledge Management 2.0 Slideshare.net (beta). My Slidespace. Most Viewed. |. Most Embedded. |.

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Buffer Social

MAY 16, 2023

Send it as an editable Google Doc to Buffer with 2-3 title options included. Buffer will tag you or your company on social media to promote the post once published. FAQs about guest posting on the Buffer blog What should I write for the Buffer blog?  Once approved, start writing your draft.

Small Business 24

Small Business Guidelines How To Embedding 24

ProBlogger

JUNE 14, 2012

If you do a Google search for “ blogging software ,” WordPress will likely be among the first results you’ll see. Habari is a secure blogging platform designed from the ground up with the current and future needs of the blogging community firmly in mind. Google Maps, AdSense, and Analytics. package FAQ. Let’s begin.

WordPress 43

WordPress Open Source FAQ Screencast 43

Buzz Marketing for Technology

JUNE 27, 2008

Its awesome to have a lot of friends, and even more so being active in the hottest blog communities. But with messages coming in from other MyBlogLog members & the communities you follow, on top of your many friend requests and updates, we understand that sometimes all those alerts can be a bit much. XOXO, Tilly.

Yahoo 100

Yahoo Google Reader Flickr Widget 100

Mindjumpers

DECEMBER 28, 2011

Tweet Community Managers are the voice of the brand, but their role varies across companies. There are no set list of rules or guidelines which can a make a successful community, but all successful communities have a common ingredient – a good Community Manager. Engage your community.

Communities 203

Communities FAQ ROI Guidelines 203

Convince & Convert

FEBRUARY 11, 2010

As mobile browsers become more powerful, Google and its partners decided to do things their own way. Pissing off Google.) Pissing off Google.&# Pissing off Google.&# Pissing off Google" [link] [link] Bruce Hendrickson Great post! You know what’s not a good idea? introduced an application-geared Internet.

Social Media 114

Social Media Strategy Apple iPhone 114

Buzz Marketing for Technology

JUNE 27, 2008

While we did not coin the term, what we use the term to mean has received considerable uptake in the KM community, and is starting to be used, at least in part and in pilots, in quite a few organization. Deploy Google Desktop or some other fast, simple, powerful desktop search tool.

Repository 100

Repository FAQ Aggregator Resources 100

Buzz Marketing for Technology

JUNE 27, 2008

While we did not coin the term, what we use the term to mean has received considerable uptake in the KM community, and is starting to be used, at least in part and in pilots, in quite a few organization. Deploy Google Desktop or some other fast, simple, powerful desktop search tool.

How To 100

How To Repository FAQ Aggregator 100

Convince & Convert

APRIL 15, 2010

Is Your Company in the Content Marketing Industry? What formerly was the sole bastion of the media, is now also a company bailiwick. Consider a company like Kodak. Kodak (and thousands of other companies) are writing blogs, taking photos, uploading videos, making presentations and creating all sorts of other content.

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. Private brand communities vs. Facebook. Yes, social media applies to B2B. Linkedin Groups vs. Twitter. Podcasts vs. YouTube.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. We see blogging both as community building and as a function of being a web based business.

Metrics 132

Metrics Strategy How To Tourism 132

ProBlogger

AUGUST 31, 2012

I listened closely to the observations and advice given about my blog and company. Again, I documented things that I could apply to my company, MCP Actions. Since the trip, I have increased my Twitter presence slightly and started building communities on Pinterest and Instagram. Here’s what has happened since the trip.

Real Estate 38

Real Estate Blogger Tourism Energy 38

Convince & Convert

FEBRUARY 23, 2010

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Like Sonny divorcing Cher (or was it the other way around?)

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# This is the strategy of creating a Social FAQ. Try to return something to your own company. Have them document EVERY question they receive.

Social Media 150

Social Media Strategy Consultant B2B 150

ProBlogger

DECEMBER 12, 2012

Buy some cheap ads on Google to promote your product. Answers for popular FAQs within your subject area. Through consistent posting she was able to foster a community of active discussions and engaged bloggers who were interested in what she had to say. Buy some cheap ads on Google to promote your product.

Case Study 46

Case Study Study Real Estate eBook 46

Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. That’s it. It makes sharing simple.

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

FEBRUARY 15, 2010

Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically. To best develop thriving, mutually beneficial relationships with your customers, think of your social communication and email communication programs as two rungs on a content ladder.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. Remember, your most important customer is Google, and your content ladder needs to maximize your chances for search success. Take your top keywords (including your company name, product name, etc.)

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

JULY 26, 2010

Each of the 27,000 companies that use the service had the same goal – to share their pitch. Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

JULY 14, 2010

A Google search of the phrase “social media ROI” provides 694,000 results (at least at this writing). I recently heard a poignant expression, “you are your Google results”. Losing in social media can be akin to the experiences of companies like Kraft, Nestle, and BP in the social media realm. Why ignore it?

Social Media 136

Social Media Strategy Metrics Organization 136

Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), Ive founded 5 companies, and spent 15 years running digital marketing agencies. Thanks for your help! but a right-hand location on content sites.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

AUGUST 10, 2010

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? TA : Each of our companies is a “smart agent&# in some way.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. What do you think? Does that make sense? “Right&# and “Wrong&# is probably too strident.

Questions 161

Questions Social Media Consultant Education 161

Hootsuite

MARCH 26, 2020

So, is your company ready to get digital? Here’s a rundown of the different kinds of online business events your company can host. Livestorm : On-demand webinars from Livestorm include integrations with Google Analytics, Slack, and various engagement tools. Check analytics to see when your community is typically online.

Hosting 145

Hosting Eventful Tips How To 145

Later

JUNE 27, 2019

For example, with an influencer partnership, you could be aiming to improve your follower growth, boost your engagement on a branded hashtag, build a stronger community, or generate more leads to your website to make more sales. . Both in terms of marketing goals, and physical results. . View this post on Instagram.

Small Business 56

Small Business Influencer Template Templates 56

Convince & Convert

MAY 28, 2012

Somebody sending a mean tweet about your company doesn’t constitute a crisis. When the company does not know any more than the public about what’s going on. A social media crisis has a potentially material impact on the company overall. This will stem the tide of “hey company, did you know?”

Social Media 157

Social Media FAQ How To Yammer 157