Is Using Facebook Comments Good for Publishers?
Adam Sherk
MARCH 7, 2011
There are certainly downsides like the lack of backup, ceding control and giving Facebook access to valuable data for free, weakening your own on-site community, etc. And the reality is that not every site is able to build up a strong, active on-site community of its own. So is the system good for publishers? I think it is.
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