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Sprout Serves: Our commitment to giving back

Sprout Social

Since officially launching Sprout Serves in fall 2019, team members across the organization have rallied to reach out to nonprofits, volunteer their time and make an impact on the communities they live in. . At the start of 2020, we set a goal to hit 10,000 volunteer hours across our organization—then the pandemic hit.

Committee 114
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Content demand: how to cope

Sherrilynne Starkie

To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually. The report outlines what ‘content’ means in this context. Inspiration.

Content 282
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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

For many organizations, it’s not even a question: Marketers own social strategy. Hootsuite partnered with the analyst and research firm Altimeter Group to conduct a study of the quantitative value that social offers modern organizations. Always have, always will. Our new research reveals it’s time to rethink this assumption.

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Need to Fundraise? Stick With What Works!

SocialFish

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. There are hundreds of fundraising ideas out there that various organizations use. Your group makes up to 50% profit on sales – not bad! Why this is a great fundraising idea.

Delicious 130
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Need to Fundraise? Stick With What Works!

SocialFish

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. There are hundreds of fundraising ideas out there that various organizations use. Your group makes up to 50% profit on sales – not bad! Why this is a great fundraising idea.

Delicious 130
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Digital grassroots: the Internet fights back

Sherrilynne Starkie

It started in 2004 when a legislative committee held a series of hearings on digital copyright reform. This was when groups first started to come together to self-organize online.”. From then the movement grew: The Fair Copyright for Canada Facebook Group was launched in 2007 and soon had 90,000 members.

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What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

As organizations look to rebuild in a post-pandemic world, it’s essential to tap into social media’s growing economic and cultural power. Download the full Social Transformation Report to find out how 2,162 marketers are using social media in their organizations in the wake of COVID-19. Get the report now.

Marketing 144