Committee Groups Industry Social Media 
Dave Fleet
MAY 28, 2020
I recognize the massive impact those people had on my life, and do my best to pay it forward – whether meeting people who are looking for career advice, or connecting Canadian newcomers with people in the industry, or supporting the next generation of practitioners. Other times the brief might change as a result.
Dave Fleet
MAY 28, 2020
I recognize the massive impact those people had on my life, and do my best to pay it forward – whether meeting people who are looking for career advice, or connecting Canadian newcomers with people in the industry, or supporting the next generation of practitioners. Other times the brief might change as a result.
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Hootsuite
OCTOBER 21, 2020
For many organizations, it’s not even a question: Marketers own social strategy. After all, if social media serves primarily as a promotional and communications channel, who else would run it? This methodology delivered robust data on how mature organizations use social media compared to their less-mature counterparts.
Sprout Social
FEBRUARY 5, 2024
Use social data to inform intentional campaigns that align with culture Review your social media analytics and social listening data to identify ways to specialize campaigns and identify unique opportunities. Talissa Beall, Strategic Services Consultant at Sprout, led several DEI efforts throughout her career in social.
Hootsuite
MAY 20, 2020
With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.
Sherrilynne Starkie
NOVEMBER 4, 2012
His topic, the year the Internet fought back, focused on how a genuine grassroots movement, fuelled by social media, impacted the Canadian Federal government’s digital copyright law. It started in 2004 when a legislative committee held a series of hearings on digital copyright reform. Mainstream media picked up on the story.
Danny WhatMough
JUNE 12, 2014
In 2010, the Barcelona Principles set out a new focus for measurement and evaluation in the PR industry. In dismissing AVE and advocating a focus on outcomes rather than outputs, the industry took a big step towards changing our reputation for being ‘soft’ on measurability and accountability. Industry Support.
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