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Sprout Serves: Our commitment to giving back

Sprout Social

Creating equity is about how we engage with the world and the community around us. In that spirit, Sprout Social kickstarted an initiative that goes beyond our internal diversity, equity and inclusion (DEI) education, and ensures we’re using our privilege and resources to support the communities we live in. .

Committee 114
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Celebrating Black History Month: Best practices for celebrating on social media and beyond

Sprout Social

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. She also points to a shift in mentality from new generations that are coming into the organizations now.

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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

For many organizations, it’s not even a question: Marketers own social strategy. After all, if social media serves primarily as a promotional and communications channel, who else would run it? We surveyed 2,162 marketers and conducted in-depth interviews with executives at large enterprise companies. Always have, always will.

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What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

As organizations look to rebuild in a post-pandemic world, it’s essential to tap into social media’s growing economic and cultural power. Download the full Social Transformation Report to find out how 2,162 marketers are using social media in their organizations in the wake of COVID-19. Integrate cross-channel data.

Marketing 144
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Need to Fundraise? Stick With What Works!

SocialFish

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. There are hundreds of fundraising ideas out there that various organizations use. Having a reliable planning committee is crucial to the success of your event. Charity Auctions.

Delicious 130
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Need to Fundraise? Stick With What Works!

SocialFish

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. There are hundreds of fundraising ideas out there that various organizations use. Having a reliable planning committee is crucial to the success of your event. Charity Auctions.

Delicious 130
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57 Social Media Policy Examples and Resources

Dave Fleet

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. Community Guidelines. Blogging Policy.

Policies 419