Webbiquity SMM
MAY 10, 2011
Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Respond to comments (helpfully and appropriately). Please share them in the comments.
Webbiquity SMM
FEBRUARY 8, 2011
You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site). Again, you can download the complete Aggregage white paper on B2B Blogging Trends in 2011 here. Subscribe to the comments for this post?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Webbiquity SMM
APRIL 11, 2012
a white paper can be re-used as a presentation, a couple of blog posts and a bylined article) and spread the workload among several internal subject matter experts, so one writer becomes overwhelmed. The more relevant your content is to the concerns of your prospective buyers, the more likely it is to be read and shared. Experiment.
Webbiquity SMM
MARCH 13, 2019
However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” It’s where you link to when you leave a comment elsewhere.
Webbiquity SMM
APRIL 27, 2010
Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. Subscribe to the comments for this post? This excellent study provides a wide array of answers, statistics and insights. Tweet This!
Webbiquity SMM
FEBRUARY 21, 2012
Content can be produced in a wide variety of formats: • White papers. Read their blogs and leave thoughtful, value-added comments. Content is like singing a song. Amplification (done well) is like singing that song into a microphone. On American Idol. Late in the season. Case studies. Presentations. eBooks / digital magazines.
Webbiquity SMM
NOVEMBER 5, 2012
” • Content isn’t just the job of marketing and PR. .” ” It’s not unusual for university websites, government agency sites, and reference sites like Wikipedia to “compete” with a company in search. • Monitor search results to spot new opportunities.
Expert insights. Personalized for you.
191 
Let's personalize your content