10 Social Media Marketing Mistakes Businesses Must Avoid
Webbiquity SMM
FEBRUARY 2, 2015
Including the full URL in the description. An expansion of this concept can be applied to Twitter—don’t use long, full URLs in your Tweets. Marketers should leverage URL shorteners (including Twitter’s own) to leave space for other users to respond or share. Also, URL shorteners such as Bit.ly
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