Visually SM

article thumbnail

How companies use video content on social media

Visually SM

Moreover, you are going to see many examples and practical tips on how to master video marketing. On the other hand, for the Q&A, you can use questions that show up in comments or publish a post a few days before the shooting, asking users to send you questions about a specific theme. What are the best videos for each platform?

article thumbnail

2021 Prediction: Less Focus on Traffic and Followers, More Focus on Engagement

Visually SM

In fact, it’s even more true, given that social media platforms continue to tip the scales away from audience size and toward audience engagement via their ranking algorithms. For example, let’s say that you publish a post to an audience of 100,000 people who do not generate much engagement in likes, comments, clicks, and shares.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to align Content Marketing and Social Media for the most effective amplification

Visually SM

Through social media, your company’s followers can be alerted about sales and new products, get to know the people working behind the scenes, get exclusive tutorials and tips about the products and solutions you sell, be shown relevant market data and news, and so on. It all depends on where you are and who you’re talking to.

article thumbnail

How to Plan Your Social Media Strategy for Better Engagement

Visually SM

However, if it’s engagement , tracking the number of comments may be the better thing to do. Here are some tips to keep in mind when preparing your social media plan to distribute your brand’s content. If it’s awareness, you will have to pay attention to the number of shares. Source: Hootsuite.

article thumbnail

Overcome Short Attention Spans with Micro-content

Visually SM

Here, we give you five smart tips on making the most of that micro-content: 1. Instagram is centered around photos and videos rather than text, Twitter has a exact character limit, and Facebook posts can cleanly combine a user’s comment with an image, title and description of the link that is being shared.

Content 130