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How to Structure And Staff Your Internal Social Media Marketing Team

Ignite Social Media

Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management. Furthermore, it can be hard to get internal leadership to buy into the importance of building a strong social media team.

Team 167
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AI won’t replace social teams: Here’s why

Sprout Social

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? But even when AI does analyze the latest data from your channels, comments or larger social space, it can’t always grasp human nuance. “It Using AI enables your team to get ahead of these challenges.

Team 131
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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

Any individuals or teams working in those worlds know how essential it is to have the right tools in place to make everyday work flow more smoothly. For our Content team, in particular, we’re four people spread out across three timezones. Here’s a throwback to how our team worked together back in 2017.)

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How marketing automation empowers your team, and whole org

Sprout Social

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer, competitor or industry data available to marketing teams.

Team 105
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11 Ways the Buffer Team and Community are Using Tags

Buffer Social

For inspiration, we gathered up use cases from both the beta users who have been helping us test this feature and the Buffer team.   With that, here are 11 ways to utilize this beautiful new feature to its fullest potential, five directly from our team and community.  😉

Team 92
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Sprout Tested: The answer to why you put links in the comments on LinkedIn

Sprout Social

And one of the biggest questions we’ve seen about LinkedIn content is whether or not you should put links in your posts, or in the first comment. We were curious too: why put the link in comments on LinkedIn? Why put the link in comments in LinkedIn posts? Comments vs. post? So we designed an experiment to find out.

LinkedIn 103
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How We Set Communications Expectations As A Fully Remote Team

Buffer Social

As an entirely remote team of more than 80 people, how we communicate is critical to how we operate as a company, collaborate, and build a solid remote culture. As a fully-distributed, global team, it's important that we maintain certain expectations so that important discussions and project work can move forward in a timely manner.

Team 101