Janet Fouts

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A Hard Social Media Lesson for Hoteliers

Janet Fouts

If you don’t remember anything else I’ve ever told you about social business, remember this: ALL business is social. Even if you aren’t using social media–other people are–and they talk. If you have a website and you post anything online it is easily shared by people using social media.

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Social Media for the Busy Sales Person

Janet Fouts

I’ve gotten quite a bit of great feedback on my last post, the 5 traits of the social sales person. The post really seems to have struck a nerve with a lot of people, even though it barely touches the surface of how sales people can use social media to get more business. Of course that’s a lot of the feedback I got.

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There Is No Free Social Media For Business

Janet Fouts

Blogs were in their infancy and we used bulletin boards and comment streams on posts to communicate with our user-base and we loved every second of it. Corporate Social Media Facebook social business Twitter strategy Twitter' do we really expect not to have to pay for it?

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Why I Killed My Facebook Page – Confessions of a Social Media Coach

Janet Fouts

A social media coach quitting Facebook? When I wrote my first book, “ Social Media Success! I wrote 3 more books on social media after that one came out, so now what, create a page for each book? Auto-posting news without your own comments is broadcasting (and nobody cares). Here’s why.

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Don’t be a Pest with “This Social Media Stuff”

Janet Fouts

I spoke recently to a group of PR and marketing professionals about how to use social media in their work. One woman told me that she was trying to get the CXO’s to use social media as part of their brand awareness. Several other people in the room commented they had similar issues. They were ignoring her.

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Social Media -YOU gotta do it

Janet Fouts

Social media engagement does not happen by accident. If your blog is an automated sales pitch with comments turned off, do us all a favor and just go take out an ad and get over it. If your blog is an automated sales pitch with comments turned off, do us all a favor and just go take out an ad and get over it.

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5 Top Social Media Professionals on Google+

Janet Fouts

First it was the meteoric rise of the new platform and social media types rushed to learn it and get those tips and tricks posts out. With the recent hoo-ha about brands abandoning Google + pages for Pinterest , I reached out to my network to ask some top social media practitioners what they thought. OptimizeBook.com.

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