Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Adam Sherk

DECEMBER 20, 2010

Which News Sites Get the Most Social Media Engagement? I thought it was interesting that three of my top 10 were related to sports and social media because I write about that only occasionally as a side interest. Related posts: My Top 10 Posts of 2009 on News Media, SEO and Social Media.

Sports 126

Sports News SEO Press Release 126

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

MAY 26, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Where Do You Want Your Social Media Press Releases to Live? Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Press Release 102

Press Release Social Media Syndication Hosting 102

Adam Sherk

JANUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk My Top 10 Posts of 2009 on News Media, SEO and Social Media by Adam Sherk on January 4, 2010 I was going to post this last week but then opted wisely for letting myself enjoy a holiday break. What Horrible Things Did Time Magazine Do in 1964?

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

SEPTEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? Some news sites are supplementing content links with direct questions and comments to users, but this does not appear to be happening in any significant volume. in the sidebars and subpages.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

JANUARY 10, 2012

Instead I’ll focus on some basic signals of user activity and engagement: the number of 1+’s, shares and comments on each page. Submitting the profile ID for a particular Google+ page generates an overview chart like this: I collected the +1, share and comment figures for a selection of 45 news organizations. Per Post Comments.

Organization 218

Organization News Engagement Google 218

Adam Sherk

MAY 4, 2010

Ok fans could care less about that, but for myself and some sports and social media marketers out there it’s an interesting question. So I checked the number of likes and comments for each team’s last 10 updates. Great take on NBA/social media. This time I’ll compare user engagement on each team’s Facebook page.

Team 165

Team Engagement Facebook Press Release 165

Adam Sherk

APRIL 30, 2013

And since social media and Google+ in particular have an impact on SEO there are also secondary benefits to locating influencers there. You can also use Google+ Ripples to examine shares and comments for a specific URL or Google+ post and see how it spread. CircleCount and FindPeopleonPlus are decent databases of Google+ users.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Adam Sherk

SEPTEMBER 23, 2009

After reviewing several days’ worth of activity, I have to say that nearly anything Fox News posts to its page ends up getting a decent amount of likes and comments from fans. Even more mundane news items still manage to spark a round of commenting. Wonder what would happen if there was a “dislike&# icon:?)

News 104

News Engagement Facebook Press Release 104

Adam Sherk

DECEMBER 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk How to Identify Your Own Top Trends by Adam Sherk on December 22, 2009 Yesterday Facebook shared its Top Status Trends of 2009 , providing insight into what terms most commonly occurred in users’ status updates. were most (and least) popular? Best to you.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? Great work, Adam.

Team 179

Team Twitter Facebook Press Release 179

Adam Sherk

FEBRUARY 28, 2012

To be clear, a large part of any Facebook strategy focuses on newsfeed visibility and on-site promotion through tactics like EdgeRank optimization, frictionless sharing , like and subscribe buttons , Open Graph tags, Facebook Comments and other Facebook Social Plugins. 2) Try a Guest Editor. 4) Host Live Chats.

News 199

News Facebook Case Study Conference 199

Adam Sherk

NOVEMBER 18, 2009

Despite this, fans are passionately supporting and discussing their teams through a range of social media outlets, in particular Twitter and Facebook. The New Orleans Saints and New York Giants are currently at the bottom of the social media heap with no official presence on either Twitter or Facebook.

Team 209

Team Twitter Facebook Sports 209

Adam Sherk

OCTOBER 15, 2010

According to the Social Media Sharing Trends 2010 report from SocialTwist, Facebook dominates content sharing among social media sites but links shared on Twitter have a much higher click-through rate. Tags: Social Media. What gets more traction for publishers: content shared on Facebook or Twitter?

Twitter 138

Twitter Content Widget Facebook 138

Adam Sherk

DECEMBER 18, 2012

5 Ways that Social Media Impacts SEO. Media Relations Gone Wrong: How Not to Pitch a Journalist (Video). 5 Good Ideas for News Media Facebook Pages. 8 Social Media Questions Publishers Should Be Asking Themselves. Related posts: My Top Posts of 2011 on SEO, PR and Social Media for Publishers.

Press Release 119

Press Release SEO Digg Sports 119

Adam Sherk

APRIL 5, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular MLB Teams on Twitter and Facebook by Adam Sherk on April 5, 2010 A new baseball season is underway and we are in that wonderfully brief period when fans all over the country still believe this could actually be the year for their team.

Team 204

Team Twitter Facebook Comparison 204

Adam Sherk

JANUARY 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek on Tumblr: Good Effort, Needs More Engagement by Adam Sherk on January 6, 2010 Awareness of Newsweek’s Tumblr site has been increasing of late. I went back several months and it’s not easy to find items that have gotten comments.

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

MAY 30, 2012

While Pinterest is a natural fit for lifestyle publishers there are good opportunities for broadcast media too. Today Kim Wilson and I are leading a social media workshop for a group of local TV and radio stations. It is a good way to foster a connection with users/viewers and to encourage repins, likes, comments, etc.

Team 148

Team News Digg Fashion 148

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? But Does it Violate Facebook Guidelines? Apparently it does.

RFI 156

RFI Guidelines Facebook Press Release 156

Adam Sherk

JULY 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Paywalls, Media Coverage and User Access: What’s a PR Pro to Do? by Adam Sherk on July 13, 2010 Being the savvy, well-connected PR pro that you are, you just helped bring about a great piece of editorial coverage in a major media outlet.

Press Release 141

Press Release SEO News Survey 141

Adam Sherk

APRIL 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 25 Major News Sites Ranked by Page Speed by Adam Sherk on April 13, 2010 Now that site speed is officially a Google ranking factor, site performance and page load time are important for SEO as well as usability. 80 5 aolnews.com 77 guardian.co.uk

Sites 161

Sites News Yahoo Journal 161

Adam Sherk

AUGUST 28, 2012

The counterpoint is that most of these posts are getting a lot of likes, comments and shares. Related posts: My Top Posts of 2010 on SEO, PR and Social Media for News and Sports. So at a minimum the “LIKE” begging isn’t turning users off and maybe it is even helping to increase engagement.

Sports 116

Sports Team Facebook Feed 116

Adam Sherk

OCTOBER 27, 2009

One aspect that CNN might want to rethink is the inclusion of “Total Comments” for each news item. The Most Common Causes of Duplicate Content on News Media Sites The Most Buried News Sites on Digg Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Content 112

Content Press Release Digg Survey 112

Adam Sherk

OCTOBER 1, 2009

The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. You can also use keyword and reputation monitoring tools, real-time search tools and popular/meme lists for articles, tweets, social media submissions, etc.

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

AUGUST 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on the New Digg: Who is Active, Who is Gaining Followers? First and foremost is the ability to create official profiles and automatically submit content, which publishers are hoping will turn Digg into a friendlier place for mainstream media.

Digg 134

Digg Sites News Activities 134

Adam Sherk

AUGUST 31, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular News Sites on YouTube by Adam Sherk on August 31, 2010 YouTube is both a major opportunity and an interesting challenge for news sites. Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again.

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. Three digit URLs are not required if you submit an XML news sitemap.

News 158

News Google Tips Press Release 158

Adam Sherk

JUNE 15, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on Twitter: Who is Making the Most Impact? There is of course much more to the social media universe than just The Bobbsey Twins. There is of course much more to the social media universe than just The Bobbsey Twins.

News 165

News Sites Twitter Digg 165

Adam Sherk

FEBRUARY 23, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk AOL Newsroom: A Model for the Future or Shades of 2001? Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much Does Social Media Increase a Journalist’s Value? Are you sure you want to write that article, Dave?

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

JANUARY 14, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Help Haiti: News Sites Promote Ways to Donate by Adam Sherk on January 14, 2010 As the devastation and human tragedy caused by the Haiti earthquake grows, people are flocking to the news media for information, and more importantly to learn ways that they can help.

News 129

News Sites Digg Press Release 129

Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

Press Release 145

Press Release Twitter URL RSS 145

Adam Sherk

NOVEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at News Media Twitter Lists: Not Much Traction by Adam Sherk on November 3, 2009 With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists.

News 136

News List Twitter Sites 136

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Adam Sherk

OCTOBER 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google Social Search: Are You in Your Target Audiences’ Social Circles? So if you link to your Twitter account on your Google profile the people you’re following on Twitter become part of your social circle.

Google 109

Google Google Reader Press Release Survey 109