Janet Fouts

article thumbnail

A Hard Social Media Lesson for Hoteliers

Janet Fouts

If you don’t remember anything else I’ve ever told you about social business, remember this: ALL business is social. Even if you aren’t using social media–other people are–and they talk. We do not discuss our policy, availability or rates on site. Oh how they do talk. Don’t be stupid.

article thumbnail

There Is No Free Social Media For Business

Janet Fouts

Blogs were in their infancy and we used bulletin boards and comment streams on posts to communicate with our user-base and we loved every second of it. Many businesses have shifted to using social sites as customer support venues, marketing platforms and communities. Can you make money?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Top Social Media Professionals on Google+

Janet Fouts

First it was the meteoric rise of the new platform and social media types rushed to learn it and get those tips and tricks posts out. The user interface is getting better but it’s still painful to get in and out unlike sites like Twitter and Facebook which are very manageable through 3rd party apps. OptimizeBook.com.

Google 133
article thumbnail

How does your brand look on social media?

Janet Fouts

If any part of your job relates to social engagement you’d best have a good look at your numbers on some of the ranking sites and see how you’re doing before you stick your foot in your mouth and say you’re fantastic at creating an online presence. Momentus Media Community Health Score. Peer Index.

Klout 138
article thumbnail

Social Media–What Do I Do With All This Data?

Janet Fouts

One of the questions people ask in our initial social media strategy sessions is “How will I know if I’m doing it right?&# Rather than go into yet another social media metrics debate let’s pretend for the sake of argument that you’ve already set up one or two social listening tools.

article thumbnail

9 Ways to be more visible in social media

Janet Fouts

That makes the $Billion question: “How do I build a following to drive traffic to my…blog, web site, Facebook page, Twitter page, etc, etc, etc.&#. Share others content with links and comments on the value of what they’ve contributed. Create good quality content people care about and want to share.

article thumbnail

Graduates- Think about Your Brand

Janet Fouts

Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. Tips to create and monitor your brand on social media. Add insightful comments and engage when possible. Refer someone to them for business or as a social follow.

Brands 97