Akamai Marketing

MARCH 31, 2011

My favorite tidbit of info: 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site got a response. The quicker the response, the happier the complainer and the more impressed the social media listeners are. Of those, 18% turned into loyal customers and bought more.

Social Media 188

Social Media Klout Policies Forums 188

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Your currency is your social media VALUE.

Lurker 203

Lurker Klout Policies Tourism 203

Akamai Marketing

FEBRUARY 8, 2011

Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post.

Postrank 134

Postrank Analytics Tools Klout 134

Akamai Marketing

JULY 7, 2011

I think that Google+ will have some interesting effects, I think collaboration may happen more natively on Google+ than on other social media sites, which may endear it to creative thinkers who also often happen to be early adopters. Is creating “Circles&# to limit conversation the essence of social media?

Google 142

Google Collaboration Conversation Conference 142

Akamai Marketing

FEBRUARY 22, 2011

This is a discussion in social media circles today, and everyone has their opinion. But I use Hootsuite (affiliate link) for that; I’m in Hootsuite all the time, why would I leave to go schedule tweets at yet another site? What’s your social currency? For those services, I use and suggest SocialOomph.

Tools 163

Tools Klout Policies HootSuite 163

Akamai Marketing

MARCH 19, 2013

Tweet Much has been writing over the years about how to manage comments in a blog or online community. Let’s be clear, almost all sites require some sort of identification, so that’s a given. Open Door Policy: The most liberal of comment moderation policies. Another option is to close comments on a thread.

Comments 130

Comments Communities Policies Posterous 130